Userpilot

JULY 12, 2021

Data is the engine for SaaS, but without data analytics tools , your SaaS team will not be able to make sense of the data. The right set of SaaS analytics tools can help you generate actionable insights that fuel strategic decisions. But how do you ensure you’re picking the right tools?

Analytic Tools 98

Analytic Tools Data Visualization Research Software Feedback Software 98

Userpilot

MAY 30, 2023

Understanding how to choose CDP vendors that help you harness data, make the most of the insights you gather, and drive growth is a tricky challenge. In this article, we’re going to unpack what a customer data platform (CDP) is, explore the best tools out there, and share a few attractive alternatives.

Analytic Tools 98

Analytic Tools Data Visualization User Testing Customer Experience 98

Intercom, Inc.

DECEMBER 12, 2018

The “shiny penny” approach (focus all your attention on the hottest tools in the market) or “head in the sand” approach (fall victim to analysis paralysis and avoid choosing any tools) are no longer viable. But here’s the thing: a tool is not a strategy. The anatomy of a marketing tech stack [with recommended tools].

Analytic Tools 223

Analytic Tools Research Software Feedback Software Reporting Tools 223

Intercom, Inc.

SEPTEMBER 20, 2018

I actually had a marketing role where I helped build out lead scoring and lead nurturing processes before there were many automation tools for these jobs. When I first started using Salesforce in the early 2000s, no one knew what to do with the tool. You need to start having more structure and governance in how you do everything.

Marketing 99

Marketing Weak Development Team Data Visualization Analytic Tools 99