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13 A/B Testing Mistakes And How to Fix Them

Userpilot

Dig into your data and cover all sources to avoid false positives. Copying A/B testing case studies. There are exceptions—depending on your target audience—but generally, testing without including mobile traffic can give you false positive results. How to fix this: Properly segment your users when examining data.

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How To Use User Engagement Analytics To Improve Retention In SaaS

Userpilot

Tracking it tells you what product features are popular, how much time users spend in your website or app, where they click, and the overall level of user interaction. Users are more likely to become long-term, loyal customers and brand advocates with more positive interactions. What is user engagement analytics?

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How To Use NPS To Drive Growth For Your SaaS

Userpilot

Some product adoption issues might be caused by customers not finding the features they need in your product, and acting on your NPS surveys will help avoid this scenario. Listen to your customer's feedback and prioritize your roadmap where it makes sense. NPS is much, much more than just a user satisfaction thermometer.

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Case study: How Alpha enables LendingTree to improve speed-to-insight and make smarter product decisions

DISQO

It’s about getting through that form and then actually closing a loan, and then, beyond that, people giving us a positive net promoter score. Alpha enables LendingTree to prioritize their roadmap, improve customer satisfaction, and gain a fundamentally deeper appreciation for users. “I

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Case study: How Alpha enables LendingTree to improve speed-to-insight and make smarter product decisions

DISQO

It’s about getting through that form and then actually closing a loan, and then, beyond that, people giving us a positive net promoter score. Alpha enables LendingTree to prioritize their roadmap, improve customer satisfaction, and gain a fundamentally deeper appreciation for users. “I

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16 Product Retention Strategies Every Product Manager Implement

Userpilot

. #3 – Launch interactive walkthroughs to help users gain immediate value from features An interactive walkthrough takes your users step by step through a specific feature and helps users learn through doing. This way, users unlock value faster, boosting customer satisfaction and user retention rates.

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Customer Advocacy: How to Turn Loyal Customers Into Advocates and Drive Product Growth

Userpilot

Customer advocacy is a powerful force for driving business growth without breaking the bank. There is nothing more important to a brand than making its customers happy. While customer satisfaction is essential to brand success, taking proactive measures toward turning these satisfied customers into advocates is key to business growth.