Userpilot

DECEMBER 20, 2022

So let’s find out how you can leverage data to streamline your product marketing decisions and secure a steady route to success. A marketing funnel is a visualization of a customer’s journey with your business, from acquiring them to turning them into loyal brand advocates. Marketing funnel vs Sales funnel.

Feedback Software 98

Feedback Software Analytic Tools Customer Experience Customer Satisfaction 98

Userpilot

OCTOBER 26, 2021

It's in the interest of every SaaS team to ensure that any customer using their product experiences as much value as possible. Whether good, bad, or something in between, the sum total of the interactions a customer has with a product can be described as their "product experience." What is product experience?

Customer Experience 98

Customer Experience Analytic Tools Feedback Software Onboarding KPIs 98

Userpilot

JANUARY 14, 2022

Are you using user engagement analytics to measure the success of your SaaS product? User engagement is how users interact with your product, website, or app. Tracking it tells you what product features are popular, how much time users spend in your website or app, where they click, and the overall level of user interaction.

Analytic Tools 98

Analytic Tools Data Visualization Feedback Software Customer Feedback 98

Userpilot

JULY 18, 2023

TL;DR Customer churn is the rate at which users discontinue their subscription or stop using a particular product or service. The most common reasons behind high churn rates are: Bad product-customer fit. Poor onboarding. Here are other metrics subscription-based companies should track alongside churn: Customer retention rate.

User Testing 98

User Testing Feedback Software Data Visualization Customer Feedback 98

Userpilot

MAY 30, 2023

Whether you work in product management, customer success, or marketing, you need creative survey ideas to collect feedback that’s relevant, honest, and useful for your job. Asking users to rate from 1 to 5 how easy it is to use your product and measure your customer effort score. Let’s go over them.

Customer Feedback 96

Customer Feedback User Testing Feedback Software Product Research 96

Userpilot

MAY 14, 2021

Growing numbers of SaaS companies are adding an onboarding survey to their customer sign-up flows. Those that do often gain insights into the needs of their customers, which ultimately translate into an improved product experience for users, higher activation and greater retention. What is an onboarding survey? Survey Templates.

Onboarding KPIs 52

Onboarding KPIs Feedback Software Product Research Data Visualization 52

Userpilot

SEPTEMBER 8, 2021

Product tours are an essential way to onboard users in your app. Yet, all too often, SaaS businesses see their customers not completing the product tour, or even churning during the onboarding stage. Product tours are a way of showing users the product features they need to learn in order to activate.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs Software Review 98

Userpilot

JANUARY 20, 2022

Obviously, we’re not advocating that you copy the rest of the market outright, but every creative person throughout history has taken inspiration from their peers. So why should your onboarding be any different? A tooltip is a short section of text that’s attached to one product feature, as a way of explaining it to users.

Onboarding KPIs 98

Onboarding KPIs Data Visualization Customer Experience User Friction 98

Userpilot

MAY 17, 2022

Looking for product announcement examples to help inspire your next successful launch? This article covers all you'll need to know as a product marketer or product manager about crafting great product announcements: What are they? What is your product about? Tell readers all about your product range.

Research Software 98

Research Software Onboarding KPIs Product Research User Testing 98

Userpilot

SEPTEMBER 6, 2021

From highlighting the user's next action to explaining a new product feature: there are few UX elements that are more versatile than the website tooltip. Fortunately, in 2021, there are tools that can help even the least technical of product people build tooltips without code. What is a website tooltip?

Onboarding KPIs 98

Onboarding KPIs User Testing Customer Experience UX 98

Userpilot

MARCH 11, 2022

To help you in your first 90 days on the job, we’ve compiled a collection of some of the best product management resources. The collection includes our favorite conferences, podcasts, blogs, books, newsletters, courses, and Slack groups for product managers. o get the sponge mode on and dive in!

Analytic Tools 98

Analytic Tools Data Visualization Research Software Feedback Software 98

Userpilot

FEBRUARY 13, 2020

Product experience is fast becoming one of the most important things to consider when it comes to growing your SaaS company. We’re going to explain exactly what product experience means, why you need to start caring about it, and steps you can take to provide the best possible experience for your users. What is product experience?

Feedback Software 128

Feedback Software Analytic Tools Research Software Customer Experience 128

Mixpanel

SEPTEMBER 21, 2023

Kevin Xu is an engineer-turned-product manager with experience at big tech companies like Google and Stripe. Read on for our conversation with Xu about finding product-market fit when you’re the ideal user, growing a following vs. growing an app, and what the future of social media looks like. They say write what you know.

Analytic Tools 116

Analytic Tools Research Software Data Visualization Technical Review 116

Intercom, Inc.

NOVEMBER 3, 2022

You’re investing resources in hiring and training the right people, tracking different metrics at different stages, adding more and more complexity with each increase in headcount, use cases, and customers. By automating planning, businesses can save time, increase productivity and turn support from a cost center into a profit driver.

Feedback Software 206

Feedback Software Research Software Customer Experience User Testing 206

Userpilot

APRIL 30, 2024

Growth marketing is essential for SaaS businesses to build lasting customer relationships , adapt quickly to market shifts, and drive consistent revenue. Market development targets new markets with existing products, while product development – existing markets with new products.

Analytic Tools 105

Analytic Tools Feedback Software Data Visualization Onboarding KPIs 105

Userpilot

JANUARY 8, 2021

You have more customers enjoying your product than hating it. So if you want to know if your NPS score is good and how to improve it, in this post you will find: a definite resource for calculating NPS score industry benchmarks to measure yourself against the steps you need to take now to improve your own NPS. Jump on a call with us!

Analytic Tools 93

Analytic Tools Feedback Software Data Visualization Weak Development Team 93

Intercom, Inc.

JANUARY 16, 2020

Miro has made the move from product to platform. We wanted our brand to be not just a company name but a “love mark” to accelerate our word of mouth growth. So we wanted to bring a little bit of art into the day-to-day job of each person who uses our product. The journey from product to platform.

Research Software 249

Research Software Data Visualization User Testing Customer Experience 249

Userpilot

FEBRUARY 4, 2022

We’ll also go over how to improve essential SaaS sales metrics like customer acquisition cost, annual recurring revenue, average purchase value, and expansion MRR so you can make the most out of your SaaS product. A self-service SaaS sales process is best for companies with a simple and/or affordable product.

Feedback Software 98

Feedback Software Research Software Reporting Tools Onboarding KPIs 98

The Product Coalition

MARCH 29, 2018

Is your B2B product easy to sell and easy to renew? I realize not every product person has to navigate sales stakeholders. But if you’re working on a B2B product with a sales force, odds are you know what I mean. But if you’re working on a B2B product with a sales force, odds are you know what I mean.

Development Team Review 113

Development Team Review Weak Development Team Feedback Software Product Research 113

Gainsight

DECEMBER 20, 2020

Net Dollar Retention Becomes THE Metric. Building on the previous point, with expansion coming into its own as a critical element of the cloud business model, investors have realized that the most telling metric about a business is its “Net Dollar Retention” rate (NDR). Customer Success as a concept truly fits that definition.

User Testing 69

User Testing Customer Experience Customer Feedback Analytic Tools 69

ProductPlan

APRIL 2, 2019

Every product has a lifecycle which consists of various phases. And the demands placed upon a product manager often vary depending on the lifecycle stage their product is in. Product managers are required to use different mental muscles and skills for ushering their ward along to the next step in its lifecycle.

Onboarding KPIs 61

Onboarding KPIs User Testing Product Research Technical Review 61

Userpilot

NOVEMBER 1, 2021

If you've ever heard the term "user onboarding " and felt confused as to what it meant, you're not alone. Here at Userpilot , we regularly talk to hundreds of SaaS companies about their onboarding across the whole user journey. Allow us to share our understanding of user onboarding with you.

Onboarding KPIs 98

Onboarding KPIs Analytic Tools Customer Experience Customer Feedback 98

Userpilot

MAY 31, 2021

The product marketing manager role has been growing steadily over the two decades: And no wonder – the exponential growth of the SaaS industry, combined with the Product-Led Growth trend created a lot more demand for (and awareness of) product marketing. What should you expect of your PMM?

Analytic Tools 97

Analytic Tools Onboarding KPIs Research Software Product Marketing 97

Userpilot

SEPTEMBER 23, 2021

Most SaaS companies know that new user onboarding is important, but hardly any of them really nail it. Perhaps that’s because onboarding is a complex process, involving the education of each new user so that they’re satisfied on an individual level with the value they receive from your business. What is user onboarding?

Analytic Tools 98

Analytic Tools Onboarding KPIs Customer Experience User Testing 98

Userpilot

FEBRUARY 25, 2022

Want to improve your user experience metrics to make your SaaS business successful? It begins with the first-ever interaction a user has with your product and continues throughout the user journey until they decide to leave. Qualitative attitudinal metrics and quantitative behavioral metrics are 2 primary types of UX metrics.

Customer Experience 105

Customer Experience Feedback Software Onboarding KPIs Analytic Tools 105

Userpilot

AUGUST 29, 2021

With cross-platform tracking, real-time analytics, powerful behavioral analytics , enterprise-level security measures, and solid customer support, Amplitude Analytics is a powerful analytics solution designed to meet the requirements of modern-day product and growth teams. Heap tells you all about what a customer is doing within your product.

Data Visualization 98

Data Visualization Analytic Tools Onboarding KPIs Reporting Tools 98

Alchemer Mobile

OCTOBER 9, 2018

Panelists included: Daniel McCone, Digital Marketing & Innovation Manager at Dunkin’ Brands. Katie van Zyl, Director of Product Management at GoDaddy. Christopher An-Traumer, Product Manager at Premera Blue Cross. Ashley Ettwein, Director of Product Marketing at ADT. So we do what we call buddies.

User Testing 150

User Testing Customer Feedback Customer Experience Feedback Software 150

Intercom, Inc.

JUNE 7, 2018

Today he’s the founder and CEO at GrowthHackers , whose software, community and annual conference help teams work together to drive breakout growth results for “must have” products and services. a lot of Sean’s early focus and success there came from experimentation with onboarding. What growth hacking is and isn’t.

Onboarding KPIs 196

Onboarding KPIs User Testing Customer Experience Weak Development Team 196

Userpilot

JANUARY 31, 2024

Do you sit at night wondering how your users interact with your product? You can get the answers you need simply from product management analytics tools. To help you know which tool to use, this article will cover the ten best product analytics tools. Do they like it? Are you confused about using it?

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Reporting Tools 105

Userpilot

DECEMBER 23, 2020

Which product trends emerged in 2020 and are here to stay? What are the biggest trends in Product for 2021 you must implement into your Product Growth strategy? Who’s who in Product these days? And what new product growth terms made it to our dictionary? Trends to Watch In Product – Table of Contents.

Analytic Tools 122

Analytic Tools Onboarding KPIs Data Visualization Product Research 122

Userpilot

APRIL 22, 2024

But what exactly is funnel marketing, and how can it supercharge your SaaS product growth? In this article, we break down the concept of the marketing funnel and share examples of practical strategies to give you a better idea of how it helps with user engagement. The beauty of marketing funnels is their flexibility.

Analytic Tools 52

Analytic Tools Feedback Software User Testing Product Research 52

Userpilot

JULY 12, 2021

SaaS analytics collects, inspects, and analyzes data generated from user interactions with your product. SaaS analytics tools can be categorized based on the platform of the product, marketing channels, and key metrics you’re tracking. Why is analytics important for SaaS?

Analytic Tools 98

Analytic Tools Data Visualization Research Software Feedback Software 98

Lenny Rachitsky

MARCH 5, 2024

Each week I tackle reader questions about building product, driving growth, and accelerating your career. Q: How do you hit #1 on Product Hunt? Product Hunt is one of the most effective ways to get early users for a product. Below, Leo shares the seven things you need to get right to win on Product Hunt, and five myths.

Startups 116

Startups Feedback Software Onboarding KPIs Technical Review 116

Mixpanel

FEBRUARY 23, 2021

Table of Contents The problem with defining product-market fit In search of quantitative indicators of product-market fit 6 things about measuring product-market fit 1. With that in mind, product-market fit is a spectrum 4. Every business is unique, and metrics frameworks apply differently 5.

User Testing 130

User Testing Onboarding KPIs Product Research Startups 130

Userpilot

SEPTEMBER 23, 2019

With no-code user onboarding tools , it’s easy to start building onboarding journeys that don’t reflect reality—all in a vain attempt to get new users to activate faster so they don’t churn. UX journey maps are the antidote to product-led marketing , onboarding, and product development that happens for its own sake.

Customer Experience 89

Customer Experience User Testing User Experience Customer Feedback 89

Userpilot

SEPTEMBER 6, 2021

If you're building a product tour for the first time, it's hard to know where to start. You want an onboarding process that matches your brand values, respects the needs of multiple user groups, is intuitive to follow, AND that ultimately ends up making you money! Definition of a product tour.

Analytic Tools 98

Analytic Tools Onboarding KPIs Customer Experience User Testing 98

Userpilot

AUGUST 27, 2020

If you’re a SaaS product manager, those kinds of numbers will have you on the edge of your seat. Maybe you failed to cater to their segment in your onboarding. Maybe your positioning intimidates them and makes them think your product is not quite for them. I started using more and more features. Source: twitter.com.

Analytic Tools 94

Analytic Tools Customer Experience User Testing Customer Feedback 94