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Heap vs Google Analytics: Which Analytics Tool Is Better?

Userpilot

Heap and Google Analytics are popular product analytics tools that help businesses pursue product growth with data-driven insights. In this article, we’ll go through the main differences between both tools to help you understand which one is better for you. Set up custom events using Google Tag Manager.

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5 Types of B2B Customer Insights for SaaS and How to Collect Them [+Best Tools]

Userpilot

When your product is catering to other businesses, it can be difficult for sales reps and other teams to understand the needs and experiences of the clients, especially if the client company sells multiple products. However, customer insights can help your teams understand all aspects of your B2B partners.

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A Comprehensive Guide to User Analytics: Tools & Methods

Userpilot

User analytics play an essential part in the product development and management process. It also explores different kinds of user data analysis, shows you how to conduct it, and introduces a few product analytics tools with the necessary functionality. TL;DR User analytics is a user research methodology.

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In-Depth Guide to GA4 Path Exploration (+Better Alternative)

Userpilot

Are you wondering what the GA4 path exploration report is? Show how to create the report. TL;DR The GA4 path exploration report provides a visualization of successive or previous actions that users take at a particular stage of the user journey. Next, edit the node settings for each step and customize the report.

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Heap vs Google Analytics: Which Analytics Tool Is Better?

Userpilot

Heap and Google Analytics are popular product analytics tools that help businesses pursue product growth with data-driven insights. In this article, we'll go through the main differences between both tools to help you understand which one is better for you. Set up custom events using Google Tag Manager.

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Empathy in UX Design: What It Is And How To Design User-Centric Experiences

Userpilot

Steps to conduct user research and incorporate empathy into your design thinking process. Tools for user research and empathic UX design. TL;DR Empathy-driven design focuses on putting yourself in the user’s shoes and building solutions that cater to real user needs. Best practices for empathic design.

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7 Methods To Collect Customer Feedback for SaaS [+ Examples]

Userpilot

Want to know whether your product is delivering value to customers? The best solution is to ask them directly. Customer feedback is the key to developing a customer-centric business. In this article, we’ll discuss 7 ways you can collect customer feedback to understand user sentiment.