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How to Break into Product Marketing Management (PMM)

PMLesson's Ace the PM Interview

As a product marketing manager (PMM), you influence most areas of the organization including product, design, sales, support, and, of course, marketing. In this comprehensive guide, I’ll help to illuminate your path of breaking into product marketing management. Product marketers are also expected to be creative.

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Successful Agility In Product Delivery Requires Dynamic Implementation

The Product Coalition

However, successfully implementing agility into your company can provide 20%-30% financial gains according to research by McKinsey & Company, and increased parallel process and employee experiences have a direct causal impact on revenue by more than 50% according to Harvard Business Review. Technology development is cognitive work.

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G2’s CMO Amanda Malko on the latest trends in software buying

Intercom, Inc.

The process of purchasing software is increasingly complex – the choices for products and services are endless, and customers have a harder time parsing which companies to trust and which product will better cater to their needs. And by the time they make their first contact, the decision has likely been made. That’s what we do.

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How we Moved From Idea to Live Product in Eight Days

Mind the Product

Digital consultancy Red Badger designed and built ShareThyme, a platform to connect generations through cooking, at speed. And while we all love a complex corporate challenge here at Red Badger, we’re also advocates of “tech for good” and using our skills to create social impact. But action is just as important as inspiration.

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Centercode’s Passion for Supporting the CV Industry and Our Team

Centercode

It’s our mission here at Centercode to make technology easier to use and more accessible for everyday people. Read on to see the ways that the Centercode team showcases its passion for building better products. Nowhere is this more obvious than events like the Delta Conference. The CV Industry. ” See our 9.5

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Ask an Expert: The Tools and Tricks Every Remote Product Team Needs

Gainsight

This blog post is written by guest author, Steve Johnson, CEO and founder of Under10 Consulting and former VP and Founding Instructor at Pragmatic Institute. Steve is an author, speaker, and product coach, as well as co-creator of the popular product management and marketing frameworks from Pragmatic Institute and QuartzOpen.

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The Ultimate List of Product Management Resources: Books, Blogs, and More

Gainsight

Come for their Annual Product Management and Marketing Survey, stay for their articles that cover everything from AI to product launches to pricing and everything inbetween. Start with this: The Four Key Hurdles to Successful Product Launches. Slack Groups for Product Managers. Product School.

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