Intercom, Inc.

JANUARY 14, 2021

With a background in computer science and an MBA, he soon realized that understanding the markets and customers is as important as building the products. And so, in 2014, he founded Productboard , a product management system that incorporates customer feedback and insights to help product teams build better products. A CRM for Product.

Feedback Software 225

Feedback Software Research Software Analytic Tools Product Strategy 225

Lenny Rachitsky

APRIL 9, 2024

Instead, I believe that AI will have the most profound impact on the high-level (and historically most valued) skills of product management: developing a strategy, crafting a vision, identifying new opportunities, and setting goals. I’m saying you should double down on strengthening your soft skills (e.g. Please tell me!

Data Visualization 116

Data Visualization ChatGPT Research Software Product Management 116

Gainsight

MARCH 22, 2022

Sales and Marketing is to new customer bookings as Product Management and Customer Success (CS) is to the customer experience. Customers that achieve their business outcomes are more likely to continue to renew and expand. Product teams should communicate roadmap and customer updates regularly.

User Friction 52

User Friction Customer Experience User Testing Customer Feedback 52

Product Innovation Educators

JUNE 12, 2023

Second is setting up the right funnels for access to users. I strongly believe that as a PdM, the biggest value you bring on your team is speaking to users and having a pulse of what your customers need. Typically, there are two big phases in bringing a product from vision to launch: planning and execution.

User Testing 94

User Testing Customer Feedback Customer Experience Product Management 94

BrainMates

AUGUST 31, 2021

Customer research, performed continuously in product led organisations, is used to identify pain points, uncover problems worth solving, and validate assumptions. As barriers to entry for building software products continue to decrease, the need for continuous customer discovery increases.”. Want to learn more?

Product Research 90

Product Research User Testing Research Software User Friction 90

Userpilot

NOVEMBER 5, 2022

The build trap is a situation when the team focuses on shipping features that don’t drive value for the customer and for the business. Teams fall into the build trap when there’s no alignment between the product vision and the work of the development team. And no customer value means no business value. Let’s get right into it.

Research Software 98

Research Software Feedback Software Product Research User Testing 98

Userpilot

JUNE 12, 2024

Keep customers at the heart of all strategies : Growth is only possible if you produce something customers like that caters to their needs and pain points. This is why growth managers heavily rely on customer feedback to drive product enhancements. Do better and balance both to drive long-term business growth.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Research Software 52

Sachin Rekhi

FEBRUARY 16, 2020

Much of the literature that defines the role as the intersection of business, technology, and user experience isn't particularly helpful for practitioners who are left wondering what skills they need to learn versus the fine people they work closely with in actual business, technology, and user experience roles.

Data Visualization 218

Data Visualization Product Research User Testing Reporting Tools 218

Userpilot

NOVEMBER 21, 2023

If so, you should definitely watch the talk that Jason Knight , a product consultant and advisor, gave at this year’s Product Drive hosted by Userpilot. Without vision and looking ‘ahead’ it’s easy to get bogged down in ‘urgent’ low-impact tasks. That’s how you get a first-hand account of customer needs and pain points.

Technical Review 104

Technical Review User Testing Product Management Product Manager 104

Mind the Product

APRIL 6, 2020

Our goal was to define how we would set and communicate the company strategy, and how that strategy would lead OKRs and backlog definition. Product (and company) strategy is the backbone that guides product goal-setting and roadmap definition, although it’s sometimes overlooked or confused with having a vision. How will you win?

Product Strategy 109

Product Strategy Strategy Feedback Software Customer Experience 109

Userpilot

JUNE 13, 2022

Creating a customer success onboarding playbook is necessary if you want new customers to: Use your product as intended and find value. Adopt features with little to no friction. Unfortunately, successful customer onboarding differs from company to company, so there’s no one-size-fits-all solution.

Onboarding KPIs 52

Onboarding KPIs User Testing Customer Experience User Friction 52

Gainsight

MARCH 3, 2022

Together they can improve your processes, practices, gain insight into your customers, and scale your company. . And what if they are similarly designed to be customer-centric. As many know, Gong is a patented Revenue Intelligence Platform that captures and understands every customer interaction. Alone, they are powerful.

Feedback Software 98

Feedback Software Customer Experience User Testing Customer Feedback 98

Userpilot

SEPTEMBER 29, 2023

designing screens, writing code, running tests), product management is a broader concept that encompasses strategy , vision, and product-market fit. Product management team: Product managers set the vision, define a strategy, and build a roadmap that helps focus the team's efforts. designing screens, writing code, running tests).

User Testing 105

User Testing Feedback Software Research Software Product Research 105

ProductPlan

FEBRUARY 8, 2022

Product management owns the product roadmap, and their most important stakeholder is the product’s users/customers. Customer obsession is table stakes, but a top-notch product manager must also be adept at using data to understand how to shape the future of the product. How does the use of the product solve their pain point?

Data Visualization 99

Data Visualization Feedback Software Reporting Tools Research Software 99

Userpilot

DECEMBER 6, 2022

The signs of the feature factory mindset are prioritization of outputs over outcomes, excessive focus on KPIs , and not validating customer requests. Feature factories often build parity products that don’t bring any unique value to the users. To avoid falling into this trap, feature development should be driven by product vision.

Onboarding KPIs 98

Onboarding KPIs Product Research Feedback Software User Testing 98

Product Talk

MARCH 3, 2021

Customer journey maps, story mapping, impact mapping—there are lots of ways to externalize your thinking. Principle 1: Encourage Teams to Discover Opportunities through Continuous Customer Touch Points. Discovering opportunities through continuous customer touch points is one of the guiding principles of continuous discovery.

Product Research 165

Product Research User Testing User Friction Research Software 165

Userpilot

OCTOBER 13, 2022

To do that, you need to use different differentiators like better quality, superior customer support , better customization, or greater usability. To differentiate your product successfully, conduct market research, track product usage , and collect feedback to identify user needs. Product parity definition.

Product Research 98

Product Research User Testing Feedback Software Research Software 98

The Product Coalition

DECEMBER 21, 2018

The Customer is NOT Always Right A transcript of my talk at SaaS North, Ottawa, 2018 Hi everyone, I’m Hannah Chaplin, the CEO at Receptive. In all the years I’ve been involved in producing software and SaaS products, customer feedback is still a really hot topic and one on which you still see lot of conflicting advice?

User Testing 60

User Testing Feedback Software Customer Feedback Customer Experience 60

Userpilot

NOVEMBER 8, 2022

Confirming you have product-market fit before launching your product ensures you have customers who are happy to pay for your product, use it, and share the word about it. It defines how the brand will keep up with changing times to attract new customers and drive customer retention.

Feedback Software 98

Feedback Software User Testing Product Research Strategy 98

The Product Cafe

MARCH 24, 2024

As companies grow, the clarity of their messaging often fades, leading to confusion among potential customers about the product's offerings and its relevance to their needs. However, several common pitfalls can disrupt this harmony, leading to messages that fail to engage or confuse potential customers.

Messaging 52

Messaging User Testing Feedback Software Customer Feedback 52

Usersnap

OCTOBER 31, 2023

Imagine stepping into the world of product management with a product vision, secret formula and one particular feature that the industry’s luminaries use to transform raw ideas into gold consistently. – All geographies What’s the definition of a senior citizen? That formula exists, and it’s called the CIRCLES method.

Data Visualization 52

Data Visualization Feedback Software Product Research Customer Feedback 52

Mind the Product

FEBRUARY 12, 2020

They’ll go off with their designers and come up with a grand vision to toss over the wall to the engineers for implementation. Building great products is a collaborative process that works well if everyone agrees on the product vision and strategy. Just make sure that you are aligned with your team before you reach that point.

Engineering 151

Engineering Weak Development Team Customer Experience User Testing 151

The Product Guy

MAY 21, 2018

The big vision was clearly overwhelming – we wanted to change how customers interact on the site; we wanted to build the brand new structure to support a new type of customers, to build the internal admin functions to facilitate internal efficiency; and we wanted to holistically rethink everything to link all the above components.

User Friction 104

User Friction Customer Experience Vision Technical Review 104

The Product Coalition

AUGUST 28, 2023

It helps us meet customers’ demands, needs, and expectations. Planning Before beginning with the planning — also called the feasibility stage, you should understand your product, target users’ needs, customers’ demands, and of course SDLC. Good product and customer satisfaction come through from a great analysis phase.

Feedback Software 134

Feedback Software Reporting Tools Software Developers Software Development 134

Bain Public

JANUARY 30, 2023

He fell in love with product management after seeing the gap that existed between what customers wanted and what engineering produced. Moshe enjoys applying his lean iterative approach to develop products that exceed users’ expectations. How should they leverage their users to come up with solutions?

Analytic Tools 52

Analytic Tools Data Visualization Weak Development Team User Testing 52

BrainMates

SEPTEMBER 19, 2022

Customer research, performed continuously in product-led organisations, is used to identify pain points, uncover problems worth solving, and validate assumptions. During the R&D phase of a new SVOD service, quantitative data of video usage metrics and surveys were analysed to help define the target customer at launch.

Product Research 52

Product Research User Testing Research Software User Friction 52

Modus Create

OCTOBER 13, 2020

In October 2019, we partnered with our large non-profit client to narrow down opportunities in the financial health space and to create a solution that solves customers’ most painful problems. We had already aligned on the overall vision, goals, and high-level opportunities to explore. The Key to Confidence: Evidence!

User Testing 98

User Testing Research Software Analytic Tools Product Research 98

Mind the Product

OCTOBER 31, 2019

But I’ve found that by building relationships, setting the future vision, and having faith in your capabilities as a product manager you can carve out a place for yourself. Get Your Vision, Problem Definition and Job-to-be-done Right. I took a long time to understand, and then evangelize, the vision for our team.

User Testing 88

User Testing Product Research Data Visualization Banking 88

PMLesson's Ace the PM Interview

NOVEMBER 8, 2021

From there, I'll do a customer segmentation and prioritize one. Then we'll do a quick brainstorm about potential pain points and needs, prioritize one of those, and then from there, we'll come up with a few solutions. Target Users Geom by Anna Golde Celena: So now I'm going to do a quick customer segmentation.

User Friction 52

User Friction Customer Experience Management Management 52

Alchemer Mobile

OCTOBER 9, 2018

Customer experience strategies shouldn’t be created in a vacuum, but it’s hard to know how to create a CX strategy that exceeds customers’ expectations without first understanding them. We hosted a CX-focused panel at this year’s Customer Love Summit. How do you gather customer feedback today? Christy: Yeah.

User Testing 150

User Testing Customer Feedback Customer Experience Feedback Software 150

Imaginary Cloud - Design

AUGUST 19, 2021

However - and despite its utility - Design Research is frequently overlooked and ignored since its definition, purpose, and role are not well understood by many companies. On the other hand, Design Research focuses on how users will use and experience the products/services and how their needs can be satisfied. Design Research Steps.

User Testing 110

User Testing Research Software Product Research Customer Experience 110

Pragmatic Marketing

NOVEMBER 16, 2019

PMMs need to take the time to understand PMs’ needs and pain points. At the same time, PMMs should share their vision for how their role can add value to the overall team. Jones pointed to customer insights as the most powerful tool for PMMs to influence the product roadmap. Influencing the Roadmap.

Reporting Tools 70

Reporting Tools Product Marketing Marketing Research Software 70

Pragmatic Marketing

NOVEMBER 16, 2019

PMMs need to take the time to understand PMs’ needs and pain points. At the same time, PMMs should share their vision for how their role can add value to the overall team. Jones pointed to customer insights as the most powerful tool for PMMs to influence the product roadmap. Influencing the Roadmap.

Reporting Tools 70

Reporting Tools Product Marketing Marketing Research Software 70

UX Studio: Product Management

JUNE 23, 2020

Considered to be one of the most promising players in the market for its highly innovative value proposition, Zignaly had just raised funds and was willing to invest heavily into delivering the best possible experience to their users. . Mapping out the user journey helped us identify and prioritize user pain points.

Research Software 66

Research Software Feedback Software Reporting Tools User Testing 66

Userpilot

JULY 8, 2022

It revolves around developing functionality that meets the needs of the customer. Features” in FDD are like user stories in other Agile frameworks. In FDD, the end-user is more directly involved in the process while in Scrum the Product Owner acts as the voice of the customer. Building a features list.

Feedback Software 98

Feedback Software Analytic Tools User Testing Customer Feedback 98

ProductPlan

SEPTEMBER 30, 2021

Product professionals talk to customers and stakeholders to understand what’s important to them. They unpack their pain points to get to the root cause. We conduct customer research and stakeholder alignment so we can figure out what matters. Is the value clear to end-users and prospects? Meaningful.

Strategy 52

Strategy User Testing Product Research Customer Experience 52

UX Planet

FEBRUARY 1, 2024

Customization and Personalization: The ability to customize and personalize the user experience to suit different roles within an organization is often a key requirement for enterprise users. They should be integral to building customer journey maps and other UX strategies.

User Testing 52

User Testing Research Software Feedback Software Analytic Tools 52