Crowdsource Feedback Software Marketing Roadmap 
Intercom, Inc.
JUNE 20, 2018
We created our first sales function in 2014 and in the busyness of building out the team, we had little time to reflect on how our experiences on the frontline of sales could add value to our product roadmap. We were laser-focused on helping everyone buy Intercom and nailing the fundamentals of SaaS sales.
DISQO
JULY 5, 2018
Incumbents across every industry have been put on notice: technology upstarts are taking over the Fortune 500 list at an accelerating pace. Whereas many organizations have deep and meaningful expertise doing large-scale market research, their findings are hitting critical limitations. No one wants to be the next Blockbuster.
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Centercode
JULY 16, 2019
When it comes to soliciting pre-release customer feedback, most teams focus on one thing: bugs. But while the focus on bugs isn’t misplaced, you should know that your users – whether you’re soliciting customer feedback through surveys, crowdsourced testing , or Customer Validation – are pointing out more than bugs and defects.
DISQO
JULY 5, 2018
Incumbents across every industry have been put on notice: technology upstarts are taking over the Fortune 500 list at an accelerating pace. Whereas many organizations have deep and meaningful expertise doing large-scale market research, their findings are hitting critical limitations. No one wants to be the next Blockbuster.
DISQO
JULY 5, 2018
Incumbents across every industry have been put on notice: technology upstarts are taking over the Fortune 500 list at an accelerating pace. Whereas many organizations have deep and meaningful expertise doing large-scale market research, their findings are hitting critical limitations. No one wants to be the next Blockbuster.
Alchemer Mobile
FEBRUARY 2, 2021
Unfortunately, “If you build it, they will come” does not hold true when it comes to the mobile app launch. This famous line from Field of Dreams is all too representative of how many app publishers face the ‘inessentiality’ of mobile marketing. They focus all of their time and resources on building a great app.
Bain Public
OCTOBER 19, 2021
I know you’re probably wondering: what does this have to do with your product roadmap strategies ? The reality is that your challengers are out there, and many will try to make an identical copy of your product to compete for your TAM (Total Addressable Market). This is what your product strategies can be targeted toward.
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