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Bought-in and paid for: how Atlassian bridge the gap from freemium to enterprise sales

Intercom, Inc.

Freemium’s a great way to acquire lots of customers relatively quickly and easily, but the job of converting them to using a paid product is where the rubber meets the road. And the challenge is a lot harder in an enterprise context, where the buyer and the user aren’t necessarily one and the same person. Crowning the customer.

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How to Navigate Product Management Specializations

Userpilot

Innovation Product Manager. I found this one personally quite interesting, as the focus for these product managers overlap a lot with what a product marketing manager (PMM) does. These types of PMs focus on finding product-market fit for new experiments and opportunities within an organization.

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Pendo vs Amplitude: Which is the Better Product Analytics Tool?

Userpilot

It’s best known for its in-depth analytics features , but it also allows you to collect user feedback and offers a range of in-app onboarding features, which you can use for both web and mobile products. Starter: free Growth: price available only on request Enterprise: price available only on request Amplitude pricing.

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Heap vs Pendo: Which is the Superior Product Analytics Tool?

Userpilot

If you've searched for this comparison, you're probably looking for a tool that will help you gain actionable insights to drive your product growth. Whether looking for an alternative to your existing tool or setting up product analytics at your organization, we're here to help. Heap vs Pendo? Dashboard in Heap.

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Top Userflow Alternatives of 2023 (In-Depth Comparison)

Userpilot

If you’re after the answer to this question, here’s our in-depth comparison of 4 different user onboarding platforms : Userpilot Appcues UserGuiding Chameleon Let’s check out which of them offers the best features for your use case and the most competitive pricing plans! Which are the best Userflow alternatives in 2023?

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Why marketers should choose Mixpanel over Google Analytics 4 (GA4)

Mixpanel

Attribution analysis in GA4 only allows for the comparison of two models across the whole project. In a report, you can only look at attribution for pre-defined conversions and only for marketing dimensions (utm parameters). Get started with Mixpanel in minutes Just embarking on your marketing analytics journey?

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Hiring Enterprise Sales Teams Ahead of Product/Market Fit

The Product Coalition

A pattern I’ve seen 4 or 5 times seems worth describing, since other folks may be experiencing it: a very early-stage B2B/enterprise company brings on a full sales team before finding product/market fit. First, let’s recapping the basics of why we hire enterprise sales teams and what they do. “Always Be Closing!”