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The ultimate marketing technology stack for 2019

Intercom, Inc.

Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. The reasons for this growth – high-velocity economics of software innovation, the migration of money from old media to new media, etc.

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Building Resolution Bot: How to apply machine learning in product development

Intercom, Inc.

At Intercom, we have taken advantage of these technologies relatively early. So, modern machine learning opens up vast possibilities – but how do you harness this technology to make an actual customer-facing product? A complex system that works is invariably found to have evolved from a simple system that worked”.

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8 B2B SaaS Marketing Tactics to Try in 2021 [Ft. Hubspot, Neil Patel, Kontentino & More!]

Userpilot

The B2B SaaS marketing space can feel a lot like an echo chamber. SaaS marketers need to move fast and break things, but rather than jumping from one ‘shiny new growth hack’ to another, stick to a few tried and tested tactics first. What do SaaS Companies spend on B2B Marketing? Creating A B2B SaaS Marketing Plan.

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16 Best Product Marketing Campaigns To Inspire Your Own

Userpilot

Userpilot markets new features to existing users with in-app messages. Userpilot organizes the annual “Product Drive” conference. Userpilot is a product growth platform that allows product teams to: Create different UI patterns for in-app marketing campaigns. Run product experiments and analyze results.

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How to Become a Customer Engagement Manager [+Tools and Resources]

Userpilot

Customer engagement managers utilize various tools to enhance their work. Some essential tools include Userpilot for in-app experiences & analytics , Appcues for user-friendly in-app guidance & onboarding, and Pendo for comprehensive product experience & analytics. Book a demo to see it in action!

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Customer Engagement Manager Career Path

Userpilot

Userpilot is an all-in-one product platform with engagement features and powerful analytics capabilities. How to become a customer engagement manager SaaS product thrives on happy, engaged customers, and customer engagement managers play a pivotal role in making that happen. Book a demo to see it in action!

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Pragmatic Live Transcripts (Prioritizing Your Product Launch)

Pragmatic Marketing

Yes, my name is Marcus. This is something where I think I, I wonder if a lot of the other product marketing teams I’ve talked to, I think, facing similar challenges, but research and just being as strategic as possible. Thank you very much for having me, Rebecca. I'm a principal product marketer here at HubSpot.