Userpilot

JANUARY 22, 2024

A product marketing framework is like a compass that guides you through the complex, fast-paced world of SaaS. From initial launch to ongoing product management , this framework acts as a map towards sustainable growth. First, you need to research your audience and the available framework options.

Feedback Software 105

Feedback Software Research Software Analytic Tools Product Research 105

Userpilot

JULY 24, 2023

Every new product launch is equal parts intimidating and exciting. As the market becomes increasingly saturated with similar SaaS products, your product launch can easily get lost in the noise. In this article, we take a deep dive into the technicalities of a product launch.

Product launches 98

Product launches User Testing Product Research ChatGPT 98

Userpilot

AUGUST 29, 2023

Product management is equal parts art and science – and it’s vital to the success of your SaaS. Product teams need to have a combination of hard and soft skills to succeed: technical knowledge , communication, leadership, strategic thinking, and empathy. Book a demo to see it in action. Drives product success.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Research Software 105

Userpilot

OCTOBER 15, 2021

Product launch announcement emails can be intimidating. In this blog post, I'll take you through the different types of product launch announcement emails, the product launch email sequence best practices to keep in mind throughout the process, and some fantastic real-life examples to inspire you in your own campaign.

Feedback Software 98

Feedback Software Research Software Product launches User Testing 98

Userpilot

MARCH 22, 2021

The world of software is crowded with a variety of product marketing tools that are ‘supposed’ to transform your workflow. But more often than not, so many of these tools end up being more work to set up, maintain or use. Product Marketing Tools Overview. What Is Product Marketing? Ready to dive in?

Analytic Tools 98

Analytic Tools Feedback Software Research Software Data Visualization 98

Userpilot

JULY 23, 2023

Key members of the GTM team: Go-to-Market Manager: Responsible for overseeing and coordinating the entire GTM process , ensuring alignment across go-to-market teams and successful product launches. Use the SMART goal-setting framework to set and track targets from ideation to product launch. Who is part of the GTM team?

Research Software 96

Research Software Data Visualization User Testing Marketing 96

Userpilot

JUNE 12, 2023

We’ll also show you tools that will simplify everything. Conduct market research because it helps you to: understand the needs and expectations of your user personas , enhance your product and features, stay ahead of the competition, and make changes to your marketing strategy if needed. Book a demo to learn more.

Data Visualization 97

Data Visualization Product Research Research Software Analytic Tools 97

Userpilot

MAY 17, 2022

What are the best channels to announce new products: in-app communication, email, social media, etc? A product announcement is a message used to communicate an update to both existing and potential customers on a product launch or new feature. What is a product announcement? How do you create one?

Research Software 98

Research Software Onboarding KPIs Product Research User Testing 98

Userpilot

SEPTEMBER 14, 2023

Its main goal is to bring the product to the market and ensure it’s well-received by the target customers. The product marketing manager role involves conducting customer research, developing the GTM strategy , refining product positioning and messaging , managing product launches , and creating onboarding experiences.

Product Research 104

Product Research User Testing Research Software Feedback Software 104

Userpilot

NOVEMBER 19, 2022

During the prelaunch stage, their task is to carry out market and customer research. This is necessary to gain an in-depth understanding of user needs and existing competitor products. To achieve that they use a range of techniques, like review research, user interviews, feedback , or product usage tracking.

Data Visualization 98

Data Visualization User Testing Research Software Feedback Software 98

Userpilot

JANUARY 14, 2023

Successful SaaS products satisfy user needs and realize organizational business goals. Product success is necessary both for the product manager and for the organization to grow. To build successful products, make sure to align the product strategy with the product vision. Book the demo!

Feedback Software 98

Feedback Software Research Software Product Research User Testing 98

Userpilot

JUNE 3, 2022

As the market gets more competitive, SaaS companies are increasingly relying on product-led marketing strategies to gain traction. Therefore, as a product marketer, you need to continually update your skills to remain relevant in a constantly changing industry. What is product marketing? Best product marketing tools.

Research Software 98

Research Software Analytic Tools Feedback Software Data Visualization 98

Userpilot

DECEMBER 9, 2021

In the competitive world of SaaS products, product positioning is definitely something your product marketing team can’t afford to ignore. Product positioning allows you to identify your market niche. It helps the customer understand your product and how it can satisfy their needs. Analyze your competitors.

Research Software 98

Research Software Feedback Software Analytic Tools Positioning 98

Userpilot

JUNE 8, 2021

Finding the right collection of product management software isn’t easy, especially with hundreds of products available in the market. Today we’re going to help you narrow down your options by compiling a list of the 15 best product management software you can include in your product stack! Final Thoughts.

Analytic Tools 52

Analytic Tools Feedback Software Research Software Data Visualization 52

Userpilot

OCTOBER 10, 2022

How about some product marketing examples? In this article, we consider 10 SaaS product marketing examples. How did their product marketing strategy put their audience first? Product marketing involves bringing a product to market and aligning its messaging with customer needs. Let’s dig in!

Feedback Software 98

Feedback Software Research Software Product Research User Testing 98

Userpilot

JANUARY 3, 2023

They are both potential customers in different buyer journey stages, and knowing how to identify and classify them can help deliver the right message to each. Customer expectation is what the customer thinks about your product or service before using it. You can share your products’ successes through them.

User Testing 98

User Testing Feedback Software Research Software Customer Experience 98

Userpilot

JUNE 30, 2023

We’ve handpicked the right survey questions under different research categories to make everything easy. TL;DR VoC survey employs quantitative and qualitative research to understand customer needs , pain points , and perceptions of your company at different touchpoints in their journey. Book a demo to learn more!

Customer Feedback 98

Customer Feedback User Testing Feedback Software Data Visualization 98

Userpilot

SEPTEMBER 14, 2022

Knowing how to launch a product successfully is no easy feat – it takes careful planning, execution, and coordination. But when done right, a product launch can significantly succeed your business. So, how do you go about launching a product successfully? Market Research. Product Development.

Product Research 98

Product Research Feedback Software Research Software Product Marketing 98

Userpilot

SEPTEMBER 29, 2023

The product development process is part art, part science, and all important to the success of your SaaS. In this article, we've got a comprehensive review of the entire product development process. Use insight gathered from your first batch of users to make targeted improvements to your product before a wider launch.

User Testing 105

User Testing Feedback Software Research Software Product Research 105

Userpilot

MARCH 15, 2022

Why a go-to-market strategy plays an integral of your SaaS product success? You’ve done the hard work of building a product or a specific feature that people want. We will cover what they are, why you need them, and how to create one for your SaaS business using real examples. Product-led go-to-market strategy.

Research Software 98

Research Software Strategy Customer Experience User Testing 98

Userpilot

MARCH 26, 2024

TL;DR A feature launch plan guides teams through the process of developing and releasing a new in-app feature. While a feature launch and product launch have a few overlapping steps, their focus areas are different. You also have to build hype about the feature release on different platforms.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

TL;DR A feature launch plan guides teams through the process of developing and releasing a new in-app feature. While a feature launch and product launch have a few overlapping steps, their focus areas are different. You also have to build hype about the feature release on different platforms.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

TL;DR A feature launch plan guides teams through the process of developing and releasing a new in-app feature. While a feature launch and product launch have a few overlapping steps, their focus areas are different. You also have to build hype about the feature release on different platforms.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

TL;DR A feature launch plan guides teams through the process of developing and releasing a new in-app feature. While a feature launch and product launch have a few overlapping steps, their focus areas are different. You also have to build hype about the feature release on different platforms.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

TL;DR A feature launch plan guides teams through the process of developing and releasing a new in-app feature. While a feature launch and product launch have a few overlapping steps, their focus areas are different. You also have to build hype about the feature release on different platforms.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

OCTOBER 21, 2022

Product managers are responsible for the overall product success throughout its lifecycle. The product management role is very complex. Product managers carry out market research, lead product discovery , oversee the development teams as they are working on the solutions, and coordinate the product launch.

Feedback Software 75

Feedback Software Analytic Tools Research Software User Testing 75

Intercom, Inc.

DECEMBER 16, 2019

In this guide, we explain how you can turn ABM into a win for your business – by putting the right team, tools, and processes in place. They need to understand the nuances of their prospects’ businesses and sell the value of the solution, not just negotiate on price. We use Intercom as our messaging platform (no surprise there ??)

Reporting Tools 189

Reporting Tools Research Software Marketing Customer Experience 189

Department of Product

FEBRUARY 18, 2022

SaaS Pricing Models for Product Managers 6 ways to price your SaaS product using leading SaaS businesses as inspiration Pricing a product is a critical part of product management; it’s rarely something product teams will or should do themselves and will typically involve a blend of product, marketing and sales.

Research Software 52

Research Software User Testing Product Management Product Manager 52

Userpilot

OCTOBER 16, 2022

For customer-centric SaaS companies, customer intimacy is indispensable to driving product growth. Customer intimacy is based on building an intimate relationship with the customers, so only you can offer a solution for their unique needs. Customer focus is about researching and satisfying customer needs.

User Testing 98

User Testing Feedback Software Research Software Analytic Tools 98

Userpilot

JULY 31, 2023

TL;DR The product marketing manager role (PMM) is primarily responsible for a product’s positioning, messaging, and branding. PMMs need the right tools to help them do their job: project management, team collaboration, customer feedback , analytics, and digital marketing. Who is a product marketing manager?

Product Marketing 98

Product Marketing Onboarding KPIs User Testing Marketing 98

UX Studio: Product Management

AUGUST 1, 2021

Measuring design and utilizing data are essential steps towards creating a sustainable product. UX research is a key ingredient and UX metrics are the solution. Let me show you how to use data to improve your product. The product owners were happy because they saw their plans coming alive. At the product launch.

Data Visualization 132

Data Visualization Customer Feedback Customer Experience User Experience 132

Userpilot

AUGUST 15, 2023

There’s a vast gap between a great idea and bringing that idea into reality: and there’s no better example than a product launch plan. If you get your product launch plan wrong, all the hard work and effort of building your product might be for nothing. Post-launch is a crucial phase too.

Feedback Software 97

Feedback Software Research Software Analytic Tools Product launches 97

Userpilot

MARCH 18, 2021

A successful customer retention strategy requires constant iteration and innovation to keep up with an ever-changing SaaS market environment. There has to be cross-departmental and cross-functional cooperation between product, sales & marketing, customer success, and customer support to implement a successful customer retention strategy.

Feedback Software 52

Feedback Software Research Software User Testing Customer Experience 52

Userpilot

JUNE 9, 2021

A Product Manager builds the product by identifying customer needs and creating specifications for developers. They also ensure it fulfills the business’s wider objectives, do the initial research, user interviews, and collect user feedback and data. Landing pages for different solutions, features, use cases of the product.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Product Research 52

UX Studio: Product Management

JULY 12, 2021

So we did some research to help you find the right eCommerce web design company to work with. We are honored to rank among the top product design companies according to Clutch Global Award. Agencies with specific eCommerce platforms in focus and full-stack eCommerce design companies.

Research Software 92

Research Software Data Visualization Feedback Software Analytic Tools 92

Userpilot

APRIL 7, 2024

SaaS product management is about understanding user pain points, crafting features that solve real problems, and constantly improving the user experience. The approach to managing SaaS products is entirely different from traditional on-premise software. Develop the product roadmap. Problem-solving mindset.

Feedback Software 40

Feedback Software Research Software Analytic Tools Data Visualization 40

PMLesson's Ace the PM Interview

APRIL 25, 2022

They look at listening trends at both the platform level and the individual user level. Over my career, I've done my best to shape my engineering skills to be able to one day work directly in autonomous vehicle technology. What is a great product that is not being marketed well? Attract a book-loving user-base.

Product Marketing 52

Product Marketing Marketing Research Software User Testing 52