The Product Coalition

JULY 8, 2020

As an entrepreneur, CEO, or project manager, you might be interested in outsourcing software development to another country and getting still high-quality work done for fewer costs. Likely, we understand everything that may become your subject of concern when making a decision to hire an offshore software development company.

Software Developers 78

Software Developers Software Development Reporting Tools Software Review 78

Userpilot

MAY 21, 2024

Let’s explore customer lifecycle management (CLM), its phases, and the best practices you can apply in SaaS without coding! Expansion and Advocacy : When customers purchase additional products through upsells , and share their positive experiences. But what are these best practices and how can you implement them? How to implement it?

Data Visualization 105

Data Visualization Customer Experience User Testing Customer Feedback 105

Nulab

SEPTEMBER 22, 2021

Whether you’re an established company with a new product or a brand-new startup, knowing where you fit in the market is vital. Competitive positioning is a way to assess the market, suss out your competition, and work out whether your offering is a viable means of making money. Define your competitive positioning approach.

Positioning 69

Positioning User Testing Reporting Tools Data Visualization 69

Userpilot

OCTOBER 6, 2023

Your job here is to provide content that positions your product as the best fit, so it stands out (e.g. Review stage (BoFu). This is by positioning your brand as an authority through thoughtful content marketing, effective SEO strategies, and targeted social media campaigns. case studies, alternative pages, etc.).

B2B 105

B2B Analytic Tools Feedback Software Data Visualization 105

Userpilot

JANUARY 8, 2024

By staying consistent with your SEO efforts , you’ll not only enhance your search rankings but also establish your brand as an authority in your industry and niche. This expands your reach to a broader audience and adds credibility to your brand. How Clearcalcs improved user activation with Userpilot.

Analytic Tools 105

Analytic Tools Research Software Feedback Software Customer Experience 105

Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. How is marketing for software products different? What does a software marketing strategy for SaaS looks like?

Feedback Software 98

Feedback Software Analytic Tools Research Software Software Review 98

Alchemer Mobile

AUGUST 6, 2020

Product managers are rapidly advancing their skills, and as a result, the industry as a whole has had to level-up to compete as the world’s biggest brands continue to adopt a mobile-first approach. In reality, our data shows that brands only hear from less than 1% of their customer base, which we call the “vocal minority.”.

Feedback Software 179

Feedback Software User Testing Data Visualization Product Research 179

Userpilot

OCTOBER 21, 2022

Customer confidence is the level of trust a B2B prospect has over your brand before feeling “confident” that they have enough information to move forward through their journey. High customer confidence leads to repeat purchases, increased customer lifetime value , and positive word-of-mouth. What is customer confidence?

Feedback Software 98

Feedback Software User Testing Customer Experience Customer Feedback 98

Userpilot

FEBRUARY 3, 2023

Perform social listening on social media and review sites to see an unfiltered look at what customers are saying about your brand. Build a customer journey map to make sure you’re hitting all the touchpoints and understanding how customers engage with your brand at every moment. Creating user segments in Userpilot.

Analytic Tools 98

Analytic Tools User Testing Research Software Feedback Software 98

Userpilot

AUGUST 20, 2022

But in the end, customers who love your brand are the ones who: Engage with your product. So how do you encourage customers to love your brand? Customer love is the emotional connection between customers and your brand. It drives customer loyalty, positive word of mouth, and user engagement. Hence they’re not the same.

Feedback Software 98

Feedback Software Customer Experience Customer Feedback User Testing 98

Userpilot

NOVEMBER 2, 2023

Content marketing is an effective way to increase brand awareness and educate customers on how to use the product for their use cases. Webinars play an important educational role. They allow companies to reach broad audiences and increase brand awareness. Most companies use all 3 strategies to some extent.

Feedback Software 105

Feedback Software Analytic Tools Research Software User Testing 105

UX Planet

FEBRUARY 1, 2024

The app will also provide news and educational content on investments, maturity details for FDs and RDs, and statistical spending insights. Why this Industry The finance industry presents a compelling opportunity for designing applications due to the significant and widespread challenges outlined in the problem statement.

Analytic Tools 93

Analytic Tools Data Visualization Research Software Reporting Tools 93

Userpilot

JANUARY 30, 2023

Becoming aware of the product's existence through branding and marketing campaigns. Here are real-life product adoption examples from successful companies for each stage: Using social media ads to expand brand awareness, like Slack. Offering educational webinars showcasing the value of your product, like Userpilot.

User Testing 98

User Testing Feedback Software Research Software Onboarding KPIs 98

The Product Coalition

JUNE 13, 2019

Sure, there are some junior positions out there that can be reached with a few months’ experience and a prestigious certification. However, most of the time professionals who undertake the transition aim to build the following story with their resume: their gradual acquisition of product skills across different positions and functions.

Positioning 60

Positioning Technical Review Product Management Product Manager 60

Userpilot

AUGUST 18, 2022

There is nothing more important to a brand than making its customers happy. While customer satisfaction is essential to brand success, taking proactive measures toward turning these satisfied customers into advocates is key to business growth. These include status seekers, educators, validators, and collaborators.

User Testing 98

User Testing Customer Experience Customer Feedback Feedback Software 98

Userpilot

DECEMBER 19, 2022

Educate users to drive customer success. Your initial onboarding is critical because it’s the first interaction a customer has with your brand. Here are two steps on how to achieve that: Drive positive word of mouth. Your power users will be excited to help promote your brand. Modal asking for a customer review.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs Data Visualization 98

Userpilot

OCTOBER 23, 2022

Acquiring and keeping repeat customers involves delivering an excellent customer experience , empowering them with product education , acting on their feedback , and rewarding customers for their loyalty. Leverage video tutorials to provide customer education and help users maximize your product.

Feedback Software 96

Feedback Software User Testing Customer Feedback Customer Experience 96

Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. How is marketing for software products different? What does a software marketing strategy for SaaS looks like?

Feedback Software 52

Feedback Software Analytic Tools Research Software Software Review 52

Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. How is marketing for software products different? What does a software marketing strategy for SaaS looks like?

Feedback Software 52

Feedback Software Analytic Tools Research Software Software Review 52

Userpilot

FEBRUARY 4, 2023

TL;DR “Wowed” customers are more likely to be loyal to your brand and make additional purchases in the future. First of all, it strengthens the relationship between your brand and its customers. Users are fast to form opinions on brands and slow to change them.

User Testing 97

User Testing Customer Experience Customer Feedback Feedback Software 97

Userpilot

SEPTEMBER 12, 2022

Drive positive WOM. Provide a positive experience even when things don’t go as planned. Leverage loyalty programs to encourage loyal customers to stay loyal and share your brand. You can use software to implement all these strategies. So why not try a Userpilot demo to delight your customers without coding?

Feedback Software 98

Feedback Software Analytic Tools Customer Experience User Testing 98

Userpilot

NOVEMBER 2, 2022

Adjust your marketing strategy and positioning to ensure you’re promoting the true value of your product. Invest in customer education throughout the entire user journey. Position yourselves as industry experts by offering additional resources and advice related to your niche, outside of product education.

Feedback Software 98

Feedback Software Research Software User Testing Product Research 98

Userpilot

AUGUST 23, 2021

Even if you’ve got a pretty good handle on user sentiment with your product, harnessing it to transform negativity into positivity can be challenging. Detractors ( NPS 6 or lower) are customers who are unlikely to recommend your product to others due to low satisfaction with it. So let’s jump right in! How to identify detractors?

Feedback Software 98

Feedback Software Analytic Tools Data Visualization User Testing 98

Userpilot

JANUARY 24, 2022

With that being said, you need to push your revenue to a level where it surpasses the amount you lose due to drop-offs. Customers churn due to multiple reasons, including poor user experience , product-market fit failure, higher than perceived price, and bad customer support. To add to it, churn negatively impacts your brand.

Feedback Software 98

Feedback Software Onboarding KPIs User Testing Customer Experience 98

Userpilot

JULY 31, 2023

This article will show you practical strategies to crack the customer retention code and maintain sustainable recurring revenue. Send webinar invitations to educate customers on advanced use cases. By participating in a loyalty program, customers become more engaged with your product, strengthening the customer-brand relationship.

Feedback Software 98

Feedback Software Analytic Tools Data Visualization Customer Feedback 98

UX Planet

DECEMBER 11, 2023

The last time I personally recommended learning resources— let’s just say a few brands weren’t particularly enthusiastic I left them off the list. CDI Student Review(s): My friend Aliena Cai featured a review of CDI on her youtube channel last year. You can use the code ALIENA to get 25% discount for this certificate!

Technical Review 75

Technical Review Certifications Software Review Feedback Software 75

Userpilot

OCTOBER 10, 2022

Product marketers define market positions, shape product messaging, and drive product pricing and customer retention strategies. Product marketing is the process of bringing a product to market, positioning it for success, and successfully communicating its value to potential customers. What is product marketing?

Feedback Software 98

Feedback Software Research Software Product Research User Testing 98

Userpilot

OCTOBER 11, 2022

They’ll use social media, review sites, or office chit-chat to share how your product is changing their lives. This article discusses what an engagement loop is, why it matters to your growth, and how to use plug-and-play engagement software to create sticky loops. What is an engagement loop?

Feedback Software 97

Feedback Software Analytic Tools User Testing Customer Experience 97

UX Studio

DECEMBER 14, 2023

The following lines are written with full bias due to nostalgia and my gratitude towards all the people who made UX studio a special community, a hub for our professional passion, and a source of inspiration. From there, we started thinking seriously about building our product, reviewing the pain points of our community.

Research Software 90

Research Software UX Feedback Software User Testing 90

Userpilot

DECEMBER 3, 2022

With CLM, you gain customer insights into customer behavior, needs, and preferences to create better customer experiences , remove product friction to manage customer churn, and maximize customer lifetime value (CLV) by retaining customers and turning them into brand advocates. Potential customers analyze competing products and read reviews.

Feedback Software 98

Feedback Software Analytic Tools Data Visualization Customer Feedback 98

Userpilot

NOVEMBER 19, 2022

One bad experience with your support team can cost you customers as well as your brand reputation. It’s easier to convert loyal users into brand advocates who are willing to give positive reviews and participate in word-of-mouth marketing. You should also quickly review and adjust your customer care strategies.

Onboarding KPIs 98

Onboarding KPIs Data Visualization Reporting Tools Customer Experience 98

Userpilot

OCTOBER 16, 2022

Create communities around your brand to connect directly with customers. Host webinars to educate and interact with your audience. With Userpilot, you can apply these strategies without having to code. You can tell customers are developing a positive relationship with your product when they become active users.

User Testing 98

User Testing Feedback Software Research Software Analytic Tools 98

Userpilot

AUGUST 15, 2022

The more you understand the customers, the more your brand’s messaging will resonate with them. Nailing product positioning and messaging. Product positioning is not only about what your product does and for whom, but also how you communicate these things to your target audience. Getting the positioning right takes time.

Product Marketing 98

Product Marketing Feedback Software Marketing User Testing 98

Userpilot

JANUARY 3, 2023

Any positive result is already a good NPS. Reach out to detractors to address their issues and get a chance to improve their impression of your brand. They refer others to your company and drive positive word-of-mouth. Although industry benchmarks vary greatly, any positive result is already a good NPS. Promoters (9-10).

Data Visualization 98

Data Visualization Analytic Tools Feedback Software Research Software 98

Userpilot

SEPTEMBER 15, 2022

It also determines user loyalty to your brand—the higher the customer happiness, the higher the likelihood they’ll stay subscribed to your software. As a predictor of brand loyalty , customer happiness is about delivering more than expected value to your audience, resulting in repeat business and sustained revenue.

Feedback Software 95

Feedback Software Analytic Tools Customer Feedback User Testing 95

Userpilot

SEPTEMBER 29, 2022

Customer engagement is enabling customers to interact with your brand on an ongoing basis through any channel of their choice. Provide proactive support and ongoing education with a resource center. Signing up to use your software is just one step you expect a SaaS customer to take. Engage customers with in-product messaging.

Feedback Software 52

Feedback Software B2B Customer Feedback User Testing 52

Mind the Product

MARCH 31, 2020

It might have implications for how that product is positioned in the market. After launching Amazon’s music stores in the US and UK, Randy has worked with museums and arts groups, online education, media and entertainment, retail and financial services. It might have implications for how that product is positioned in the market.

Customer Experience 123

Customer Experience Product Research Feedback Software Data Visualization 123