article thumbnail

What we shipped: 5 new features to help build a differentiated customer experience

Intercom, Inc.

At Intercom we think a lot about what it means to deliver a differentiated customer experience. Another key piece in delivering a differentiated customer experience is the Inbox. The heatmap for new conversations will now be a sum of all new inbound conversations, rather than average.

article thumbnail

Negative Persona in SaaS: Why You Need to Have One and How to Create It

Userpilot

They’re also called exclusionary personas, and they’re a collection of the needs, values, and behaviors of individuals that differentiate them from your ideal customer. As the responses begin rolling in, track them from the comfort of your easy-to-use dashboard, making it easier to identify trends in the responses.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Build a growth stack, not a tech stack

Intercom, Inc.

To understand what activities — from marketing campaigns to sales demos to customer success initiatives — impact revenue the most, your organization must have a common data model, dashboard, and set of metrics that all teams can use to track performance. Need an attribution modeling tool? Check out LeanData’s Attribution.).

article thumbnail

Understanding your ideal customers and how to sell to them

Intercom, Inc.

April: I think the best thing B2B SaaS vendors can do is stay really focused on their differentiators because there are things about your solution that your best customers really love about you, and the rest of it really doesn’t matter. Sydney: On the high level of the dashboard, there are a couple of things.

article thumbnail

Reflecting on the Intercom journey – Karen Peacock and Des Traynor in conversation

Intercom, Inc.

The way you talked to your customers was by exporting your PayPal dashboard because everyone used PayPal for subscription back then. And it’s never an exciting feature, it’s not a differentiator. Once we got the money, we immediately started hiring. I’ll tell you the most embarrassing one I had.

article thumbnail

New at Intercom uncut: Watch our entire virtual launch event

Intercom, Inc.

We had an inbound sales team as well, basically quite a few groups. So tell us about how you’ve differentiated there. One, differentiation, and two, industry standards”. One, differentiation, and two, industry standards. Differentiation, the attraction of the new solution, the reason to buy Intercom.