The Product Guy

AUGUST 10, 2017

Products fall short when they include and/or over-prioritize extraneous features that don’t solve that user’s problem. A blog could aggressively demand shares on social media before people have even had a chance to read through an article. That unearths sets of real-life goals and pain points.

User Testing 296

User Testing Customer Experience Research Software Customer Feedback 296

Product Talk

SEPTEMBER 20, 2023

And while opportunity solution trees have become increasingly common among product teams, there’s still plenty of room for customization, both in the way you set up your trees and the tools you use to build them. It felt like 10+ years of experience, from customer development to Jobs Theory all in one actionable package.

Data Visualization 316

Data Visualization Analytic Tools Research Software Product Research 316

Intercom, Inc.

APRIL 29, 2020

As marketers, our job is to understand our customers – their hopes, their wants, their needs – and then communicate the value of our product in the context of their lives. At SaaStr Summit , I spoke about how businesses can adapt during these uncertain times by focusing on customer impact. Embracing a philosophy of change.

Customer Experience 228

Customer Experience User Friction Customer Feedback Data Visualization 228

Product Talk

DECEMBER 18, 2024

Every single person that contributes to building a product, all of the makers in the room, we need to care about our customers, we need to make sure that what we’re building is going to work for them, and I want to introduce some ideas that will help you do that. What I saw was they were talking to customers periodically.

Product Research 238

Product Research Research Software Analytic Tools Feedback Software 238

Intercom, Inc.

MARCH 14, 2019

These days, progressive, modern marketers like you and me are always hearing about customer centric marketing. We know that it’s customers, not brands, who hold the power. Leela knows that slapping “customer centric” in your mission statement is rarely enough. 6 ways to create a customer-centric culture.

Product Research 178

Product Research User Testing Customer Feedback User Friction 178

The Product Coalition

APRIL 24, 2023

A customer feedback repository is the place you keep all your feedback data. What is a customer feedback repository? A feedback repository is a central location where product teams can collect and organize customer feedback. Gathering customer feedback is crucial for creating successful products.

Feedback Software 143

Feedback Software Analytic Tools User Testing Customer Feedback 143

Product Talk

JANUARY 31, 2024

After reading the Product Talk blog and Continuous Discovery Habits , Leann was ready to start putting some of the ideas into practice. The platform and web application he works on, finfire, connects Netfonds with their customers, their clients, banks, and insurers. I was just saying to stakeholders , ‘I need to talk to customers now!’”

Product Research 298

Product Research Reporting Tools Feedback Software Customer Communications 298

The Product Coalition

APRIL 3, 2023

Product Feedback Step-by-step guide with examples How do you handle product ideas from customers? You’re a SaaS business serious about building a product your customers love. That means that you add new functionality when your customers ask for it. customer calls , emails , Slack , or something else.

Feedback Software 155

Feedback Software Customer Feedback User Testing User Friction 155

Alchemer Mobile

NOVEMBER 9, 2022

Customer expectations shift dramatically depending on device. The more you know about customer usability expectations, the quicker you can make data-driven product decisions. Here are a few product and mobile-focused blogs recommended by your peers: Product Hunt. Mobile App Management Blog by Apperian. Apptamin Blog.

User Testing 246

User Testing Feedback Software Technical Review Product Management 246

Product Talk

MARCH 3, 2021

If you’re not familiar with me, I blog at Product Talk. And Hope and I are joined today by Melissa Suzuno , who is my blog editor at Product Talk, and she’s going to be helping with the chat and the Q&A. As Teresa mentioned, I help out with blog content on Product Talk. What are your customers’ needs?

Product Research 214

Product Research User Testing User Friction Research Software 214

Intercom, Inc.

JULY 26, 2022

C ustomer experience (CX), or consumer experience, is the result of every interaction or touchpoint a customer has with your brand – both with your people and your products. . Think of CX as each moment of engagement along the customer journey. What is a customer service experience?

Customer Experience 138

Customer Experience User Friction Data Visualization Customer Satisfaction 138

Product Innovation Educators

JUNE 12, 2023

Second is setting up the right funnels for access to users. I strongly believe that as a PdM, the biggest value you bring on your team is speaking to users and having a pulse of what your customers need. First, we go out and talk to customers. 15:34] How have you gotten product managers to spend time with customers?

User Testing 253

User Testing Customer Feedback Product Management Product Manager 253

Usersnap

FEBRUARY 24, 2025

The key isnt just understanding users but unlocking insights that lead to solutions they cant live without. Product discovery is critical in identifying workflows, pain points, and user goals that shape successful products. Common Pitfalls Rushing into solutions without exploring user needs derails discovery.

Product Research 52

Product Research User Testing Customer Feedback Customer Experience 52

Userpilot

MARCH 17, 2023

Your product needs to serve your customers, and a customer needs and wants analysis helps to ensure you are addressing all customer pain points. These insights can inform your product development and keep a pulse on any changes in your customer’s needs and wants. What are customer needs and wants?

Data Visualization 98

Data Visualization Customer Feedback User Friction User Testing 98

Product Talk

APRIL 7, 2021

And then, for those of you who don’t know me, I’ve been working as a product discovery coach for the last seven years, teaching cross-functional product teams how to do continuous interviewing , discover opportunities , and run rapid experiments and rapid prototyping to evaluate solutions, and I blog at Product Talk. Tweet This.

Product Research 293

Product Research User Testing Research Software Data Visualization 293

Product Talk

MARCH 16, 2022

If we interview well, we’ll hear about a myriad of unmet customer needs, pain points, and desires—collectively called opportunities. This simple formula is how we create customer value (by delivering on opportunities) in a way that creates business value (by driving our outcome). Interviewing is generative. We need both.

Research Software 300

Research Software Product Research User Testing Data Visualization 300

Product Talk

AUGUST 8, 2018

In the product world, that means our customers and our end-users. We need to understand their needs, pain points, desires, wants, goals, and motivations. Imagine a single person who represents your target user or customer. Ignore everyone who doesn’t match your ideal user or customer.

Product Research 275

Product Research Feedback Software User Testing Research Software 275

Product Innovation Educators

JUNE 24, 2024

In product management, it involves understanding the needs and pain points of customers and creating products that solve their problems. How have you cultivated relationships with key stakeholders, such as interviewers, colleagues, or customers?

Product Management 249

Product Management Product Manager User Friction Product Research 249

Userpilot

JULY 4, 2022

Why should you adopt a customer-led growth strategy in your SaaS? Is it possible to increase user engagement by focusing on a customer-led growth strategy and hit the metrics you are hoping for? Specifically, we’ll consider: Three reasons why the customer-led growth approach is the best go-to-market strategy.

Feedback Software 119

Feedback Software Analytic Tools Customer Feedback Customer Experience 119

The Product Coalition

JUNE 26, 2022

Lessons and Insights from ‘The Mom Test: How to Talk to Customers’ by Rob Fitzpatrick “The Mom Test: How to Talk to Customers…” is a practical how-to guide that allows you to properly evaluate your current or next business idea. Finding conversations Now you know everything about talking to your customers. Go to crypto meetups!

User Testing 147

User Testing Customer Feedback Customer Experience Product Research 147

Intercom, Inc.

AUGUST 25, 2021

We have achieved a great deal in the past decade – we have built a lot of great product , hired hundreds of wonderful people , and helped thousands of amazing companies form lasting relationships with their own customers. It’s in our nature to look forward, to focus on shipping , to keep innovating and providing value.

Customer Experience 220

Customer Experience Data Visualization Onboarding KPIs User Friction 220

Userpilot

MAY 21, 2023

Nowadays, it’s not enough for SaaS companies to provide their users with the necessary features and services and help them out when they have questions. TL;DR Proactive help is when you find and address potential customer issues before they even arise. Here are some ways you can be proactive in your customer support: 1.

Feedback Software 98

Feedback Software User Friction User Testing Customer Experience 98

The Product Coalition

JUNE 10, 2022

Assumptions: Amazon Fresh is an e-commerce site that allows users to shop for their daily groceries. Customers can access Amazon Fresh through the Amazon.com home page that directs them to the Amazon Fresh shopping catalogue. Firstly, customer touchpoints that attribute to the success of any daily online grocery experience.

Onboarding KPIs 148

Onboarding KPIs Customer Experience User Friction Product Management 148

The Product Coalition

NOVEMBER 11, 2021

You listen to customers, get their requirements, build Products to address the requirement! You are not discovering the pain points of one entity. Every month you talk to many customers, many users. Customer A wants an On-Prem solution. Customer B wants an extra customized solution.

Product Management 191

Product Management Product Manager Customer Experience User Friction 191

Intercom, Inc.

JANUARY 18, 2023

It can be quite a challenge to find and address the points of friction that are chasing your customers away. But while acquiring new customers is obviously a critical part of having a business, it’s hardly sustainable if they only ever stick around for a few months. Are you attracting and engaging the right customers?

User Testing 118

User Testing Customer Feedback User Friction Strategy 118

The Product Coalition

OCTOBER 21, 2021

Which problems solve user pain points faster? Is it worth pursuing and will it actually bring value to the customer? This is a guest post written by Malte Sholtz, CEO & CPO at airfocus , and was originally published on the PMF blog. Which features help deliver the most value? How will you measure success?

Product Research 207

Product Research User Friction Framework Vision 207

Product Talk

MARCH 1, 2023

I realize that many product people have never worked in a product trio , don’t have access to customers, aren’t given time to test their ideas, and are working in what Marty Cagan calls “features teams” or “delivery teams.” It keeps us focused and ensures that we create value for the business while meeting customer needs.

Product Research 264

Product Research Data Visualization Customer Feedback Weak Development Team 264

Intercom, Inc.

SEPTEMBER 18, 2019

Your potential customers see dozens, sometimes hundreds, of marketing messages every day and everywhere: on social media, on their phones, on billboards as they drive down the street. Live chat messages can be customized and triggered based on a user’s search intent or completed events. It’s all about context.

Marketing 36

Marketing Research Software Customer Communications Data Visualization 36

Userpilot

AUGUST 30, 2023

With many customer acquisition channels available, how do you choose the right one? Read on to find the best acquisition channels for your SaaS and how to create winning customer acquisition strategies that drive growth. TL;DR Customer acquisition is the process of attracting and converting new customers into paying customers.

Research Software 105

Research Software Feedback Software Customer Experience Customer Feedback 105

The Product Coalition

DECEMBER 22, 2021

Discover your team members’ pain points When I join a team, I try to organise a 1–1 with each member of the team to understand how they like to work and what their current pain points are. This means interacting with your customers to inform which problems to solve and how to solve them.

Engineering 146

Engineering User Friction Product Research Product Management 146

The Product Coalition

OCTOBER 25, 2021

Keep an eye out for events, podcasts, blogs, and more! First of all, an all-star Product Leader has empathy for the customer. If you look at your users, and all you see are potential dollar signs, you’re never going to go the distance as a PM. As a leader, it’s up to you to solve your teams’ problems as well as your users’.

Leadership 196

Leadership User Friction Product Research Customer Experience 196

Userpilot

JULY 8, 2024

Looking for examples of customer journey touchpoints? And shows you how to optimize them for better conversions and higher customer satisfaction. TL;DR Customer journey touchpoints are moments or points of contact where customers interact with the product or brand. How do you identify customer touchpoints?

Analytic Tools 105

Analytic Tools Feedback Software Research Software User Testing 105

Userpilot

NOVEMBER 29, 2022

Curious how customer churn data can improve customer retention? Customer attrition is one of the most vital metrics for SaaS companies to keep an eye on. Formulas to measure customer churn rate. Tactics for predicting churn and retaining customers. – Analyze customer behavior before users churn.

Data Visualization 105

Data Visualization Customer Feedback User Testing Customer Experience 105

Intercom, Inc.

FEBRUARY 16, 2021

Read product blogs to help you expand your understanding of design rationale. Uber customers’ most significant pain point is the wait, and this is where the rationale behind their design comes into play. Here are a few tips for developing this style of critical design thinking: Question everything.

User Testing 283

User Testing Feedback Software Research Software Customer Experience 283

Userpilot

JUNE 25, 2023

TL;DR The customer satisfaction (CSAT) score is a metric that measures how customers feel about your product and how many satisfied customers you have across your total user pool. Measuring customer satisfaction comes down to dividing the number of happy customers by the total number of customers surveyed.

Customer Satisfaction 98

Customer Satisfaction Product Research Customer Experience Customer Feedback 98

Userpilot

MAY 8, 2024

If your product doesn’t satisfy customer needs, its future looks bleak. You won’t be able to retain your users or convert them into paying customers. You will learn about different types of customer needs and how to identify them. You will learn about different types of customer needs and how to identify them.

Data Visualization 105

Data Visualization User Testing Customer Feedback Analytic Tools 105

Userpilot

AUGUST 31, 2023

What is customer acquisition for SaaS, and how can you leverage it to drive sustainable growth ? The purpose of customer acquisition is to expand and make more revenue. Customer acquisition funnel stages in SaaS are Awareness, Consideration, Evaluation, Conversion. What is customer acquisition?

Research Software 110

Research Software Feedback Software Analytic Tools User Testing 110