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This is every product manager’s nightmare – an onboarding failure that cripples customer retention. But your product doesn’t have to be that way! In this article, we explore the art and science of onboarding automation , and how it can turn that initial spark of interest into a roaring flame of engagement.
So, how do you get started with product analytics ? In this article, we’ll talk about: What product analytics is and why you need a solid strategy. Key steps to build and improve your product analytics strategy. How to apply actionable metrics to different SaaS business stages. What is product analytics?
Unfortunately, the research backs this up, with a staggering 90% of users reporting that they stopped using an app due to poor performance. Poor performance includes slow loading times, complex design, confusing navigation, and unresponsive features. Even though they’re the ones using the product.
When your company adopts multiple SaaS solutions to drive productivity, you unknowingly create a perfect storm for data fragmentation. Your customer information lives in Salesforce, while your support tickets are in Zendesk, your product usage data in Mixpanel, and your marketing campaigns in HubSpot. Which features need attention?
This is where these 10 key mobile app engagement metrics come in, helping track user behavior and preferences to answer all these questions and boost user activation. What are app engagement metrics? App engagement metrics provide quantitative insights into user interactions with your app. What is app engagement?
You see, although we work hard to make Userpilot the best product adoption tool on the market, we know it isnt the perfect fit for every business. Helping prospects find the right product is a win-win situation. Userpilots key features include: No-code Chrome extension for building in-app flows. Pendo The dashboard on Pendo.
Tracking mobile app performance metrics can feel daunting. But you find yourself puzzled, overwhelmed, and uncertain about which metrics truly matter. Ive been there too You’ll learn to identify and use the right metrics to make smarter decisions. Then, select 3-5 mobile app performance metrics tied directly to it.
Let’s review everything your customer success team has to do in the absence of any customer success tools. Collect customer data to calculate complex formulas for tracking metrics, monitor customer health scores, and resolve support tickets while continuously trying to improve retention and expansion.
By combining contextual insights from session replays , heatmaps, and behavior analytics, user session analysis helps you interpret metrics through the lens of real user journeys. Imagine a productteam celebrating a 200% spike in sign-ups after a promotional campaign. On the surface, it looks like a win.
Customer satisfaction (CSAT) is a measure of how well a company’s product, service, and overall experience meet customer expectations. Satisfaction in SaaS, therefore, isn’t simply about developing a nice product and launching it in the market. Regular updates : The product is frequently improved based on user feedback.
In fact, 52% of users have abandoned a mobile app due to poor localization , and over 60% of B2B buyers say theyll choose a localized product over a more expensive one in a foreign language. Youll also see how Userpilots all-in-one localization, onboarding, and analytics features make the process easier.
As a product manager, I know that even small friction points cause users to drop off. An unclear onboarding flow, slow screen transitions, or a buried key feature can mean the difference between retention and churn. My team at Userpilot has helped countless productteams enhance their mobile UX without compromising performance.
An interactive user guide is a set of UI patterns designed to work together and help customers understand how to use your product. All product managers want to delight and engage their customers. But there’s more: Interactive user guides improve user onboarding and drive product adoption.
See a Live Demo Customer churn is the most overlooked growth blocker in SaaS, directly impacting customer loyalty. Many productteams focus on new customer acquisition but ignore the cost of losing customers they’ve already paid to acquire. It sounds simple, and it is. How do I do that?
Your user signs up on the web but ignores the onboarding flow and never returns. Or they never install the mobile app and miss half the product experience. Or you send them a follow-up email, but it misses the mark, mentioning features the user never tried out. How to use Userpilot omnichannel customer engagement platform?
If you expect users to come naturally just because your product is good, youre already at a disadvantage. I say this because, despite actively supporting the product-led growth model, the mobile app market is still ridiculously competitive. However, there are good and bad ways to approach this tactic.
Users won’t stick around if your product has many of these moments. Its a behavioral red flag that reveals user frustration caused by poor UX issues that might otherwise go unnoticed. This is particularly damaging if your product relies on a subscription model, where you need consistent renewals. The good news?
Many productteams fall into the same trapmistaking engagement for success. However, without qualitative feedback and behavioral insights, teams risk misreading signals, leading to frustration and churn. To make the most sense out of your data, you need more than just metrics. The problem?
How I chose the best customer engagement software My evaluation process combined thorough feature analysis , a careful review of user feedback, and insights from industry reports. Features and functionality: Does the platform offer core engagement features, such as in-app flows, engagement tracking , and customer support?
Crunch the numbers: Key churn metrics to track The first churn metric you want to track is your overall churn rate. Userpilot’s cohort analysis feature makes it easy to generate these insights. Low adoption of key features despite your onboarding efforts often signals a disconnect with user needs.
Schedule a demo to talk with an expert. Blog Ebooks &Â Guides Events & Webinars Case Studies Podcast Community Sign in Get started for free Test Planning Testers Arenât QA: Setting Internal Expectations for Beta Testing Posted on June 27, 2025 Austin Meyer Itâs not that your testers gave you bad feedback.
Throughout my career as a product manager, I’ve seen too many promising mobile apps fail; oftentimes not because they lacked great features, but because the user experience fell short. With 88% of users considering leaving after a single bad experience , every usability flaw costs you lost revenue.
This guide breaks down a simple, step-by-step RCA process designed for SaaS teams. If youre ready to move beyond quick fixes and build a sustainable product management framework, this is exactly what well show you from our first-hand experience! After all, we designed it for product management in SaaS based on core principles.
No free trial, but custom demos are available. Free plan available for startups and small teams. Features to look for in a session replay tool Now, when evaluating most session replay tools, its essential to know what features can truly enhance your workflow and provide actionable insights. PostHog Open-source.
Poor mobile UX design leads to high bounce rates, abandoned carts , and negative app reviews. Heres a rundown of the key distinctions and why they matter: Screen size: Desktops allow you to display multiple panels and features on one screen without overwhelming the user. This article will provide an in-depth guide. A staggering 96.3%
Well cover its key features, pricing, and real user reviews. Intercom Mobile is a suite of mobile software development kits (SDKs) that lets you embed customer messaging , support, and engagement into your mobile app. Core features at a glance: Intercom Mobile So, how exactly does Intercom support mobile apps? Intercom pricing.
Reducing member support costs and engineering resource spend Healthcare organizations often receive a high volume of support inquiries regarding basic portal/app navigation, feature discovery , or account issues. But most tools still need some engineering help to build basic communication features, like tooltips, banners, or modals.
Guest Post by: Merziyah Poonawala (Mentee, Session 9, The Product Mentor) [Paired with Mentor, Joni Hoadley]. What do you do when your team is working their socks off and yet they are getting little credit for the work being done, mainly because the team isn’t able to set concrete expectations with the stakeholder? THE CAUSE.
It’s built for product people who need clear insights without drowning in data. In this article, I’ll show you how Userpilot helps productteams cut through the noise and understand what really matters in mobile user behavior: no data science degree required. Why choose Userpilot for mobile analytics?
Even the strongest customer testimonials won’t prevent churn if people don’t understand how to use your product. That’s why we built Product Tours to assist with the job of user onboarding within your product, alongside our best-in-class in-app messaging and knowledge base products. Here’s the proof.
Are you having trouble deciding on what feature adoption metrics you should choose to measure the success of the new feature? In this article, we’ll cover the key metrics you need to develop an informed feature adoption strategy and discuss how you can improve them. What is feature adoption in SaaS?
How do you track SaaS funnel metrics in each stage and improve them? Developing and optimizing sales funnels is a key part of SaaS product growth. There are a variety of metrics you can use to optimize your sales funnel, but today we’ll be focusing on what matters most. What are funnel metrics?
Having trouble deciding which customer service KPI to use? There are some vanity metrics among the KPIs for customer service. So let’s look at the most important KPIs that will help you create strategies to provide superior customer service and boost retention. What are customer service KPIs?
That’s the average core feature activation rate across the companies we studied for our ProductMetrics Benchmark Report 2024. We also look at ways to improve the core feature activation rate for your SaaS product! We also look at ways to improve the core feature activation rate for your SaaS product!
According to Userpilot’s SaaS Product Success Metrics Benchmark report , Fintech and Insurance companies had the second-lowest activation and adoption rates of all industries. This is because the client onboarding process in financial services faces unique challenges. Book the demo to find out more! What are they?
Defining your product strategy is the most important aspect of deciding to build something new. It helps your entire team rally around a vision and a set of outcomes, making sure everyone is aligned in reaching those product growth goals. What is a product strategy? How do you set a product vision?
When left unaddressed, feature drop-offs lead to user dissatisfaction and result in churn. This article helps you identify and eliminate them by answering the following questions: Why do users stop using certain features? How can you identify drop-offs with product analytics and user surveys? Increase feature adoption.
Product experience is a vital part of product design and development. Your product should be able to make customers measurably better at specific job tasks that are critical to their success, for sure, but does it do so easily and efficiently, and even more importantly, do those customers actually enjoy using it?
Want to track the different types of productmetrics to get product growth insights ? Productmetrics are critical for product growth managers to develop the right product strategies and drive continuous value for customers. You can also use a productmetrics framework, ie.
User onboarding is one thing that can make or break your product. Get it wrong and your product will be plagued by churn, declining revenue, and poor customer reviews. So how do you make sure how you provide an excellent onboarding experience to your customers? Primary onboarding helps new users experience the Aha!
What is user analytics, and how can it help you drive product growth ? This allows you to see what different segments of your customers are doing in your product and why they behave that way. With smart strategies and the right user analytics tools, you can leverage user analytics to improve SaaS metrics and unlock growth.
Looking to drive adoption with contextual user onboarding ? As any savvy product manager will know, picking the right tool is essential to the success of your SaaS – so it’s worth taking the time to choose carefully. Another impressive dimension of Userpilot’s software is event tracking and feature tagging.
‘Feature factory’ is not exactly a positive term, especially if you’re aspiring to be a product-led SaaS product management team. This article explores what the ‘feature factory’ mindset is and what the signs you might be working in such a company are. What is a feature factory?
Are you tracking product management metrics to evaluate your product and monitor its progress? SaaS products are becoming increasingly data-driven which makes it critical to evaluate product growth using the right metrics. Here are the 3 best tools to improve product management metrics.
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