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Digital Analytics 101: What Is It and How to Collect Digital Data?

Userpilot

What’s digital analytics? How can it help product and marketing teams make data-driven decisions and improve the user experience at different stages of the customer journey? TL;DR Digital analytics allows teams to measure and analyze product performance to improve their digital strategy. Are you in?

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The Best Funnel Optimization Tool for SaaS [Top 10 Compared]

Userpilot

In this article, we look at 10 product analytics tools that you should consider when making your choice. Strategies for optimizing a conversion funnel include user onboarding to reduce the time to value, personalized in-app marketing campaigns, identifying and removing friction points , and acting on customer feedback.

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10 User Persona Examples for SaaS Products and How to Create Them

Userpilot

Looking for user persona examples to inspire your research, or (product) marketing strategy? Depending on how many your product has, it may require several hours of interviews and a number of surveys to do each. SaaS User Persona Example -Userpilot: Product Manager 2. Creating a user persona can be hard sometimes.

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Customer Experience Analytics: 5 Steps To Conduct a CX Analysis [Best Tools Included]

Userpilot

Are you making the most out of your customer experience analytics? The data you receive from CX analytics enables you to reduce customer churn, increase customer satisfaction and retention , and help you identify the areas for product improvements. What is customer experience analytics? What’s the value of it?

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How to Increase Customer Lifetime Value with Personalized Retention Marketing?

Userpilot

Every good product marketer knows; the only thing better than acquiring new customers is retaining existing customers. Can personalized retention marketing grow your customer’s lifetime value and customer retention rate? This article considers all you need to know about retention marketing. Who are they?

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Best Online Engagement Tools For Interacting With Your Customers Across Their Journey

Userpilot

Engaged users are receiving repeated value in your SaaS leading to increased product adoption, retention, and more revenue. Personalized onboarding can reduce churn by keeping users highly engaged. Analytics can guide your content strategy decisions both in-app and on other channels like social media. What are engagement tools?

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Product Adoption Strategy – How to Create One and Fix The Black Hole in Your Product Growth Strategy? PART 1

Userpilot

Say ‘Product Roadmap’ and every product person knows what you mean. But Product Adoption Roadmap (or Product Adoption Strategy ) and you get people scratching their heads. This is exactly what I wanted to tackle in today’s post: how to build an effective product adoption strategy for your SaaS. Source: Skyword.com.