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Mismatched Expectations: Product Information and Sales Teams

Mironov Consulting

Lately, I’ve been writing a lot about entirely predictable goal misalignments between the maker side (product, engineering, design) and the go-to-market side (sales, marketing, customer success) of tech firms, especially at B2B/enterprise software companies.  That

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The Great Silence

The Product Coalition

One particular example, UpBank, I’d argue one of the most underrated and successful software companies in Australia, only has Product Designers with one single product leadership role. From this education, the influence of elaborate management consulting style frameworks appeared, which frankly, stakeholders care very little about.

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Top Customer Success Trends To Watch For In 2020

Gainsight

So on the top, human first leadership, the idea is basically, although customer success as we’ll talk about is a lot about data analytics and renewals and things like that. Number three is what we call “Customer Data Infrastructure.” It’s not just sort of a CS thing or a service thing.

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Stop Selling Your Product, Start Selling Your Point of View | April Dunford | BoS USA Online 2020

Business of Software Conference

Fresh talks on entrepreneurship, product, marketing, leadership, hiring, and more dropping each week. So the background on this is interesting, if you go and look at the data on this stuff, the data shows that customers want this. And you’ve got a head of sales enablement. Upcoming Events.

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How to build, manage and scale a sales team – 12 strategies from the experts

Intercom, Inc.

If you want to build a revenue engine that will fuel long-term growth, you need to build and scale your sales org with intention. Only then will you have the foundation to consistently win new customers, upsell existing ones and see the kind of predictable growth that’ll be the making of your company. LB Harvey, VP of Sales, Intercom.