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16 Customer Acquisition Strategies To Increase Conversion Rates

Userpilot

Book a demo now to begin. Use gated content for lead generation across the customer acquisition funnel Produce quality content—ebooks, case studies, industry reports, free tools—and gate it. For instance, use educational blog posts for awareness, case studies for consideration, and product demos for decision-making.

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How Digital Customer Education Can Win You More Business

Gainsight

Three ways: It creates a competitive advantage, positions you as a thought leader, and speeds up—and streamlines—the buying process. Sure, they position themselves differently, and the feature sets aren’t carbon copies. HubSpot shot to fame due largely to its laser focus on inbound marketing. Very little.

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WoM in SaaS: Best Word-of-Mouth Marketing Strategies To Increase Brand Awareness [Examples Included]

Userpilot

Curate your online reputation by encouraging satisfied customers to leave online reviews. These new users will also be motivated by the ongoing conversation around the product to share their experiences (positive or negative) after using it. 92% of B2B buyers are more likely to make a purchase based on a trusted review.

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14 NPS Survey Best Practices For SaaS: How to Leverage NPS Surveys

Userpilot

Reach out to promoters to ask for reviews or recommendations. NPS leaders by industry (Image source: Satmetrix systems). When you measure NPS regularly, you’ll be more positioned to prevent customer churn in real-time because you’ll see customer frustrations quickly. Get a Userpilot demo and see how.

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A 7 Step Guide On How To Build An Efficient SaaS Product Marketing Strategy

Userpilot

Product marketing strategy step #2: Define your positioning. Your product should be positioned – i.e Product marketing strategy step #2: Define your positioning. Positioning is all about setting the context for your product. When defining your position, consider: How your product solves your user’s job-to-be-done.

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The 6 Best SaaS Marketing Agencies in 2021

Userpilot

Rather than hiring a bunch of marketing people in-house and figuring out a process from scratch, it can sometimes be more cost-efficient to hire an agency, plug your business model into their existing systems, and press play. This is especially true if none of your founding team members have any deep marketing strategy expertise. Interviews.

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Net Promoter Score (NPS): the right way to use it + FAQs

Usersnap

His research culminated in a paper published in the Harvard Business Review in 2003, where Reicheld summarized his findings and unveiled the NPS metric and its associated survey question. There are plenty of advantages associated with using the NPS system to measure customer loyalty and satisfaction. The advantages of NPS.