Userpilot

OCTOBER 31, 2022

They’re also called exclusionary personas, and they’re a collection of the needs, values, and behaviors of individuals that differentiate them from your ideal customer. User persona example. Example of a cancellation email. Example of a cancellation survey. Negative persona vs. Negative buyer persona.

Feedback Software 80

Feedback Software User Testing Research Software Data Visualization 80

Intercom, Inc.

JULY 29, 2021

But because they couldn’t be in the office, we brought in some consultants on the sales enablement side and we beefed up our sales force and our customer platform. We also brought in some consultants because things are happening so fast you can hire and train, or you can purchase the knowledge and the experience as well.

Feedback Software 223

Feedback Software Reporting Tools Customer Experience Weak Development Team 223

Intercom, Inc.

FEBRUARY 5, 2019

When done correctly, your sales strategy will help your sales team execute with focus – SMB or enterprise, inbound or outbound, hunting or farming. Establish clear, differentiated roles on your sales team. Act like a consultant and advisor to your prospects. Establish clear, differentiated roles on your sales team.

Outbound 177

Outbound Strategy Inbound Customer Experience 177

Business of Software Conference

JANUARY 16, 2020

April is an expert marketing practitioner turned executive consultant and author who helps technology companies make complicated products easy for customers to understand and love. This is an example of something that I encountered once, completely with no context. I give you an example of this. I get this call from a V.C.

Positioning 108

Positioning Analytic Tools Reporting Tools Research Software 108

Intercom, Inc.

OCTOBER 29, 2020

After college, I went to work at the Boston Consulting Group, BCG, which was my first experience in business. And at that time, I was mostly building PowerPoint decks” After business school, I did more work in strategy consulting and realized I love building things. I love building products, building teams, building companies.

Feedback Software 209

Feedback Software Research Software Reporting Tools User Testing 209

Intercom, Inc.

JANUARY 31, 2019

Geoffrey Keating: Let’s take a hypothetical example: say you’re launching a brand new product tomorrow. ” Geoffrey: As a consultant, are there particular mistakes or challenges people are coming to you with when it comes to positioning? April Dunford on the symptoms of weak positioning. You can worry about that later.

Customer Experience 165

Customer Experience Customer Feedback User Testing Weak Development Team 165