Userpilot

NOVEMBER 14, 2022

Are you leveraging customer marketing to generate new and sustained business opportunities? Are you getting the most out of your existing customer base? As product marketers , getting lost in the push for new customers after launching a new product or service is easy. What is customer marketing?

Feedback Software 97

Feedback Software Analytic Tools Customer Experience User Testing 97

Userpilot

JUNE 9, 2023

Are you struggling with segmenting onboarding messages for your customers? Not all of your customers have the same jobs to be done or are in the same stage of the customer journey. This makes it crucial to segment customers based on their common characteristics and personalize the experience for each segment.

Messaging 81

Messaging Feedback Software Product Research Customer Feedback 81

Userpilot

DECEMBER 11, 2022

Is your B2B Product Marketing strategy working for you? Brand positioning, demonstrating your value proposition to other businesses, and making channel decisions; B2B product marketing can become a complex process. A B2B marketing strategy is any marketing activity aimed at turning other companies into customers.

B2B 98

B2B Feedback Software Product Marketing Customer Experience 98

Userpilot

DECEMBER 19, 2022

However, getting the attention of your target customers with B2B marketing strategies is a lot harder. This article will teach you the difference between B2C and B2B marketing, go over a few B2B examples, and walk through 15 proven strategies that can take your product marketing to the next level!

B2B 104

B2B User Testing Research Software Analytic Tools 104

Userpilot

OCTOBER 15, 2023

How do you leverage product analytics marketing automation to boost customer acquisition, retention, and account expansion? TL;DR Product analytics marketing automation involves using product analytics to track product usage and customer behavior to develop automated marketing experiences.

Data Visualization 100

Data Visualization Analytic Tools Feedback Software Onboarding KPIs 100

Userpilot

MARCH 14, 2024

Looking for customer analytics use cases that can significantly improve your SaaS? This article lists key use cases for SaaS and explains how to implement them to unlock customer satisfaction and product growth. We also cover: Customer analytics categories. The three types of customer analytics and their significance.

Data Visualization 102

Data Visualization Analytic Tools Feedback Software Customer Experience 102

Userpilot

DECEMBER 20, 2023

Data-driven customer segmentation using algorithms like K-Means revolutionizes personalized marketing by grouping customers based on shared characteristics, enabling businesses to create targeted campaigns that resonate with each segment. Understanding these different groups is crucial for tailoring marketing campaigns.

Artificial Inteligence 101

Artificial Inteligence Data Visualization Customer Experience Customer Feedback 101

Userpilot

JULY 27, 2022

Ever wondered why product lifecycle marketing is that important for SaaS? Every product goes through a life cycle from the moment it enters the market until the end. The marketing plan must include strategies for every phase of a product’s lifecycle to be successful. Let’s get started! Introduction stage.

User Testing 97

User Testing Feedback Software Analytic Tools Research Software 97

The Product Coalition

OCTOBER 20, 2023

With AI technology, marketers can identify microtrends and even predict trends, saving time and resources through automated digital marketing services. The marketing industry is not immune to this digital transformation, as prominent brands are beginning to take advantage of the opportunities it presents. billion U.S.

Data Visualization 107

Data Visualization Artificial Inteligence Reporting Tools Customer Communications 107

Userpilot

DECEMBER 7, 2021

Customer-oriented marketing means tailoring your marketing strategy to fit your customers’ needs first, rather than focusing on your business goals only. This blog post will give you all you need to create and implement a more customer-oriented marketing strategy. Want to learn how?

Feedback Software 98

Feedback Software User Testing Research Software Customer Feedback 98

Userpilot

MARCH 20, 2024

You can implement many software monetization strategies in your product, but picking the right one can be a challenge. In-app advertising provides revenue without charging users and should be paired with lead-generation strategies to increase revenue. What is a monetization strategy?

Analytic Tools 59

Analytic Tools Feedback Software Data Visualization Strategy 59

Userpilot

DECEMBER 20, 2022

How can you use marketing funnel KPIs to ensure success at every stage of the funnel? This makes it crucial for them to map their marketing efforts based on the customer journey and grow the business efficiently. A marketing funnel helps you understand your customers in-depth and develop effective marketing strategies.

Feedback Software 98

Feedback Software Analytic Tools Customer Experience Customer Satisfaction 98

Userpilot

OCTOBER 11, 2021

Have you tried including SaaS marketing best practices in your SaaS marketing strategy and accelerate product growth ? Effective SaaS marketing strategies can be hard to pull off if you don't know where to start, but I'm here to help. What is SaaS marketing? How is SaaS marketing different?

Feedback Software 117

Feedback Software User Testing Product Research Customer Experience 117

Userpilot

APRIL 19, 2024

Looking for the best way to do market research? From framing your initial question to extracting valuable customer insights, we’ll walk you through the lean market research process step-by-step. Get ready to empower your decisions with real-world market intelligence. Why should you do market research?

Research Software 52

Research Software User Testing Market Research Data Visualization 52

Userpilot

OCTOBER 20, 2022

In this article, we’ll discuss 10 strategies you can use to improve your Net Promoter Score and thus increase customer satisfaction and loyalty. The Net Promoter Score (NPS) is a measure of customer satisfaction and loyalty. It helps you track customer satisfaction and loyalty. Here’s why.

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98

Userpilot

JUNE 12, 2023

Marketing surveys let you understand brand perception, analyze customer sentiment , and identify improvement areas. TL;DR A marketing survey uses well-crafted questionnaires to gather information about your target audience and their sentiment on your company and competitors. What are marketing surveys?

Data Visualization 88

Data Visualization Product Research Research Software Analytic Tools 88

Userpilot

DECEMBER 22, 2022

You’ll identify and address pain points quickly, leading to increased user satisfaction. This article dives deep into churn prediction for SaaS, showing you the strategies that work and how to implement them. Churn happens when a customer stops doing business with you. Bad customer experience.

Data Visualization 96

Data Visualization Analytic Tools Feedback Software User Testing 96

Userpilot

APRIL 17, 2024

Google Trends helps businesses differentiate products in crowded markets by identifying evolving consumer interests and regional search behaviors. Google Analytics 4 offers advanced tools for understanding cross-platform customer behavior, aiding product differentiation and tailored offerings in a competitive market.

Data Visualization 93

Data Visualization Analytic Tools Feedback Software Reporting Tools 93

Userpilot

APRIL 10, 2023

Apart from offering delightful products, these companies have managed to successfully leverage their freemium strategy to drive product growth. TL;DR A freemium strategy is based on a free plan that offers limited functionality or usage for unlimited time. Want to see how Userpilot can help you execute your freemium strategy?

Feedback Software 89

Feedback Software Analytic Tools User Testing Strategy 89

Userpilot

MARCH 9, 2022

Product communication through in-app messaging is crucial, as it can influence user behavior or promote a new feature. Here are some examples of in-app messaging that will help you make the most of personalized messages and help users feel like you care about their job-to-be-done or JTBD. What is in-app messaging?

Feedback Software 95

Feedback Software Messaging Customer Feedback Customer Experience 95

Userpilot

APRIL 18, 2023

In SaaS, customer success is needed to ensure that your customers achieve their desired outcomes with your product and become loyal advocates for your brand. But how do you create a customer success strategy that works? And what are some of the best practices and examples across the customer journey?

Feedback Software 98

Feedback Software Analytic Tools Customer Experience User Testing 98

Usersnap

FEBRUARY 14, 2023

Whether you’re still validating your SaaS product idea or launching a new feature to an existing product line, thinking about your Go-To-Market Strategy is always relevant. In fact, iterating your strategy and improving each feature Go-To-Market plan as you grow and receive customer feedback is even more important.

Research Software 52

Research Software Feedback Software User Testing Product launches 52

The Product Coalition

JUNE 28, 2022

Market research is the process of gathering information about your business's buyer personas, target audiences and customers. Market research also helps to provide a deeper understanding of the varying market factors, such as the nature of the market, the problems of the users, and the value of what you are building.

User Testing 116

User Testing Market Research Product Research Research Software 116

The Product Coalition

JULY 19, 2022

Let’s discuss ways to build strategies for high-value customers and work towards establishing a great product experience Who are high-value customers High-value customers are users who have already subscribed, signed up to your product, or own some of your products if you have many products in your ecosystem.

User Friction 125

User Friction Customer Experience User Testing Customer Feedback 125

Alchemer Mobile

DECEMBER 21, 2022

If you work in mobile marketing or advertising , demographic information is critically important. Truly powerful mobile customer engagement comes from hyper-specific brand interactions. Past behaviors and mobile customer engagement history. Communicating with both through the same message does neither group any good.

User Testing 263

User Testing Customer Feedback Feedback Software Product Research 263

Userpilot

JULY 27, 2023

Are you a results-driven product manager looking for the best product retention strategies for SaaS growth? In this article, we’re going to do a deep dive into a whopping 16 different strategies you can draw from to boost customer retention and increase loyalty. Driving users toward activation with checklists.

Product Research 88

Product Research Onboarding KPIs Customer Experience Data Visualization 88

Userpilot

SEPTEMBER 14, 2023

TL;DR Customer segmentation is the process of splitting users into groups based on shared characteristics. There are many different ways to segment and define user segments. There are many types of user segmentation models to choose from. Putting what you learn into practice to optimize the customer experience.

Customer Experience 99

Customer Experience Analytic Tools User Testing Feedback Software 99

Userpilot

NOVEMBER 19, 2022

So let’s look at the most important KPIs that will help you create strategies to provide superior customer service and boost retention. Customer service KPIs measure the performance of customer service teams and customer support management. Create AI-generated micro videos to provide quick help to customers.

Onboarding KPIs 97

Onboarding KPIs Data Visualization Reporting Tools Customer Experience 97

Userpilot

OCTOBER 5, 2023

Growth teams that leverage marketing automation are better equipped to achieve their goals and drive business success. In this article, you will learn: What marketing automation means for growth teams and how it’s different from traditional marketing automation. Various aspects of growth that you can automate.

Analytic Tools 104

Analytic Tools Feedback Software Data Visualization User Testing 104

Userpilot

JULY 20, 2023

Attrition is the bane of every subscription business; low retention rates will result in a duce and the customer lifetime value and revenue will plummet. But you can turn all that around with the right strategies. Weak customer relationships (resulting from not listening through regular customer feedback surveys ).

Customer Experience 93

Customer Experience Feedback Software Analytic Tools Data Visualization 93

UX Planet

FEBRUARY 21, 2024

To build a successful UX team, you must develop a strategy combining planning, effective management and talent acquisition. Photo by Jason Goodman on Unsplash When building my own team for the first time as a UX leader, I faced several challenges and developed a few strategies. You might find them helpful. Subscribe and stay in touch.

Research Software 68

Research Software Analytic Tools Feedback Software Reporting Tools 68

Userpilot

SEPTEMBER 18, 2023

The Product Marketing vs Growth Marketing discussion isn't just about specific tasks and to-do lists, but about how they cultivate product growth to achieve business objectives. Growth marketers are more oriented to leverage tools and marketing channels to drive growth by both acquiring and retaining customers at all costs.

Analytic Tools 52

Analytic Tools Research Software User Testing Feedback Software 52

The Product Coalition

JANUARY 11, 2023

Photo by Dylan Gillis on Unsplash Market research and user experience research (UXR) are often confused as being the same thing, but they are actually distinct fields with their own goals and methods. By understanding these factors, market research can provide insight into the feasibility and the best approach for marketing a product.

User Testing 131

User Testing Product Research Data Visualization Customer Feedback 131

Userpilot

AUGUST 28, 2022

A good understanding of customer value helps you improve customer experiences and is crucial for retaining loyal customers. To measure customer value, collect feedback from existing customers, track customer satisfaction , and assess whether customer benefits outweigh their costs.

Feedback Software 105

Feedback Software Customer Feedback Customer Experience User Testing 105

Userpilot

JUNE 20, 2023

Cultivating user trust is critical to the success of any long-term product strategy. It is also one of the central goals of the user experience design process. It also explores 15 strategies that help UX designers build trust in potential users. A warm welcome message goes a long way.

User Testing 97

User Testing Customer Feedback Customer Experience UX 97

Userpilot

JULY 4, 2022

Why should you adopt a customer-led growth strategy in your SaaS? Is it possible to increase user engagement by focusing on a customer-led growth strategy and hit the metrics you are hoping for? Specifically, we’ll consider: Three reasons why the customer-led growth approach is the best go-to-market strategy.

Feedback Software 119

Feedback Software Analytic Tools Customer Feedback Customer Experience 119

Userpilot

JUNE 14, 2023

Product feedback surveys help you understand user needs , identify improvement opportunities, and improve customer satisfaction. The best product feedback survey templates include the following: Likert scale customer product experience survey to assess various aspects of the product experience using a rating scale.

Product Research 97

Product Research Feedback Software User Testing Customer Feedback 97