Userpilot

DECEMBER 19, 2022

However, getting the attention of your target customers with B2B marketing strategies is a lot harder. This article will teach you the difference between B2C and B2B marketing, go over a few B2B examples, and walk through 15 proven strategies that can take your product marketing to the next level! What is B2B marketing?

B2B 99

B2B User Testing Research Software Analytic Tools 99

Userpilot

MAY 27, 2024

Loyalty segmentation helps you to tailor products, support, and marketing efforts by categorizing customers based on their loyalty levels. Then, based on this customer segmentation, you can easily customize support and marketing efforts to engage each segment according to their needs. Analytics dashboards in Userpilot.

Data Visualization 89

Data Visualization Product Research User Testing Customer Experience 89

Gainsight

AUGUST 29, 2021

When you think of customer success and marketing, you may be thinking that those two areas of the business—and their related strategies—aren’t very related. So what does customer success for marketing success actually mean in practice? All of these inputs can be used to shape more effective marketing campaigns.

User Testing 52

User Testing Customer Experience Research Software Marketing 52

Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. How is marketing for software products different? This means marketing doesn't stop when a lead (trial user) is acquired.

Feedback Software 90

Feedback Software Analytic Tools Research Software Software Review 90

Userpilot

MAY 20, 2024

Word-of-mouth marketing is more cost-effective than other channels. Marketers agree that it’s also the most efficient channel. Prospective customers are more likely to trust a recommendation from someone they know than your marketing messages. Features & Events Dashboard in Userpilot. Userpilot NPS dashboard.

Analytic Tools 96

Analytic Tools Feedback Software Customer Feedback Customer Experience 96

The Product Coalition

OCTOBER 8, 2023

Explore the secrets of creating a successful Crypto Prediction and Opinion Platform, and provide users with insights to help them navigate the cryptocurrency market wisely. Crypto prediction platforms provide valuable insights into the volatile world of cryptocurrency markets, aiding users in making informed decisions.

Data Visualization 127

Data Visualization Reporting Tools Feedback Software Customer Feedback 127

Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. How is marketing for software products different? This means marketing doesn't stop when a lead (trial user) is acquired.

Feedback Software 52

Feedback Software Analytic Tools Research Software Software Review 52

Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. How is marketing for software products different? This means marketing doesn't stop when a lead (trial user) is acquired.

Feedback Software 52

Feedback Software Analytic Tools Research Software Software Review 52

Userpilot

JULY 17, 2023

Implementing data analytics can increase engagement, reduce friction , aid personalization, and improve marketing efficiency. By looking at customer experience analytics, you’ll be able to use these valuable insights to make data-driven decisions instead of relying on your product marketing strategy alone.

Data Visualization 94

Data Visualization Customer Experience Analytic Tools Customer Feedback 94

Userpilot

FEBRUARY 4, 2023

Using tooltips and running webinars to guide customers can help you drive feature discovery. With these initiatives, you will have a strategic plan and roadmap for continuous improvement and the possible evolution of the market. They will allow you to continuously adapt to changing market demands and always stay ahead of the curve.

Feedback Software 91

Feedback Software Analytic Tools Research Software Product Research 91

Mixpanel

AUGUST 23, 2023

With the launch of Warehouse Connectors , a native way to sync Mixpanel with Snowflake and BigQuery that’s now available to all of our customers, we’re making it easy to unleash Mixpanel’s analysis power on all kinds of data—marketing data, revenue data, support data, etc. Note: This is an example dashboard, not real Mixpanel company data.

Data Visualization 52

Data Visualization Analytic Tools Customer Feedback Customer Experience 52

Userpilot

FEBRUARY 22, 2024

Face-to-face webinars can help you unlock consistent value for your customers and improve customer retention. It is an indicator of product-market fit and shows businesses who their most loyal customers are. Ensure you send contextual webinars to the right segments to deliver highly personalized experiences and engage attendees.

Analytic Tools 52

Analytic Tools Feedback Software Research Software User Testing 52

Userpilot

FEBRUARY 28, 2024

Analytics dashboards are the best way to monitor metrics that track each stage of the customer path. Analytics tools with custom dashboards are the best way to quickly monitor these metrics at a glance so you don’t impulsively act solely based on old/inaccurate data. How do you track each stage of your customer path?

Analytic Tools 91

Analytic Tools Data Visualization Customer Experience User Testing 91

Userpilot

APRIL 22, 2024

Learn about secondary onboarding on this free webinar. This can involve engaging existing users with educational content such as webinars, slideouts, or tutorials and triggering them when relevant. Inviting users to register for a webinar with Userpilot. Churnzero dashboard. Gainsight dashboard.

Analytic Tools 74

Analytic Tools Feedback Software Research Software Customer Experience 74

Userpilot

MAY 6, 2024

Thanks to user profiling, you can offer personalized experiences, refine your marketing targeting, and extract data-driven insights to inform product development. Psychographic data on attitudes, interests, and values allows tailoring products and marketing to resonate with users’ lifestyles. It doesn’t stop there.

Analytic Tools 94

Analytic Tools Data Visualization Feedback Software Research Software 94

Gainsight

APRIL 21, 2022

Every year Gainsight loves to give our customers and community the best of what we have for resources, including events, webinars, articles, ebooks, and more. 6 Steps to Launching Your Customer Health Dashboard. 8 Dashboards Top-Performing Customer Success Teams Can’t Live Without. How CS Ops Drives Market Valuation.

Data Visualization 52

Data Visualization Customer Feedback Customer Experience Webinar 52

Userpilot

JANUARY 30, 2023

Becoming aware of the product's existence through branding and marketing campaigns. Offering educational webinars showcasing the value of your product, like Userpilot. of the market) are excited about trying products and testing new technology. Becoming aware of the product's existence through branding and marketing.

User Testing 86

User Testing Feedback Software Research Software Onboarding KPIs 86

Userpilot

DECEMBER 19, 2022

For instance, you can use webinars on specific use cases that need in-depth explanations. Webinars are also great opportunities for customers to ask questions and get real-time answers. Webinars are best combined with other educational materials like in-app video tutorials and interactive guides. Appcues' dashboard.

Analytic Tools 94

Analytic Tools Feedback Software Onboarding KPIs Data Visualization 94

ProductPlan

FEBRUARY 14, 2019

Product managers and marketers share many of the same goals. But if marketing isn’t your thing, you might not know a ton about the various SaaS marketing metrics. Understanding how marketers gauge their progress can help you be a more balanced product manager. SaaS Marketing Metrics and Strategy.

Onboarding KPIs 61

Onboarding KPIs Analytic Tools Marketing Data Visualization 61

Indicative

MARCH 12, 2021

With the combination of free trials and easy setup common in today’s SaaS market, signing up new users isn’t a huge issue. That means SaaS product and marketing teams need to shift their focus toward product adoption. Eric Keating, VP of Marketing at Appcues. Romain “Ro” Duboc, GM of Toucan Toco. Then rinse and repeat.

Analytic Tools 101

Analytic Tools Onboarding KPIs Product Research Customer Experience 101

Gainsight

SEPTEMBER 14, 2023

In a market where retention and customer expansion are a top priority for revenue growth, the effectiveness of health scoring can be a game-changer. When posed with that question, you should be able to open up a customer dashboard to quickly see areas where the company excels at delivering value, and also some areas where it can improve.

User Testing 52

User Testing Data Visualization Feedback Software Customer Feedback 52

Userpilot

MARCH 21, 2024

Now, let’s go over each stage of the customer lifecycle: Awareness stage : Capturing interest and making a memorable first impression through marketing and social media. ActiveCampaign : A marketing automation platform for engaging customers with personalized campaigns throughout their lifecycle. User persona example.

User Testing 96

User Testing Analytic Tools Research Software Feedback Software 96

Userpilot

JUNE 29, 2023

Zapier, RollWorks ABM, Eventbrite, GoToWebinar, and Calendly are the top integrations for sales and marketing teams. Define audience segments for new leads who come from a particular marketing campaign. Define lists for new leads who come from a particular webinar. Databox and HubSpot integration Databox and HubSpot integration.

Analytic Tools 52

Analytic Tools Reporting Tools Data Visualization Customer Experience 52

Alchemer Mobile

MAY 7, 2020

Mobile marketers and product managers can immediately take action on events in Apptentive by simply flipping a switch. Our SDK is instrumented into mParticle, and when a mParticle customer decides to leverage Apptentive, a switch is flipped on in their dashboard which gives them immediate access to Apptentive. Kin + Carta.

Feedback Software 147

Feedback Software Analytic Tools Reporting Tools Data Visualization 147

Userpilot

MARCH 31, 2023

Leveraging metrics and analytics is essential to stay competitive in today’s data-driven market. This data can help you identify trends, optimize the customer experience , and make better product development, marketing, and operations decisions. It shows you whether your sales and marketing efforts are paying off.

Data Visualization 89

Data Visualization Analytic Tools Onboarding KPIs Feedback Software 89

Userpilot

OCTOBER 26, 2023

TL;DR Growth initiatives are strategies aimed at expanding a company’s customer base, market share, revenue, or profitability. Market Development involves selling existing products to new markets. Market Penetration focuses on selling more existing products within the current market.

Feedback Software 94

Feedback Software Analytic Tools Research Software Data Visualization 94

Userpilot

NOVEMBER 30, 2022

Provide a flexible onboarding experience , use targeted tooltips to drive attention toward new features, deliver personalized customer service, leverage localization wherever you can, or let customers build their own bespoke dashboards. Get the customer experience right, and your users can become one of your most powerful marketing tools.

Data Visualization 93

Data Visualization Customer Experience Feedback Software Analytic Tools 93

Userpilot

FEBRUARY 26, 2023

However, with so many analytics tools available in the market, is Mixpanel the best option for your business? Userpilot is a perfect alternative to Mixpanel, offering a code-free solution for marketing , product analytics , and customer feedback. Mixpanel dashboard homepage. Mixpanel vs Google Analytics.

Data Visualization 91

Data Visualization Analytic Tools Feedback Software Software Review 91

Intercom, Inc.

APRIL 7, 2020

This way, they have the most important information they need when they log in to our dashboard – even if they don’t check their email, which we do update them continuously through our marketing automation solution.”. Healthcare startup accuRx is one of our customers that have seen their support volume go up by 10x.

Customer Experience 217

Customer Experience Reporting Tools Research Software Data Visualization 217

Userpilot

FEBRUARY 21, 2023

Invite your user base to a webinar where they can learn to use complex features. The best product adoption tools in the market we know are Userpilot and Pendo. Offer additional guidance and education with webinars Some products are more complex and have a steep learning curve. Pendo’s dashboard.

Analytic Tools 79

Analytic Tools Feedback Software Research Software Data Visualization 79

Gainsight

APRIL 2, 2021

The first program Kari and Workday built out had a one-to-many focus, marketing into the customer base. Kari and the team created a strategy for the entire organization, gathering data and going from multiple dashboards to two for practical use. Part of that change was uniting silos with disparate data sources inside the company.

Data Visualization 52

Data Visualization Customer Feedback Feedback Software Customer Experience 52

UX Planet

FEBRUARY 1, 2024

Here are some reasons why focusing on the finance industry for designing applications is crucial: Large Addressable Market The problem size indicates that a substantial portion of the Indian population around 70% faces difficulties in managing personal finances. Observe trends and market movements through advanced analytics.

Analytic Tools 96

Analytic Tools Data Visualization Research Software Reporting Tools 96

Userpilot

MARCH 17, 2022

This can be done through live webinars or 1-on-1 calls. This can be webinars , 1-on-1 calls, or other types of resources with the sole focus of giving end-users a deeper understanding of the product. In the next step, you are guided by an interactive walkthrough that encourages you to take action; create a dashboard in this case.

Analytic Tools 103

Analytic Tools Feedback Software User Testing Customer Experience 103

Userpilot

SEPTEMBER 30, 2022

Good digital CX is important for businesses because it increases customer satisfaction , drives retention and brand loyalty , and sparks growth through word-of-mouth marketing. Also, offer in-person training and webinars to connect with customers on a human level. Growth through better word-of-mouth marketing.

Customer Experience 81

Customer Experience User Testing Data Visualization Feedback Software 81

Userpilot

JANUARY 17, 2023

An empty state is what users see when they sign-up, and all they see is a blank dashboard, which puts barriers to value realization and hurts time to value. This way, your sales and marketing teams can set up the right expectations that will lead to value realization as customers start using your product. How to decrease time to value?

Feedback Software 91

Feedback Software Research Software Onboarding KPIs Customer Experience 91

Userpilot

JUNE 5, 2023

The SaaS conversion funnel adapts the traditional marketing funnel to the unique B2B SaaS environment. The SaaS funnel was designed to help SaaS business owners navigate the tricky world of a high-churn, often oversaturated B2B market. Customer acquisition cost (CAC): How much do you spend on sales, marketing, etc.

Analytic Tools 72

Analytic Tools Onboarding KPIs Data Visualization Customer Experience 72

Userpilot

FEBRUARY 21, 2023

Invite your user base to a webinar where they can learn to use complex features. The best product adoption tools in the market we know are Userpilot and Pendo. Offer additional guidance and education with webinars Some products are more complex and have a steep learning curve. Pendo’s dashboard.

Analytic Tools 65

Analytic Tools Feedback Software Research Software Data Visualization 65