Userpilot

FEBRUARY 7, 2023

Here’s a handy table that can help you identify push notifications vs in-app notifications : Types of in-app messaging There are six main types of in-app messaging that can play a role in your SaaS product marketing strategy. Modals Modals appear as pop-ups on user screens while they’re actually using your app.

Feedback Software 98

Feedback Software Analytic Tools Customer Experience User Testing 98

Userpilot

JUNE 16, 2022

Are you making the most out of your customer experience analytics? The data you receive from CX analytics enables you to reduce customer churn, increase customer satisfaction and retention , and help you identify the areas for product improvements. This results in revenue growth and high user stickiness.

Data Visualization 98

Data Visualization Analytic Tools Customer Experience Feedback Software 98

Userpilot

MARCH 29, 2024

Are conversion funnel leaks sabotaging your product and marketing efforts while leaving money on the table? This article reveals the major causes of funnel leaks at each customer journey stage and how to fix them. The conversion rate typically decreases as users go deeper into the sales process. Poor product-market fit.

Data Visualization 105

Data Visualization User Testing Analytic Tools Feedback Software 105

Userpilot

NOVEMBER 27, 2023

Both metrics are important to track if you want to implement a successful product retention strategy. Here are some strategies to reduce churn and improve retention: Use secondary onboarding to guide existing customers and remove friction for them when interacting with new features. What is the customer retention rate?

Product Research 102

Product Research Data Visualization Feedback Software Analytic Tools 102

Userpilot

OCTOBER 11, 2021

Have you tried including SaaS marketing best practices in your SaaS marketing strategy and accelerate product growth ? Effective SaaS marketing strategies can be hard to pull off if you don't know where to start, but I'm here to help. What is SaaS marketing? 1 – Embrace Product-Led.

Feedback Software 119

Feedback Software User Testing Product Research Customer Experience 119

Userpilot

APRIL 1, 2022

How can product managers prepare products for expansion into other markets? How do you develop and implement a SaaS localization strategy? Product localization makes the product accessible to users in foreign markets with different languages and cultures.

Research Software 98

Research Software Feedback Software User Testing Product Research 98

Userpilot

JANUARY 12, 2023

We’ve compiled an extensive list of tips and tricks to act on your customer data to improve customer brand loyalty and marketing strategy and drive account expansion and product adoption. Keep reading to uncover product growth insights ! What is behavioral segmentation?

Feedback Software 98

Feedback Software Analytic Tools Data Visualization Customer Feedback 98

Usersnap

FEBRUARY 14, 2023

Whether you’re still validating your SaaS product idea or launching a new feature to an existing product line, thinking about your Go-To-Market Strategy is always relevant. In fact, iterating your strategy and improving each feature Go-To-Market plan as you grow and receive customer feedback is even more important.

Research Software 52

Research Software Feedback Software User Testing Product launches 52

Userpilot

JUNE 12, 2024

You can even transition into leadership roles in marketing and sales. It takes more than the right degree or certifications to become a product specialist worth your salt. Best tool for product management: Wrike – The platform offers Kanban-style boards and automated workflows that facilitate remote collaboration.

Analytic Tools 52

Analytic Tools Feedback Software Research Software Data Visualization 52

Userpilot

FEBRUARY 16, 2022

Having an informed understanding of how to improve customer satisfaction in SaaS can help you stand out in the fast-growing software industry, but also build an unfair advantage among competitors. By simply listening to your customers, one can optimize user onboarding and engagement by acting on user sentimen t and feedback data.

Customer Satisfaction 98

Customer Satisfaction Feedback Software Analytic Tools Data Visualization 98

Userpilot

JUNE 14, 2021

Are you looking to build a solid marketing automation strategy and don’t know where to start? In this article, I’ll cover what marketing automation is, how to set up an effective strategy for it, and go over some examples of how to use marketing automation at each stage of the user journey to drive product growth.

Feedback Software 52

Feedback Software Analytic Tools Strategy Marketing 52

Userpilot

AUGUST 19, 2022

We’ll start by exploring key steps in the process, then look at some of the most effective tactics to help you form your own rollout strategy. A software rollout is a term used to describe the process of launching new software (or upgrades) to an existing user base. Then, organize your rollout strategy to meet those OKRs.

Analytic Tools 98

Analytic Tools Feedback Software User Testing Customer Experience 98

Userpilot

JULY 25, 2022

It starts with personalization: onboarding clients and customers should experience a tailored customer journey that helps realize value. A sound business strategy is to assist customers with targeted in-app messaging that helps them discover new features. A typical reason is poor product market (or customer product ) fit.

Feedback Software 98

Feedback Software Onboarding KPIs Analytic Tools User Testing 98

Userpilot

AUGUST 30, 2023

What strategies can you implement to drive acquisition and retention faster? The expert speakers at Product Drive 2023 will answer these and many more questions. But you need a solid strategy and must pay attention to creating mind-blowing user experiences. Product growth speakers. Product marketing speaker.

Customer Experience 105

Customer Experience User Testing Customer Feedback Research Software 105

Userpilot

AUGUST 29, 2022

In this article, we’re going to cover everything you need to know about engineering as marketing, including: What is engineering as marketing? Engineering as marketing is an inbound marketing strategy that involves creating free useful tools for your target audience. Best practices for implementing it.

Research Software 98

Research Software Engineering User Testing Marketing 98

Userpilot

SEPTEMBER 4, 2023

In today's PLG-driven world, SaaS companies must deliver seamless customer experiences to survive and thrive. Customer journey optimization has emerged as a strategic imperative for companies seeking to boost customer satisfaction, retention, and lifetime value. When implemented effectively, it transforms businesses.

Data Visualization 98

Data Visualization User Testing Analytic Tools Customer Feedback 98

Userpilot

APRIL 19, 2024

From framing your initial question to extracting valuable customer insights, we’ll walk you through the lean market research process step-by-step. You will learn effective techniques for collecting and analyzing data , with practical tips on applying your findings to benefit your SaaS. The outcome?

Research Software 52

Research Software User Testing Market Research Data Visualization 52

Userpilot

SEPTEMBER 16, 2021

Justin Butlion's four-step framework illustrates the feature adoption funnel that outlines how users adopt a feature, and it consists of Exposed, Activated, Used, and Used Again. Product active usage metrics you can track: feature usage, stickiness, customer engagement score. Metrics to measure SaaS customer satisfaction.

Onboarding KPIs 98

Onboarding KPIs Feedback Software Analytic Tools Customer Feedback 98

Userpilot

NOVEMBER 10, 2022

TLDR; A customer pain point refers to an issue that a customer experiences when interacting with a product or service. Understanding pain points helps you avoid customer dissatisfaction , make product improvements that meet customer needs , and help you align your marketing strategy better.

User Friction 98

User Friction Customer Experience User Testing Product Research 98

Userpilot

SEPTEMBER 4, 2023

In today’s PLG-driven world, SaaS companies must deliver seamless customer experiences to survive and thrive. Customer journey optimization has emerged as a strategic imperative for companies seeking to boost customer satisfaction, retention, and lifetime value.

Data Visualization 52

Data Visualization User Testing Analytic Tools Customer Feedback 52

Userpilot

JUNE 7, 2022

Product-centric vs customer-centric: which approach do you use for your SaaS business? By understanding the difference between a product-centric and a customer-centric approach, you can create a strategy that’s aligned with your SaaS growth goals. What is a customer-centric approach in SaaS?

User Testing 52

User Testing Customer Experience Feedback Software Customer Feedback 52

The Product HQ

FEBRUARY 1, 2023

Curious to know how to advance your career as a long-term product manager as either s group product manager or principal product manager? Product managers are responsible for establishing a product’s vision and long-term business strategy while ensuring that all stakeholders are aware of said strategy.

Product Management 52

Product Management Product Manager Certifications User Testing 52

Userpilot

SEPTEMBER 29, 2022

Contextual targeting is less in the hands of marketers since it’s up to Google to decide which websites show your ads. You can combine both strategies and see what works best for relevant traffic acquisition. But behavioral targeting works much better for customer retention campaigns. Let’s learn more.

Data Visualization 97

Data Visualization Analytic Tools Customer Experience Reporting Tools 97

Userpilot

SEPTEMBER 15, 2021

Justin Butlion's four-step framework illustrates the feature adoption funnel that outlines how users adopt a feature, and it consists of Exposed, Activated, Used, and Used Again. Product active usage metrics you can track: feature usage, stickiness, customer engagement score. Metrics to measure SaaS customer satisfaction.

Onboarding KPIs 52

Onboarding KPIs Feedback Software Analytic Tools Customer Feedback 52

Userpilot

MARCH 9, 2023

Although you’ll inevitably lose customers occasionally, you should always keep the attrition rate at a minimum. In this article, we’ll discuss customer attrition in depth and discuss the strategies you can use to reduce churn and increase customer retention and loyalty.

User Testing 98

User Testing Customer Experience Feedback Software Customer Feedback 98

Userpilot

JUNE 2, 2022

But to get the product growth insights and measure the success of your product marketing efforts, it’s crucial to know and optimize the actionable B2B metrics. Customer retention rate. The customer retention rate is the percentage of customers you retained during a specific period.

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Onboarding KPIs 52

UX Studio: Product Management

MARCH 19, 2021

On the other hand, you can already shoot for real user feedback from your alpha / beta or live product users. Goal: Realizing Product-Market Fit, acquisition of users, heavy user research, reiterating. Identifies important features that users are unhappy with. Relies a lot on user scoring.

Product Research 109

Product Research User Testing Development Customer Experience 109

B2B Product Management

SEPTEMBER 29, 2023

It is important to understand the difference between B2B and B2C products as they are essential for you to develop more effective Product, Marketing and Sales strategies. Here is a brief overview of the key differences between B2B and B2C products. Why it is important to understand the difference between the two ?

B2C 52

B2C B2B Reporting Tools User Testing 52

Userpilot

FEBRUARY 8, 2021

If you answered yes to either of those questions, it might be time to reevaluate your segmentation strategy. The variables you pick will determine where to spend your product marketing efforts and your success for sustainable growth in the future. It also helps decide your product and campaign strategy moving forward.

Analytic Tools 98

Analytic Tools Research Software Data Visualization Customer Experience 98

Usersnap

MARCH 19, 2019

You may have realized how customer feedback has become a huge focus in recent years. It is the most important factor in delivering exceptional user experience. . In this article you will find out why incorporating the voice of customers to your strategies can bring your business success. 11 Tips and Best Practices.

User Testing 76

User Testing Feedback Software Data Visualization Research Software 76

Userpilot

OCTOBER 1, 2021

But it's important to be aware that this is empty virtue signalling , and not a sustainable strategy for your onboarding long-term. If you really want to offer a customer a timely solution, a better approach is to ignore the popular narrative, figure out what they want as an individual , and give it to them as efficiently as possible.

Analytic Tools 115

Analytic Tools Feedback Software User Testing Data Visualization 115

Product Bookshelf

JANUARY 10, 2017

The process in the book is “a checklist to make sure you’ve thought about the key assumptions and decisions to be made when creating a product.” ” Olsen’s book is a detailed, how-to guide for Lean product management with frameworks and cast studies. This is the essence of product-market fit.

User Testing 48

User Testing Product Research Data Visualization Feedback Software 48

Userpilot

FEBRUARY 4, 2022

Today, we’re going to walk you through the top techniques you should implement into your SaaS sales strategy. We’ll also go over how to improve essential SaaS sales metrics like customer acquisition cost, annual recurring revenue, average purchase value, and expansion MRR so you can make the most out of your SaaS product.

Feedback Software 98

Feedback Software Research Software Reporting Tools Onboarding KPIs 98

Userpilot

FEBRUARY 13, 2020

But keeping those customers around isn’t just great for your profits. When it comes to SaaS, customer loyalty is crucial. Most SaaS companies will use a combination of Net Promoter Score (NPS), Customer Satisfaction (CSAT), and Customer Effort Score (CES) to measure it. 3 — Marketing your product.

Feedback Software 128

Feedback Software Analytic Tools Research Software Customer Experience 128

Userpilot

NOVEMBER 28, 2023

What GTM metrics should you track as a product marketer? On your way to building a go-to-market strategy to launch a new product, you might wonder the former question a lot. GTM metrics are pieces of data or indicators that help product marketers like you keep track of the success of their strategy.

Analytic Tools 105

Analytic Tools Research Software Feedback Software Data Visualization 105

Usersnap

JANUARY 18, 2024

By leveraging precise questions, they unlock insights into consumer loyalty, driving product refinement and fostering market edge. This methodology transforms customer feedback into a competitive lever for business excellence. Question 2: How likely are you to recommend our product/services to your colleagues?

Data Visualization 52

Data Visualization Product Research Customer Feedback User Testing 52

Userpilot

JULY 15, 2019

Here is how the in-app marketing guide is structured: Why in-app marketing is so important. The main types of in-app marketing. Creating an in-app marketing strategy. Implementing an in-app marketing strategy. Using onboarding tools for your in-app marketing. I hope you enjoy the guide!

Analytic Tools 96

Analytic Tools Feedback Software Research Software Marketing 96