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Product Marketing Resources: Everything You Need To Know in 2022

Userpilot

We’ve compiled a list of the best resources to get you started – from tools and blogs to courses. Product marketing is the process of bringing a product to the market, promoting it, and selling it to customers. Product marketing resources include different formats, from video content to podcasts, blogs, and best tools.

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Demo Content 101: How to Use It Correctly in SaaS

Userpilot

If you need a versatile tool that will cover most of your customer education bases, give Userpilot a try. Demonstration content, or “demo content” for short, is made-up, placeholder customer data that businesses show to users in order to demonstrate a product use case that is relevant to them. What is demo content?

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Best Tools for Customer Engagement in SaaS Products

Userpilot

Looking for the best customer engagement tool for your SaaS company? There are plenty of solutions of customer engagement on review sites, but they don’t make the choice any easier. Instead, we decided to focus on customer engagement tools for in-app engagements in SaaS products. .

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Building Your Customer Engagement Framework: All You Need to Know

Userpilot

Personalizing your in-app onboarding flows to focus on the features that are most relevant to a user’s job-to-be-done will make the earliest stages of the journey/lifecycle feel more contextual and boost customer engagement down the line. What is a customer engagement framework?

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30 Steps to Mobile App Launch

Alchemer Mobile

Landing pages can be set up with no cost or hassle with a tool like Squarespace or Wix. Once your landing page is live, you can start collecting leads, offer a preview of your app press and early adopters, and integrate with an analytics or A/B testing tool to test variations of your messaging strategy. Register your domain (e.g.,

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Guide to Customer Interactions: Impact, Most Common Types, and Best Practices

Userpilot

Customer interaction involves all communications customers have with businesses through direct human contact, chatbots, self-help resources, etc. The customer experience refers to the total impressions someone has about a brand, while customer interaction involves the business and customer communicating simultaneously.