Userpilot

MAY 1, 2024

Improve customer acquisition with positive word-of-mouth. The product management team is primarily responsible for owning the product experience but is supported by the engineering, marketing, and customer success departments. Develop and implement your digital experience strategy.

Customer Experience 88

Customer Experience Feedback Software Analytic Tools Product Research 88

Userpilot

DECEMBER 9, 2021

In the competitive world of SaaS products, product positioning is definitely something your product marketing team can’t afford to ignore. Product positioning allows you to identify your market niche. What is product positioning? Why is product positioning important?

Research Software 97

Research Software Feedback Software Analytic Tools Positioning 97

Userpilot

DECEMBER 22, 2022

You’ll identify and address pain points quickly, leading to increased user satisfaction. This article dives deep into churn prediction for SaaS, showing you the strategies that work and how to implement them. Churn happens when a customer stops doing business with you. Bad customer experience.

Data Visualization 92

Data Visualization Analytic Tools Feedback Software User Testing 92

Userpilot

AUGUST 15, 2022

Micro goals vs macro goals in product marketing: Have you ever wondered what the difference is and how can you use both to achieve customer success and product growth ? As a product marketing manager, you need to set goals that would guide and motivate you and your team members. Micro vs macro goals.

Product Marketing 93

Product Marketing Feedback Software User Testing Marketing 93

Userpilot

SEPTEMBER 18, 2023

The Product Marketing vs Growth Marketing discussion isn't just about specific tasks and to-do lists, but about how they cultivate product growth to achieve business objectives. Using high-quality user feedback , customer research, and product analytics to improve the customer experience and drive product adoption.

Analytic Tools 52

Analytic Tools Research Software User Testing Feedback Software 52

Userpilot

APRIL 17, 2024

Mixpanel provides insights into customer journeys to help businesses refine product-market fit and drive growth through data-driven strategies. Hotjar enhances user experience and product development with features like heatmaps and custom integrations, delving deep into user behavior.

Data Visualization 86

Data Visualization Analytic Tools Feedback Software Reporting Tools 86

Userpilot

DECEMBER 19, 2022

However, getting the attention of your target customers with B2B marketing strategies is a lot harder. This article will teach you the difference between B2C and B2B marketing, go over a few B2B examples, and walk through 15 proven strategies that can take your product marketing to the next level!

B2B 102

B2B User Testing Research Software Analytic Tools 102

BrainMates

DECEMBER 2, 2019

Product positioning is an important part of a product marketing strategy. It helps buyers and users understand where a product ‘fits’ in terms of what it offers and how it compares with competing products so that they can select the product that will best serve their needs.

Positioning 64

Positioning User Testing User Friction Data Visualization 64

Userpilot

FEBRUARY 22, 2024

Thus, it only makes sense that you work hard to retain any customer that makes a purchase. This article will walk you through 15 practical strategies to improve customer retention , boost loyalty, and ensure customer satisfaction. What is customer retention? How do you calculate your customer retention rate?

Analytic Tools 52

Analytic Tools Feedback Software Research Software User Testing 52

Userpilot

MAY 2, 2024

TL;DR Customer retention refers to the strategies and tactics used to build strong customer relationships and encourage them to continue using the product. Retention is vital for reducing overheads, increasing profitability, and fostering customer loyalty. Encourage positive word-of-mouth through referral programs.

Data Visualization 92

Data Visualization User Testing Customer Feedback Analytic Tools 92

Userpilot

FEBRUARY 28, 2023

Customer preference feedback shows you which feature or design users like better. In-app rating feedback is a quick way to assess user satisfaction with a particular experience. To collect customer loyalty feedback , use NPS surveys. Customer experience feedback focuses on user interactions with your product.

User Testing 87

User Testing Customer Feedback Feedback Software Product Research 87

Amplitude

FEBRUARY 1, 2021

It’s about adapting your marketing, product and go-to-market strategy to give your product the best chance at wide market penetration and adoption. In this context, your product launch strategy isn’t just a plan for launch execution. Is it to generate additional revenue from existing markets?

Product launches 112

Product launches Strategy User Testing Product Research 112

Userpilot

MAY 17, 2021

Are you tracking the right Product Marketing KPIs? With so many product growth insights available to every product marketer, it’s sometimes hard to understand which metrics are relevant and which you should be tracking to measure the success of your product marketing. What is Product Marketing?

Onboarding KPIs 97

Onboarding KPIs Analytic Tools Feedback Software Product Marketing 97

Userpilot

DECEMBER 20, 2022

So let’s find out how you can leverage data to streamline your product marketing decisions and secure a steady route to success. A marketing funnel is a visualization of a customer’s journey with your business, from acquiring them to turning them into loyal brand advocates. Consideration stage.

Feedback Software 95

Feedback Software Analytic Tools Customer Experience Customer Satisfaction 95

Userpilot

OCTOBER 11, 2021

Have you tried including SaaS marketing best practices in your SaaS marketing strategy and accelerate product growth ? Effective SaaS marketing strategies can be hard to pull off if you don't know where to start, but I'm here to help. What is SaaS marketing? Sounds simple, right?

Feedback Software 112

Feedback Software User Testing Product Research Customer Experience 112

Userpilot

SEPTEMBER 21, 2022

Collecting feedback data provides users with different ways to share their thoughts about your product. Gather feedback on product user satisfaction so you can find ways to improve customer loyalty. Surveys for understanding user satisfaction and customer loyalty.

Feedback Software 92

Feedback Software User Testing Customer Feedback Analytic Tools 92

Userpilot

OCTOBER 18, 2021

Strategies – so you know which steps you should take on the way to higher, faster, and more sustainable growth. Trends – so you know what is working great right now regarding acquiring and retaining customers and what you should do to follow SaaS market trends so you won’t stay behind the competition. Product-Market Fit (PMF).

Analytic Tools 92

Analytic Tools Feedback Software Research Software Onboarding KPIs 92

Userpilot

NOVEMBER 2, 2022

How does adding value to products contribute to faster product growth? Because it’s the key to a better pricing strategy, competitive advantage, and customer experience. In this article, we cover: How to define product value and a value-added product. How to measure product value.

Feedback Software 92

Feedback Software Research Software User Testing Product Research 92

Userpilot

AUGUST 2, 2023

A customer engagement strategy can be the difference between positive and negative growth for your SaaS. Software users only continue subscribing if they find your platform useful. This article shows you practical strategies to drive high engagement for your SaaS, boosting retention and revenue as a result.

Feedback Software 84

Feedback Software User Testing Customer Experience User Friction 84

Userpilot

AUGUST 29, 2022

Your customer success process can easily become chaotic. Since customer success is a relatively new career, CSMs tend to take tasks from sales, support, product marketing, and more than they can handle. So, what customer success processes should you focus on as a CSM? What is a customer success strategy?

Feedback Software 94

Feedback Software Research Software User Testing Customer Feedback 94

Userpilot

APRIL 25, 2024

If you are seeking insight into how marketing research can influence the trajectory of your SaaS, then you have come to the right place! Market research lights the way, helping you collect, analyze, and understand information about your target market. Gone are the days when just intuition or subjective judgment was enough.

Research Software 52

Research Software User Testing Data Visualization Market Research 52

Userpilot

JULY 17, 2023

These customer experience analytics will give you a clear idea of customer satisfaction, customer loyalty , and other metrics that reflect how customers interact with your product. Why is data analytics important for improving customer experience? Improve customer satisfaction and loyalty.

Data Visualization 96

Data Visualization Customer Experience Analytic Tools Customer Feedback 96

Userpilot

JULY 4, 2023

There are five segments in the technology adoption lifecycle: Innovators; Early adopters; Early majority; Late majority; Laggards; Some strategies to crossing the chasm include: Create a buzz to help attract the right technology enthusiast to your product early. Discover which customers are your best, and copy how you acquired them.

Feedback Software 86

Feedback Software Analytic Tools Research Software User Testing 86

Userpilot

JUNE 12, 2023

Conduct market research because it helps you to: understand the needs and expectations of your user personas , enhance your product and features, stay ahead of the competition, and make changes to your marketing strategy if needed. Building market research survey in Userpilot.

Data Visualization 81

Data Visualization Product Research Research Software Analytic Tools 81

Userpilot

JUNE 16, 2022

Are you making the most out of your customer experience analytics? The data you receive from CX analytics enables you to reduce customer churn, increase customer satisfaction and retention , and help you identify the areas for product improvements. This results in revenue growth and high user stickiness.

Data Visualization 98

Data Visualization Analytic Tools Customer Experience Feedback Software 98

Userpilot

JULY 18, 2023

Tracking your customer churn rate will help you keep tabs on business growth. You will have data sets for analyzing your churn/retention history, which will better position you to make intelligent business decisions. The average revenue per user. Customer loyalty. Overall customer satisfaction.

User Testing 88

User Testing Feedback Software Data Visualization Customer Feedback 88

Userpilot

NOVEMBER 27, 2023

Both metrics are important to track if you want to implement a successful product retention strategy. Here are some strategies to reduce churn and improve retention: Use secondary onboarding to guide existing customers and remove friction for them when interacting with new features. What is the customer retention rate?

Product Research 82

Product Research Data Visualization Feedback Software Analytic Tools 82

Userpilot

NOVEMBER 19, 2022

The benefits of embedding a product service management role in your organization include improved differentiation thanks to ongoing incremental innovation. They also help develop only the products that satisfy real user problems. During the prelaunch stage, their task is to carry out market and customer research.

Data Visualization 97

Data Visualization User Testing Research Software Feedback Software 97

Usersnap

FEBRUARY 14, 2023

Whether you’re still validating your SaaS product idea or launching a new feature to an existing product line, thinking about your Go-To-Market Strategy is always relevant. In fact, iterating your strategy and improving each feature Go-To-Market plan as you grow and receive customer feedback is even more important.

Research Software 52

Research Software Feedback Software User Testing Product launches 52

Userpilot

JANUARY 14, 2023

Successful SaaS products satisfy user needs and realize organizational business goals. Product success is necessary both for the product manager and for the organization to grow. To build successful products, make sure to align the product strategy with the product vision.

Feedback Software 95

Feedback Software Research Software Product Research User Testing 95

Userpilot

JANUARY 12, 2023

We’ve compiled an extensive list of tips and tricks to act on your customer data to improve customer brand loyalty and marketing strategy and drive account expansion and product adoption. Keep reading to uncover product growth insights ! What is behavioral segmentation?

Feedback Software 96

Feedback Software Analytic Tools Data Visualization Customer Feedback 96

Userpilot

AUGUST 14, 2023

Which gauges how users feel about product performance and what they value the most. Which determines if you’ve achieved product-market fit by asking customers how disappointed they would be if they could no longer use your product There are eight customer satisfaction survey examples, including: The rating-scale survey questions.

Product Research 84

Product Research Data Visualization Analytic Tools Feedback Software 84

Userpilot

AUGUST 30, 2023

What strategies can you implement to drive acquisition and retention faster? The expert speakers at Product Drive 2023 will answer these and many more questions. But you need a solid strategy and must pay attention to creating mind-blowing user experiences. Product growth speakers. Product marketing speaker.

Customer Experience 102

Customer Experience User Testing Customer Feedback Research Software 102

The Product Coalition

OCTOBER 10, 2023

This translates to increased user satisfaction and loyalty. Enhanced User Retention Retaining users in today’s competitive market is a significant challenge. Product-led onboarding plays a vital role in this aspect. Tailoring onboarding to address these aspects is crucial to build a go-to-market strategy.

Customer Experience 78

Customer Experience User Testing Customer Feedback Feedback Software 78

Userpilot

JULY 27, 2021

Passives might be the best candidates your success team should reach to and drive customer expansion. Use Userpilot to build in-app NPS surveys without coding, analyze responses and launch in-app experiences meant to improve customer satisfaction and drive growth. NPS is much, much more than just a user satisfaction thermometer.

Feedback Software 98

Feedback Software Analytic Tools Product Research Onboarding KPIs 98

Userpilot

JANUARY 30, 2023

It delves into the process of collecting customer behavioral data for SaaS and explores real-life examples of how to act on all the data. You’ll learn customer behavior patterns at each customer’s journey stage to spot product growth insights and improve customer satisfaction.

Analytic Tools 92

Analytic Tools Data Visualization Customer Feedback Feedback Software 92

Userpilot

NOVEMBER 23, 2023

The outcome-based roadmap focuses on delivering value to customers instead of obsessing about building specific features. It’s difficult to implement outcome-based roadmaps because stakeholders don’t trust product teams to deliver on business goals. As companies scale, they often cannot satisfy customer needs equally well.

Feedback Software 93

Feedback Software Analytic Tools Product Research User Testing 93