Mind the Product

MARCH 23, 2021

Are you leaving money on the table, or are you scaring away potential customers? Pricing strategy can be one of the biggest challenges for product people, so we asked Founders Factory coach Fanni Fejes to share some of the lessons she teaches founders. Are you leaving money on the table, or are you scaring away potential customers?

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Mind the Product

JANUARY 14, 2020

There’s a lot of debate in the product and research communities about quantitative vs qualitative approaches to metrics, so we sat down with Tomer Sharon (MD/Head of User Research and Metrics at Goldman Sachs) to talk about how he uses Google’s HEART approach to track what matters. Lean User Research.

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Userpilot

DECEMBER 6, 2023

What does it have to do with product management or product design? TL;DR Product dogfooding is a testing practice. It involves teams using their own product internally to identify issues and opportunities for improvement. Use surveys , interviews, session recordings, and product analytics to gather insights.

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Gainsight

NOVEMBER 21, 2023

Autodesk, a pioneer since its establishment in 1982, has been at the forefront of creating tools that power the architecture, engineering, construction, manufacturing, and entertainment industries. Autodesk’s story is a testament to the transformative power of data-driven decision-making and the value of listening to your users.

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Mind the Product

OCTOBER 30, 2019

David Bland is the CEO and Founder of Precoil, an author, and a long-time practitioner of agile and lean startup. He joined us on the podcast to talk about how to create focus around what matters to your users by using different testing methodologies – a topic he and Alex Osterwalder cover in their book, Testing Business Ideas.

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Alchemer Mobile

APRIL 14, 2022

The following data and information on Media apps is from our 2022 Mobile App Customer Engagement Report. The Media and Entertainment app category is broad, encompassing everything from news to games to sports, and consumer expectations and behavior vary between industries. Expressed customer emotion. Popular phrases.

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Mind the Product

AUGUST 11, 2020

A UK-based consultant, Joe Leech has built a reputation for managing change (for both users and stakeholders) and as the guy to call when a product launch has gone wrong. Joe gave one of the most entertaining and engaging talks at Mind the Product in London 2018, so we followed [.]. Just call him Mr Joe. Related Links. *

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Mind the Product

JULY 30, 2019

Roisi Proven is a true product person: she has a penchant for imagining the worst, which she’s turned into a superpower to put all of her product decisions through a rigorous ethics test. Ethical frameworks for product development. The Black Mirror Test. Listen if you’d like to learn more about.

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Mind the Product

JUNE 24, 2020

Over the course of lockdown, how we maintain relationships with our nearest and dearest has been tested. But Fabrice des Mazery, CPO at Thiga, suggests the skills we’ve honed during this time can actually be useful in building relationships with our customers. Hooked: A Guide to Building Habit-Forming Products book.

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Userpilot

JUNE 30, 2023

Wondering which strategic customer engagement tactic to use to engage more customers with your product? Customer engagement lies at the heart of every thriving SaaS product. You need to strategically put your effort into bringing back customers to engage with your product regularly.

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Mind the Product

MARCH 24, 2020

These are situations that are fraught with the possibility for unintended consequences – something Roisi Proven covered in her great episode (and talk) about the Black Mirror Test. Ethical frameworks for product development. The Black Mirror Test. Kim Goodwin’s talk: How can we Build Human-Centred Products.

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Mind the Product

APRIL 3, 2019

A UK-based consultant, Joe Leech has built a reputation for managing change (for both users and stakeholders) and as the guy to call when a product launch has gone wrong. A/B testing can often kill big, existing ideas because [it] expects results quickly – and you can’t get results quickly from big, important idea changes.

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Mind the Product

MAY 28, 2019

In 2017, Teresa Torres gave one of our favourite talks on the Mind the Product stage, introducing the concept of Opportunity Solution Trees. When we started this podcast, Teresa was one of the people we simply had to talk to – about this technique, and also about her work as a discovery coach. We weren’t disappointed.

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The Product Coalition

FEBRUARY 21, 2023

Photo by charlesdeluvio on Unsplash The success of a product, apart from the product itself, often hinges on how a company chooses to leverage its monetization opportunities. Others would rather collaborate, opting for commercial partnerships to jumpstart new user acquisitions. Update pricing options. Update pricing options.

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Mind the Product

JUNE 25, 2019

Egyptian-born Abdelrahman (Abdo) Wahba co-founded popular Arabic audiobook site Iqraaly – but it wouldn’t have seen its current success unless Abdo had taken the time to analyse deeply what made customers stay loyal. The Product Experience is hosted by Lily Smith and Randy Silver. Quote of the Episode.

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The Product Coalition

FEBRUARY 25, 2024

Source In the realm of entertainment, few companies have revolutionized the landscape as profoundly as Netflix. At a time when brick-and-mortar video rental stores dominated the market, Netflix offered unparalleled convenience and selection, allowing subscribers to order DVDs online and have them delivered to their doorstep.

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Intercom, Inc.

JULY 9, 2019

Elmo Lewis created the AIDA model to describe how customers buy. The AIDA model described four cognitive phases that buyers follow when accepting a new idea or purchasing a new product: A problem comes to the customer’s attention. This creates interest in the benefits of a product or service. Show rather than tell.

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Userzoom

DECEMBER 9, 2019

Although we strive to work in an environment where user research is a part of every stage of the product development lifecycle , and your executives have completely bought in to everything you do… we have to be realistic. UX Researcher / Designer. This often helps the employee experience too, so it’s a win-win. .

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The Product Coalition

JANUARY 25, 2024

We’d like to thank Tremis Skeete, Executive Editor of Product Coalition for his valuable contributions in the research, development and writing of this article. We also thank Product Coalition founder Jay Stansell, who has provided a collaborative product management education environment.

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freshtrax

AUGUST 21, 2023

In this article, we will examine the future marketing potential of the entertainment industry from the perspective of fan marketing. There are cases of this where brands have successfully connected a fan base to the promotion of their services and products to develop new customers. It seems like this is a time of rapid change.

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Mind the Product

JULY 9, 2019

After leaving the Navy and working on nuclear submarines, Dan Olsen embarked on a career that has spanned enterprises and start-ups, consulting, speaking, writing, and running the Lean Product & Lean UX meetup. He joined us to talk about product/market fit: what it is, how to know when you have it, and how to achieve it.

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Userpilot

OCTOBER 20, 2022

The Net Promoter Score (NPS) is one of the most critical SaaS metrics as it measures user sentiment over time. In this article, we’ll discuss 10 strategies you can use to improve your Net Promoter Score and thus increase customer satisfaction and loyalty. It helps you track customer satisfaction and loyalty.

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Userpilot

NOVEMBER 17, 2022

If you’ve been in the SaaS or start-up space for some time, there’s no way you haven’t heard about ‘delightful products.’ And what can product managers do to build quality products that really delight users ? Then iterate to add delight and build a minimum delightful product.

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Userzoom

DECEMBER 17, 2019

Armed with the proper tools, guidance and methods of communication, you should be able to convince anyone within your organisation about the value of user research and the positive impact it will have on the bottom line – without resorting to cattle-prods, lies or locking yourself in the stationery cupboard and having a very loud cry.

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Userzoom

JANUARY 28, 2020

Welcome to the second part of our series where we delve into the more technical aspects of accessibility design offering practical guidance on making digital experiences open to everyone. This week, we’ll look at how user researchers can get started with accessibility testing, design and compliance. .

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Mind the Product

SEPTEMBER 3, 2019

As the Head of Product for Premium Services at Cookpad, Philip has become known for his unstinting attention to detail, and taking rapid prototyping to a whole new level. The Product Experience is hosted by Lily Smith and Randy Silver. Now the Product Director at Symec, Lily also runs ProductCamp in Bristol & Bath.

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Mind the Product

DECEMBER 3, 2019

Jimena Almendares has held senior product roles and leadership positions at Zynga and Meetup , and now runs the Global Expansion efforts for Intuit. She has plenty of great stories to tell from those roles, but it’s her time as Chief Product Officer at OKCupid that we wanted to talk about. Women in Product.

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Product Talk

JUNE 2, 2021

In this short video, I walk through what decision-making looks like in a product trio. If you missed the first video in this series, be sure to check that out first: What’s a product trio? Do product trios really work? What does decision-making really look like in a product trio? What assumptions should they test?

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Mind the Product

MARCH 11, 2020

One of the things we’ve learned from doing this podcast is that it’s important to schedule in time to reflect and to revisit some of the lessons you’ve learned along the way. The three magic questions] What are the user and customer behaviours that drive business results? Quotes of the Episode.

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TechEmpower - Product Management

OCTOBER 9, 2023

This presents businesses with an opportunity to enhance their search functionalities for both internal and external users. With Generative AI and LLMs, new avenues for improving operational efficiency and user satisfaction are emerging every day. or "How can I modify my direct deposit account?"

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The Accidental Product Manager

SEPTEMBER 18, 2023

Getting customers is hard, keeping them is even harder Image Credit: Stock Catalog There’s no question that streaming services are very hot right now. Sure would be good to be a product manager for one of them. Sure would be good to be a product manager for one of them. What’s going on here?

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The Product Coalition

APRIL 11, 2019

Amazon Prime Video app has won the metadata game for customers like me who take their entertainment on-the-go, mainly on their smartphones or tablets. We do not pay for cable services and hence, we rely on various streaming services for our entertainment. None of these experiences are ideal for me.

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Mind the Product

SEPTEMBER 24, 2019

Nandini Jammi started out in product marketing and growth, but after the US elections in 2016 her career took an unexpected turn when she joined Sleeping Giants, an organisation that aims to make bigotry and sexism less profitable. The Product Experience is hosted by Lily Smith and Randy Silver. Quote of the Episode.

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UX Studio

SEPTEMBER 3, 2018

UX copywriting and user testing? But you don’t have to start from scratch when it comes to testing content and microcopy. We, at UX studio , collected three methods that provide more insights than general AB testing. What are the limitations of A/B testing? What three methods test UX copy better?

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Mind the Product

DECEMBER 8, 2020

Our go-to person to learn more about creating a great play experience is Melissa Pickering, Strategic Product Director at The LEGO Group. The post Designing for Play – Melissa Pickering on The Product Experience [Rebroadcast] appeared first on Mind the Product. Evolving your product.

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Mind the Product

OCTOBER 22, 2019

With over 20 years of experience in industries ranging from manufacturing to aerospace, to energy, and more, Daniel Elizalde has seen it all. It’s when you put all those things together in a way that you can actually articulate… and can actually deliver solutions to your customers – that’s when the ‘A-ha!

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Mind the Product

APRIL 10, 2019

Few people have more experience in leading product teams than Joff Redfern. Now the VP of Product at Atlassian, he’s held similar roles at LinkedIn, Yahoo!, He joined us to talk about keeping an open mind, and how he uses the metaphor for building a better shipyard to create great product teams.

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