App User Retention is Declining? 13+ Long Term Strategies & Quick Wins
Userpilot
MARCH 30, 2025
Many product teams know this feeling: mobile user retention is dropping, even after big updates and splashy feature releases. Complex onboarding: 74% of users abandon an app after a poor onboarding experience. Poor UX: If your app is difficult to navigate or lacks a clear layout, users wont hesitate to abandon it.
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