Userpilot

AUGUST 28, 2022

What is customer value and how you can use it to improve the actual value you deliver to your customers and establish brand loyalty? In SaaS, customer value is a user’s perception of what your product or service is worth. Use secondary onboarding to make feature discovery easier. What is customer value in SaaS?

Feedback Software 105

Feedback Software Customer Feedback Customer Experience User Testing 105

Userpilot

NOVEMBER 15, 2021

In this blog post, we’re going to break down the pros and cons of using UserGuiding as an onboarding and engagement tool for SaaS and give you the best alternatives that may fit your specific needs and use cases. UserGuiding is a no-code tool for user onboarding. Userguiding features. User onboarding. Feature adoption.

Analytic Tools 95

Analytic Tools Feedback Software Reporting Tools Onboarding KPIs 95

Userpilot

JANUARY 17, 2023

Value realization can make the difference between a customer who unsubscribes and a customer who becomes a brand advocate. If you want to build a loyal customer base and nurture product growth , your focus should be spent on making users realize the value of your product as soon as possible—which might be trickier than you think.

Feedback Software 97

Feedback Software Research Software Onboarding KPIs Customer Experience 97

Userpilot

MARCH 6, 2024

How do you create a robust product funnel for your SaaS? We also explain: How product funnel differs from marketing and sales funnels. Why it is important for your product management efforts. Key metrics to track at each stage. There are multiple product and marketing metrics to track at each stage of the funnel.

Analytic Tools 93

Analytic Tools Data Visualization Research Software Onboarding KPIs 93

Alchemer Mobile

JULY 13, 2021

What is product experience? Product experience refers to the customer journey that takes place within the product itself, from a person’s first login to their last time using the application. It is a broader, more end-to-end view of user experience, which refers to specific interactions a person has within a product.

Customer Experience 230

Customer Experience User Testing Onboarding KPIs Product Research 230

Userpilot

MAY 18, 2023

UX deals with a user's interactions with specific aspects of your product, while CX is broader and covers all customer engagements with your brand. TL;DR The user experience (UX) is the sum of a user's thoughts, impressions, and feelings as they interact with specific aspects of your product. What is user experience?

Customer Experience 93

Customer Experience User Testing Analytic Tools Feedback Software 93

Userpilot

JUNE 28, 2022

Are you wondering what customer experience KPIs and metrics you should track? Choosing the right KPIs can make all the difference when it comes to retaining your customers in the SaaS business. Customer experience Key Performance Indicators are the metrics that measure the level of interaction between the company and customers.

Customer Experience 52

Customer Experience Feedback Software Analytic Tools Onboarding KPIs 52

Userpilot

JUNE 11, 2021

In this post, we will break down the analytics software each SaaS business needs to understand their buyer and user personas, prospects, users, and revenue metrics & company health. Product & User Behaviour Analytics Tools for SaaS. 9 KPIs to track for your SaaS business. Table of Contents. Conclusion.

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Reporting Tools 52

The Product Coalition

JULY 8, 2019

An insight into Product Marketing roles, responsibilities and KPIs after interviewing dozens of Product Marketing Managers. Everyone is hiring Product Marketing Managers (“PMMs”) and there is a great demand for expertise in this space, so read on for a strategic and tactical definition of “What is Product Marketing?”.

Data Visualization 60

Data Visualization Definition Product Marketing Reporting Tools 60

The Product Coalition

JUNE 10, 2022

Financial well being, usage, simple tracking metric or only shopping experience. Not having clear, concise product categories, subcategories and navigation, is painful for customers. Potential solutions to improve these pain points are: Keeping slick product navigation. There are some actionable metrics.

Onboarding KPIs 135

Onboarding KPIs Customer Experience User Friction Product Management 135

Userpilot

FEBRUARY 28, 2023

In this article, we cover 14 actionable strategies and discuss how using product analytics can help enhance the success of each one. TL;DR User adoption happens when users learn how to use a product and discover its value. Faster adoption also improves the onboarding experience and reduces customer churn.

Analytic Tools 93

Analytic Tools Feedback Software User Testing Data Visualization 93

Intercom, Inc.

OCTOBER 3, 2019

On this week’s show, we catch up with email marketing strategist, Val Geisler, as she walks us through some practical emailing tips, her process for onboarding, and why she likens career progression to a spiral staircase. Think about onboarding like you’re hosting a dinner party. The dinner party approach to onboarding.

Onboarding KPIs 143

Onboarding KPIs Research Software Customer Experience Dashboard 143

Userpilot

JULY 26, 2021

Have you, like me, ever wondered how it’s possible to try so many SaaS products for free? It’s because of something called product-led growth (or product growth for short.). They use their product as the selling point. They promote their products, right? But isn’t that what all companies do? Not exactly.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs User Testing 98

Userpilot

OCTOBER 26, 2021

It's in the interest of every SaaS team to ensure that any customer using their product experiences as much value as possible. Whether good, bad, or something in between, the sum total of the interactions a customer has with a product can be described as their "product experience." What is product experience?

Customer Experience 96

Customer Experience Analytic Tools Feedback Software Onboarding KPIs 96

Userpilot

JANUARY 14, 2022

Are you using user engagement analytics to measure the success of your SaaS product? User engagement is how users interact with your product, website, or app. Tracking it tells you what product features are popular, how much time users spend in your website or app, where they click, and the overall level of user interaction.

Analytic Tools 97

Analytic Tools Data Visualization Feedback Software Customer Feedback 97

Userpilot

JANUARY 12, 2023

And there’s no standard definition because every company is different. An engaged user is someone who actively uses your product to solve their problems. Use feature tags, Heatmaps, and NPS. User engagement metrics to track: product stickiness, user activation rate, and feature adoption rate.

Feedback Software 98

Feedback Software Analytic Tools Customer Experience Customer Feedback 98

Userpilot

JULY 18, 2023

TL;DR Customer churn is the rate at which users discontinue their subscription or stop using a particular product or service. The most common reasons behind high churn rates are: Bad product-customer fit. Poor onboarding. Here are other metrics subscription-based companies should track alongside churn: Customer retention rate.

User Testing 92

User Testing Feedback Software Data Visualization Customer Feedback 92

Userpilot

MAY 14, 2021

Growing numbers of SaaS companies are adding an onboarding survey to their customer sign-up flows. Those that do often gain insights into the needs of their customers, which ultimately translate into an improved product experience for users, higher activation and greater retention. What is an onboarding survey? Survey Templates.

Feedback Software 52

Feedback Software Onboarding KPIs Product Research Data Visualization 52

Userpilot

DECEMBER 13, 2021

What is a product adoption process? In this blog, we’ll explain why, and how you can get more of your users adopting your product – becoming long-term, stable, and profitable customers. That is, they need to promote product adoption. Automate product adoption with product growth software.

Research Software 98

Research Software Feedback Software User Testing Customer Experience 98

Userpilot

SEPTEMBER 1, 2021

Looking for some SaaS Product Marketing examples you could implement to drive growth for your product ? SaaS product marketing is the strategies and tactics applied to software products and apps to create demand and drive the adoption and retention of said product by the end-user. What is SaaS product marketing?

Feedback Software 95

Feedback Software Research Software User Testing Customer Feedback 95

Userpilot

DECEMBER 20, 2022

So let’s find out how you can leverage data to streamline your product marketing decisions and secure a steady route to success. A marketing funnel is a visualization of a customer’s journey with your business, from acquiring them to turning them into loyal brand advocates. This stage is thus about brand building.

Feedback Software 97

Feedback Software Analytic Tools Customer Experience Customer Satisfaction 97

Userpilot

OCTOBER 21, 2022

Boost product growth. Let’s start with the definition: TL;DR. Customer confidence is the level of trust a B2B prospect has over your brand before feeling “confident” that they have enough information to move forward through their journey. Attract good-fit customers. What is customer confidence?

Feedback Software 98

Feedback Software User Testing Customer Experience Customer Feedback 98

Userpilot

DECEMBER 6, 2022

Most probably you already know how important it is for a brand to offer superior experiences, but how exactly can you measure customer experience? In this article, we will cover the customer experience metrics that reflect users’ perceptions of your brand and how you can improve their experience. Net Promoter Score (NPS).

Customer Experience 97

Customer Experience User Testing Customer Feedback Data Visualization 97

Gainsight

MARCH 4, 2024

It is actually not difficult to demonstrate since modern training software (like Gainsight Customer Education ) incorporates tracking and reporting functions that go right to the heart of ROI metrics. The goals summarized above can be measured using the following success metrics.

Reporting Tools 52

Reporting Tools Data Visualization Onboarding KPIs User Testing 52

Userpilot

OCTOBER 16, 2022

For customer-centric SaaS companies, customer intimacy is indispensable to driving product growth. Customer intimacy isn’t a metric you can measure. But you can get a full picture of your customer relationships with NPS surveys , product adoption rates , and churn rates. Customer success and intimacy go hand-in-hand.

User Testing 98

User Testing Feedback Software Research Software Analytic Tools 98

Userpilot

SEPTEMBER 12, 2022

You can’t measure customer delight with one metric. Instead, you can track the following metrics to get the full picture: NPS , so you can see how many loyal customers you’ve built. Segment your users to offer a personalized product experience. Interact with your customers outside of your product with social monitoring.

Feedback Software 98

Feedback Software Analytic Tools Customer Experience User Testing 98

Intercom, Inc.

APRIL 29, 2021

Just ask any content marketer – they would rather have the resources and the time to focus on both, because to build a strong marketing brand, you need an approach that covers both the awareness and the acquisition. That’s why, if you want to build a brand that stands out from the crowd, you need to be open to experimentation.

Marketing 118

Marketing Onboarding KPIs B2B Feedback Software 118

Userpilot

SEPTEMBER 8, 2021

Product tours are an essential way to onboard users in your app. Yet, all too often, SaaS businesses see their customers not completing the product tour, or even churning during the onboarding stage. Product tours are a way of showing users the product features they need to learn in order to activate.

Analytic Tools 94

Analytic Tools Feedback Software Onboarding KPIs Software Review 94

Userpilot

MAY 30, 2023

Whether you work in product management, customer success, or marketing, you need creative survey ideas to collect feedback that’s relevant, honest, and useful for your job. Asking users to rate from 1 to 5 how easy it is to use your product and measure your customer effort score. Let’s go over them.

Customer Feedback 85

Customer Feedback User Testing Feedback Software Product Research 85

Userpilot

MAY 17, 2022

Looking for product announcement examples to help inspire your next successful launch? This article covers all you'll need to know as a product marketer or product manager about crafting great product announcements: What are they? Next, highlight your competitive advantage and describe your product/new feature.

Research Software 97

Research Software Onboarding KPIs Product Research User Testing 97

Userpilot

OCTOBER 28, 2020

In our last blog, we showed you what you need to do and to avoid to make awesome product tours and walkthroughs. In this blog, we’re going to take your through the market-leading product tour software and solutions out there so you can choose the one that suits you best. Too many product tours are passive, untargeted and ineffective.

Analytic Tools 105

Analytic Tools Feedback Software Software Review Onboarding KPIs 105

Userpilot

JANUARY 20, 2022

So why should your onboarding be any different? A tooltip is a short section of text that’s attached to one product feature, as a way of explaining it to users. Common tooltip use cases include interactive walkthroughs , secondary onboarding , upsells and feature adoption. What is a tooltip?

Onboarding KPIs 96

Onboarding KPIs Data Visualization Customer Experience User Friction 96

Userpilot

SEPTEMBER 7, 2023

Define important customer touchpoints for each user persona: Look at acquisition metrics to understand important channels Use heatmaps and website session recordings to understand the buying process Map your sales process touchpoints Define the activation point for different personas Understand the happy paths for different personas 3.

Analytic Tools 102

Analytic Tools Feedback Software Research Software User Testing 102

Userpilot

MARCH 11, 2022

To help you in your first 90 days on the job, we’ve compiled a collection of some of the best product management resources. The collection includes our favorite conferences, podcasts, blogs, books, newsletters, courses, and Slack groups for product managers. o get the sponge mode on and dive in!

Analytic Tools 97

Analytic Tools Data Visualization Research Software Feedback Software 97

Userpilot

OCTOBER 29, 2020

Product Marketing is a fairly new domain and the role of ‘Product Marketing Manager’ differs greatly from organization to organization. You may want to jump to a relevant section: Who’s a Product Marketing Manager? Product Marketing Manager’s Role and Responsibilities (depending on the company).

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs Product Marketing 98

Userpilot

SEPTEMBER 30, 2022

It’s the sum of a customer’s digital interactions with your brand. Good digital CX is important for businesses because it increases customer satisfaction , drives retention and brand loyalty , and sparks growth through word-of-mouth marketing. You can then use this data to prioritize product improvements.

Customer Experience 90

Customer Experience User Testing Data Visualization Feedback Software 90

Userpilot

APRIL 30, 2024

Market development targets new markets with existing products, while product development – existing markets with new products. Market penetration is about increasing existing market share with existing products. Diversification introduces new products to new markets. Checklists are a powerful onboarding tool.

Analytic Tools 75

Analytic Tools Feedback Software Data Visualization Onboarding KPIs 75