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12 KPIs to Measure and Improve Your Fintech App Onboarding

The Product Coalition

Chances are the ones you frequently use have a simple, intuitive app onboarding process. If you’re a financial services product manager, you’ll know that crafting an effective fintech app onboarding process is no small feat. Effective onboarding is also necessary to set your users up to use your app successfully.

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Personalizing User Experience for Greater Product Engagement

The Product Coalition

Imagine two people walking into a mobile phone showroom and purchasing the same phone model at the same time. When it comes to designing a user interface for software applications, this variance in people’s preferences poses a huge challenge. customization, personalization, contextualization. Customization ?—?As

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Mobile App Metrics: Essential Metrics to Track in Your Job Role

The Product Coalition

Especially after we walk you through one of the most confusing topics for mobile app teams: What mobile app metrics should different team members track in their daily jobs? Mobile app metrics to track for Product Manager In the mobile industry, the product manager plays a significant role. MAU: Monthly Active Users?—?the

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What Is the Goals-Signals-Metrics Process and How To Track It?

Userpilot

Want to know how the goals-signals-metrics process can be used to create a better user experience? When you’re running a SaaS business, it’s important to define what goals, signals, and metrics you’ll be setting so that everyone in your team can be on the same page. What is the goals-signals-metrics process?

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What is Omnichannel Customer Experience & Why You Should Invest In It

Userpilot

Customers nowadays expect omnichannel customer experience when they deal with a business. That is why companies use in-product communication , email newsletters, support calls, live chats, and social media channels to ensure that customers get a seamless experience. What is omnichannel customer experience?

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Data Tracking: How to Create A Plan for Collecting and Analyzing Data?

Userpilot

How can you leverage data tracking to get product growth insights ? Analyzing data is the key to achieving customer success and product growth. The actionable insights from the analyses will help you better understand the user journey, improve your company’s bottom line, and optimize the user experience.

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CRO Analytics Guide For SaaS: How to Leverage Data For Growth

Userpilot

Boosting and optimizing the conversion rate is vitally important for all product managers and savvy SaaS owners. TL;DR Conversion rate optimization (also known as CRO) is the systematic process of increasing the percentage of visitors to your product, app, or service who take a specific desired action.