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5 Costly Branding Mistakes

UX Planet

By Mary Moore, copywriter at Shakuro Branding holds the promise of propelling your venture to new heights, capturing hearts, and securing your place in the market. The last thing you need is to stumble into the abyss of bad branding, a place where countless others have lost their way. Yet, it’s a double-edged sword.

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How to Build a Consistent Brand Experience [+ Tips]

Userpilot

Wondering how to create a consistent brand experience to make a lasting impression of familiarity and trust? In a saturated SaaS world with tons of alternatives, a consistent brand experience can make you a recognizable brand. Maintaining core brand elements across various platforms to offer a familiar brand image.

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Creating Inclusive Experiences: A Deep Dive into Accessibility in Product Design

UX Planet

Positive Brand Image: Commitment to accessibility sends a positive message about a company’s values. It demonstrates social responsibility and can enhance the brand image, fostering goodwill among customers. Ensuring compliance helps businesses avoid legal issues and potential lawsuits.

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UX Strategy: Step-By-Step Guide for SaaS Companies

Userpilot

TL;DR UX strategy provides guidance to the UX design team on how to create and improve experiences that satisfy user needs. Such a strategy helps the team put themselves in the shoes of the users, better understand their needs and pain points , and make the user experience consistently good at all stages of the user journey.

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Customer Success Renewal Playbook for SaaS Companies

Userpilot

The customer success renewal playbook is central to keeping the incoming stream of recurring revenue flowing. Thanks to the subscription economy of SaaS companies, high customer retention is vital to staying afloat and enjoying growth. The renewal process begins immediately after a user signs up for your product.

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You should be playing with GPTs at work

Lenny Rachitsky

It’s become clear to me that everyone should be playing with GPTs (custom versions of ChatGTP) right now. He shared a few examples of how people at top-tier tech companies are using custom GPTs to help their non-eng teams be more productive, while also taking a load off their eng teams. But you’re wrong. What are GPTs?

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How to Increase Retention Rate in SaaS: 12 Effective Customer Retention Strategies

Userpilot

Indeed, customer retention becomes even more important as your business grows and customer acquisition costs soar. Existing customers are high-value, low-effort assets that can serve as primary revenue drivers. This makes customer retention an important performance indicator for any business strategy.