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10 Key Customer Success Roles and Responsibilities for SaaS CS Managers

Userpilot

Since customer success roles are relatively new, companies don’t always have a clear idea of what responsibilities are appropriate for a customer success manager (CSM). Customer success ensures customers get their desired outcome when using your product. Which involves: Managing churn and increasing customer retention.

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Group Product Manager vs. Principal Product Manager: What’s The Difference?

The Product HQ

Within this leadership role, group product managers oversee the development of a group of products from the beginning, to its testing stages and eventual product launch onto the market. This includes the development and review of the product roadmap to guide the product team toward achieving the company’s objectives.

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Incorporating Empathy into Product Management

ProductPlan

No matter how you define product management, customers should always be at the center of things. Product managers try to solve customer problems, address customer pain points, add value for customers, etc. Empathy in product management spans wider than seeing which buttons customers click.

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The 4 Types of Product Launches

ProductPlan

But at the same time, the current competition has numerous advantages due to its incumbency as a known quantity. It’s a balance between standing out and fitting in, getting enough potential buyers interested without alienating too much of the total addressable market with bold claims or disparaging comparisons to established brands.

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Are you Solving Customer Problems or Just Building Features?

ProductPlan

But are you solving for actual customer problems? The danger, however, lies in mistaking new functionality for actually adding meaningful value to the customer experience. To reframe things, only about one out of three feature ideas actually come directly from customers… you know, the people who are paying money to use your products.

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Unlocking the Power of the Blue Ocean Strategy: A Comprehensive Guide for SaaS Businesses [2023]

Userpilot

However, many firms fail at successful implementation due to common pitfalls. Key metrics like revenue growth, customer acquisition costs, and net promoter score can indicate the success of a blue ocean strategy. A Comparison Red Ocean’s strategy focuses on taking market share from competitors in overcrowded, saturated markets.

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Unlocking the Power of the Blue Ocean Strategy: A Comprehensive Guide for SaaS Businesses [2023]

Userpilot

However, many firms fail at successful implementation due to common pitfalls. Key metrics like revenue growth, customer acquisition costs, and net promoter score can indicate the success of a blue ocean strategy. A Comparison Red Ocean's strategy focuses on taking market share from competitors in overcrowded, saturated markets.