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Best product marketing software for SaaS

Userpilot

Put simply, good product marketing software helps your SaaS solve two fundamental problems: Build a product that users love on the basis of customer feedback Acquire and retain users of that product. But how do you choose good product marketing software? What is product marketing?

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Product Marketing Resources: Everything You Need To Know in 2022

Userpilot

Trying to find the best product marketing resources for 2022? As the market gets more competitive, SaaS companies are increasingly relying on product-led marketing strategies to gain traction. We’ve compiled a list of the best resources to get you started – from tools and blogs to courses.

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Product Judgment: How some people can repeatedly create product success

Intercom, Inc.

Also known as Product Intuition or Product Instinct or Product Taste, it is the idea that you can use your own judgment to (1) accurately predict what your customers need, want and value, and (2) design and ship the right solution for them. This ability to predict is about shooting for repeatable product success.

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Customer Intelligence in SaaS: How To Collect Customer Intelligence Data and Improve Loyalty?

Userpilot

Did you know that customer intelligence (CI) data helps product managers dive deep into the customer journey and truly understand customers ? SaaS companies use CI data to design personalized customer experiences and better customer communications, increasing customer loyalty, retention, and lifetime value.

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What is In-Product Messaging and How Do You Create It? (code-free!)

Userpilot

In-product messaging displays to your customer inside your product while they are using it. The immediacy and relevancy of in-app communication means that it’s a powerful tool for your product marketing department. In-app messages are a product marketer’s dream.

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What is Marketing Resource Management and How it Can Streamline Your Marketing Efforts?

Userpilot

Can marketing resource management help streamline your product marketing processes and workflows? The marketing department is one of the most crucial in any company. Marketing resource management covers everything, from project planning to budget tracking, scheduling, workflow management, collaboration, etc.

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The Ultimate Guide To Product Onboarding For SaaS

Userpilot

Userpilot is a phenomenally versatile onboarding tool. What is Product Onboarding and why does it matter? Product Onboarding is the ongoing process of educating users about a product, especially familiarizing users with particular features as a way of reducing Time To Value. This is a product onboarding tool, after all.