Intercom, Inc.

MARCH 28, 2022

While this shift was already underway, the rate of digital transformation is now happening much faster than previously predicted due to the impact of the COVID-19 pandemic. When a prospect is intrigued by your outbound marketing and reaches out to your support team to ask a question, is that a marketing, sales, or support issue?

Reporting Tools 228

Reporting Tools Data Visualization Customer Communications Research Software 228

Userpilot

APRIL 8, 2022

Joanna founded and ran the Kolko PR agency from 2010 to 2016 where she noticed there was a need to automate the PR processes and there was no tool on the market to make that possible. Going global was difficult for Prowly, but after a year and a half, they found that their differentiating factor was catering to SMBs rather than enterprises.

User Testing 94

User Testing Feedback Software Research Software Product Marketing 94

ProductPlan

MARCH 17, 2020

upsell new services). Product Vision : Influencing the company’s mission statement may be beyond the scope of the PM (particularly for a large enterprise vs. a small business that only has one product), but PMs can own a product vision and align the product team to it. A product strategy includes a product vision statement (e.g.,

Outbound 74

Outbound Product Management Product Manager Inbound 74

Intercom, Inc.

JULY 29, 2021

Rather, everything is an iterative process of building the service, rolling it out to users and keep improving it as you get new data and feedback. The goal was, and still is, in a way, to hire 100 people in Dublin as fast as we can, to get $50 million in revenue out of Dublin as fast as we can, purely into enterprise business.

Feedback Software 223

Feedback Software Reporting Tools Customer Experience Weak Development Team 223

Intercom, Inc.

FEBRUARY 5, 2019

When done correctly, your sales strategy will help your sales team execute with focus – SMB or enterprise, inbound or outbound, hunting or farming. Whether your sales team is five or 500 people, a well formulated sales strategy is crucial to being able to close deals quickly and predictably. Define your ideal customer profile.

Outbound 177

Outbound Strategy Inbound Customer Experience 177

Intercom, Inc.

MARCH 22, 2022

Which makes customer experience (CX) the most important differentiator and success factor your business has. Because it’s the key driver of net revenue retention and the number one driver of enterprise value. And your business is not building rich customer profiles using first-party data to enable future targeted experiences.

Customer Communications 129

Customer Communications Customer Experience Customer Feedback User Friction 129

Intercom, Inc.

JANUARY 11, 2023

And just last July, he gathered a group of over 50 growth and marketing leaders to discuss how to leverage product data to scale revenue engines. Forms or product signups rely on self-input data. At the enterprise level, the user is rarely the decision-maker. The siren call of self-input data. Francis: Absolutely.

Customer Experience 118

Customer Experience Inbound User Testing B2B 118