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5 things marketers wish their PMs knew about working together

Mixpanel

No person thinks: cruddy blog post, but great product. No more [insert team here]-led companies. No person thinks: cruddy blog post, but great product. For example, I once worked with a company that had a very successful product early in their business formation. But our customers don’t see it, and they don’t care.

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8 Tooltip Examples to Inspire You in 2022

Userpilot

Here at Userpilot, we see a lot of tooltips every day, thanks to the hundreds of SaaS companies that we work with. It’s smarter to build your tooltips code-free using a tool like Userpilot, rather than trying to code everything yourself from scratch. So why should your onboarding be any different? What is a tooltip?

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Product Marketing vs Marketing: Understanding the Differences

Userpilot

You see a lot of SaaS companies hiring for product marketing roles and it’s a bit confusing. Which does your company need? And this blog post will look at both concepts and answer every question you have about them. Their pain points, what they’ll need a tool like yours for, what success means to them, etc.

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Micromarketing: What Is It and How To Build a Micromarketing Strategy for Your SaaS Growth

Userpilot

In this blog post, you’ll learn: What micromarketing is. Relationship-based: marketing to people you know (previous customers or partners, people who requested a product demo before, etc.). For example, you could run a micromarketing campaign targeting only the female product team members at early-stage companies.

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Data Center Monitoring – A Case Study

eG Innovations

This short article was first published on the Dutch IT Channel on 17 October, 2020. It has been translated to English and republished on our blog with their permission. The application portfolio of companies is rapidly shifting to SaaS applications. Next Level Outsourcing. A Responsive and Responsible Partnership.

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How to Use Components in Jira

Modus Create

Jira is a unique piece of software that allows you to customize the application and build your team’s business processes into the tool. You can then easily set up different dashboards or issue filters to help those leads manage their work. As different Marketing Channels: Company Website / Blog. Partner Websites.

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Implement This Customer Engagement Strategy and Your Users Will Not Get Enough of Your Product

Userpilot

Customer engagement plays a critical role in your company’s growth and depends on your customer experience. Every SaaS company has its own approach to tackling customer engagement – but few ever get it right. To measure customer engagement for product companies, you need to avoid vanity metrics like MAU and session numbers.