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Value-Based Growth in SaaS: Definition, Strategies, and Examples

Userpilot

From the article, you will learn why you should develop a value-based growth strategy for your SaaS and how to do it. TL;DR Value-based growth is a strategy that prioritizes delivering value to customers. A robust customer success strategy enables customers to get the most out of the product. Focus on customer success.

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12 Best Customer Insight Tools for SaaS Companies in 2024

Userpilot

Google Trends helps businesses differentiate products in crowded markets by identifying evolving consumer interests and regional search behaviors. Google Analytics 4 offers advanced tools for understanding cross-platform customer behavior, aiding product differentiation and tailored offerings in a competitive market.

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13 Brand Activation Examples From Famous Brands to Inspire You

Userpilot

In this article, we take a deep dive into the concept of brand activation and go over 13 great examples that will inspire you to create your activation strategy. This leads to improved brand awareness and differentiation from other brands. HubSpot implements certification programs to drive brand activation. Let’s dive in!

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How Digital Customer Education Can Win You More Business

Gainsight

For example, what truly differentiates HubSpot from Klaviyo? Technology companies, in particular, adopted these points of differentiation to gain market share. HubSpot shot to fame due largely to its laser focus on inbound marketing. How about Mailchimp’s All-in-One Marketing Platform and Salesforce? Very little.

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3 Prioritization Techniques All Product Managers Should Know

The Product Coalition

RICE Scoring Another key prioritization methodology is the RICE scoring system, which again has four categories to help assess priority; Reach, Impact, Confidence , and Effort. It could be to delight customers (measured in positive reviews and referrals) or reduce abandonment. Check out our certifications here.

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How to Become a Data Scientist (2021 Guide)

PMLesson's Ace the PM Interview

EdX Professional Certificate in Data Science - Harvard MicroMasters® Program in Statistics and Data Science - MIT Data Science: R Basics - Harvard Professional Certificate in Data Science Core - Microsoft Essential Math for Machine Learning: Python Edition - Microsoft See all EdX data science courses here.

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New at Intercom uncut: Watch our entire virtual launch event

Intercom, Inc.

Over the course of the event, we explored our vision and beliefs for the future of customer engagement and communications, and heard from Intercom leaders like CEO Karen Peacock, Co-founder and Chief Strategy Officer Des Traynor, and Chief Product Officer Paul Adams, as well as some of our amazing customers. Our platform is a unified system.