Remove Consulting Remove Marketing Remove Positioning Remove Support Training
article thumbnail

I’ve abandoned “MVP”

Mironov Consulting

Almost without fail, I find that the “maker” side of software companies (developers, designers, product folks, DevOps, tech writers…) and the “go-to-market” side of software companies (sales, marketing, support, customer success.) The go-to-market organizations really want something to market and sell. Sound Byte.

article thumbnail

Designing an Organization for a Product Approach, Part 2

Johanna Rothman

The senior manager has P&L (Profit and Loss) responsibility for the entire product line, including Product Management (for this product line), Customer Support, Training, etc. Note that Marketing, Finance, HR, are all part of this product line. I was in this position years ago. That includes product ownership.

article thumbnail

GDPR: Who Should be Your Data Protection Officer?

Mind the Product

The GDPR introduces the statutory position of Data Protection Officer (DPO), with the task of ensuring that a business complies with GDPR. A customer can object if their details are being used for direct marketing, or if they have legitimate grounds to object on how their data is being processed. Why Product Needs to Care.