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What’s the Difference Between Product-Centric and Customer-Centric

ProductPlan

Product-centric and customer-centric approaches shift the emphasis away from pure technology innovation and project-based management. Understanding the difference between product-centric vs. customer-centric can help your product-centric organization focus on creating and augmenting innovative products. Customer centricity.

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The Evolution of the Tech Consumer

Centercode

From the niche world of hi-tech enthusiasts from the 90s to today’s mainstream users, the people who consume technology have had as much of an effect on its evolution as it has had in our daily life. This isn’t to say that user experience or ease of setup wasn’t important back then. Absolutely. Bring it on.

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It’s Time to Bring Beta into the 21st Century

Centercode

User Experience as a field? This rapid evolution shapes and is shaped by today’s customers. Instant gratification and customer expectations are at an all-time high. The digital era has made relying on the voice of the customer indispensable. Product development also looked very different back then.

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The Top Product Moments of the Decade…and What’s Coming Next

The Product Coalition

Devices like the Google Pixelbook come with a 360 hinge so users can switch effortlessly between laptop and tablet. We all went wireless Everyone made fun of Apple’s Airpods when the design was first released. We also got wireless phone chargers, keyboards, mice, and game controllers. Sure, there have been a few funny mishaps?—?

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3 Vitals for Creating High-Impact Wearables and Health Trackers

Centercode

Consumers rely on wearables like smartwatches, wireless earbuds, and connected fitness products to enhance a wide range of daily activities, from measuring vitals for both proactive and reactive health care to improving their overall quality of life. Wearables should be just that: wearable, i.e., ergonomic and comfortable for your customers.

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The Product Adoption Curve in SaaS: What Is It and How To Use It In Your Product Strategy

Userpilot

Both of them may become Snapchat users eventually but the 16-year old is more likely to adopt it sooner. The Product Adoption Curve illustrates when each customer segment is most likely to adopt your product so you can make the most of each stage of your product’s growth. This makes them a great source for early feedback.

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Overcoming ‘Innovator’s Block’: Designing Products with Metaphors

ProductCraft

So how do we break through the tendency to box ourselves in, and clear a path for simpler and more elegant solutions that our users will love and want to adopt? It does this by removing you from the traditional models and processes associated with your product–and other biases born of your own life experiences.