Product Management Unpacked

MAY 19, 2021

Give me an all-in-one solution to compose and communicate, and I’ll be your first customer! Many products simply don’t cater to their users’ needs. Maybe the Product Manager was under budgetary or time constraints. Maybe the Product Manager is technically strong but doesn’t understand customers’ context.

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Userpilot

SEPTEMBER 14, 2023

What customer discovery questions should product managers ask to accurately identify the unsatisfied needs of potential customers and validate ideas? To collect the necessary data, you can conduct customer discovery interviews or trigger in-app surveys. What are customer discovery questions?

Product Research 103

Product Research Customer Feedback Data Visualization User Testing 103

UX Planet

JANUARY 4, 2024

Amidst the ever-shifting terrain of professional development, my journey from an Industrial Designer with a specialization in Textile to a Design Strategist has been a transformative experience. When I later transitioned into a Product Manager role, this customer-centric approach became invaluable.

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Userpilot

SEPTEMBER 29, 2023

The product development process is part art, part science, and all important to the success of your SaaS. In this article, we've got a comprehensive review of the entire product development process. While product development describes the process of creating the product itself (i.e.

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Lenny Rachitsky

APRIL 9, 2024

As I often do when thinking about a question, I ran a poll on Twitter and LinkedIn asking which core skills of product management folks think are most likely to be impacted/replaced by AI. Here’s the day-to-day product-shaping work of a PM, and how I believe AI will impact it: 1.

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Userpilot

JANUARY 16, 2024

From analyzing market trends to churning user needs and technical feasibility into golden product ideas, there are many benefits of ChatGPT for product managers. A potent tool, ChatGPT has proven to be a strategic addition to the product management toolkit, churning out ideas in even the most unlikely scenarios.

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The Product Coalition

AUGUST 28, 2023

The Software Development Life Cycle provides a practical framework you can apply to your product and improve your processes. It helps us meet customers’ demands, needs, and expectations. With the support of the SDLC, You can track and control your calendar, and increase productivity and speed of development.

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Userpilot

OCTOBER 17, 2023

Customer insights provide intelligence and analysis about customer experience, activities, and preferences. Therefore, they are vital for effective product strategies and ensure resource allocation aligns with customer needs. Purchase data to find conversion drivers that influence users to purchase a plan or upgrade.

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Userpilot

NOVEMBER 30, 2023

How do product managers identify market gaps? TL;DR Market gaps are the disparities between what customers need and want , and what the market can deliver. A market gap can be caused by missing functionality or poor user experience. Spotting market gaps: product analytics. Let’s get into it! Book the demo!

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The Product Coalition

DECEMBER 21, 2021

Restaurants don’t put an Apprentice Chef in charge of the kitchen overnight, so why do we do this with Product Managers? Photo by Sebastian Herrmann on Unsplash Whilst it has been around for decades, product management has grown rapidly over the last few years. Companies are getting creative.

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Userpilot

FEBRUARY 28, 2023

If you’re wondering what different types of customer feedback are and how to collect them, you’re in the right place! In this article, we look at 13 different ways to collect feedback that product managers can leverage to gain a deep understanding of customer needs and make informed product decisions.

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Userpilot

JANUARY 26, 2023

What do you need customer empathy for? How does it contribute to product success? How do you embed it into your product management processes? Customer empathy is not limited to empathy in customer service. When collecting user feedback , make sure to make the process as smooth as possible.

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Amplitude

NOVEMBER 17, 2020

You might claim to have a customer-first approach to your product development strategy—but is that actually the case? While many organizations say they uphold a customer-first philosophy, sales goals often prevail. So how does this impact product development? Focus on Customer Interviews.

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Ronke PM

MARCH 26, 2024

After all, the partner teams build products, not the product manager alone. Many attributes contribute to a polished product leader, but one of the key traits is conflict resolution. Product management is inherently awe-inspiring. Although conflicts are inevitable, proactive measures can mitigate them.

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Userpilot

SEPTEMBER 14, 2023

How do product management and marketing teams work together to build successful products? TL;DR Product managers define the overall product direction and oversee the entire product lifecycle. Product marketing sits between product development and the market.

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The Product Manager Coach Blog

JANUARY 9, 2024

Brian Chesky of Airbnb sparked a lively debate last year by questioning the role of product managers in today’s fast-evolving business landscape. He stated, “Airbnb has morphed its product management function into an “Apple-style product marketing function.” Aligning Product Vision and Strategy 2.

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Product Management Unpacked

MAY 13, 2020

It was on this day in 1931 that the field of product management was born – its birth marked by an internal memorandum written by Neil H. McElroy, manager of Proctor and Gamble’s Promotion department. In many ways, the role of a brand manager has informed the modern-day product manager role. It’s May 13th.

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The Product Coalition

DECEMBER 22, 2021

Add value to your team whilst getting to grips with software concepts If you’re coming to product management from a non-engineering background, there’ll be times during the first few months where you’ll feel lost. This means interacting with your customers to inform which problems to solve and how to solve them.

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The Product Coalition

MARCH 5, 2023

Once you get into a senior product manager role, one of your key responsibilities is to mentor and manage your junior product managers. Not only does this help them develop their skills and expertise, but it also ensures that your team is constantly improving and growing. Create a 4-week onboarding schedule.

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Userpilot

NOVEMBER 20, 2023

However, the scoring and weighting are still subject to bias, and the process doesn’t always reflect customer needs. For example, in a cost-benefit analysis, an organization may consider the cost of development to be twice as important as the cost of its implementation. Next, define the relevant criteria. while the latter – 0.33.

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Product Innovation Educators

FEBRUARY 19, 2024

Market research essentials for product managers Today we are talking about the knowledge area called market research. How do you know that the product you’re developing will actually create value for customers, that they’ll love it, and that they’ll buy it? Needs are not solutions.

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The Product Coalition

MARCH 8, 2023

I picked this headline ‘Mistakes That Every Newbie Product Manager Made’ but please don’t feel bad, because even experienced PMs do these mistakes. Not knowing the difference between ‘Customer’ and ‘User’ by airfocus Most of the time, these two people will be different. But, let’s be honest, which one of us didn’t?

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The Product HQ

APRIL 20, 2024

Looking to become a SaaS product manager? The need for SaaS product managers is skyrocketing with each passing year. More and more businesses develop Software as a Service (SaaS) products to remain relevant in their respective markets and grow their income streams. How to Become SaaS Product Manager?

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Userpilot

AUGUST 29, 2023

Product management is equal parts art and science – and it’s vital to the success of your SaaS. TL;DR Product management describes the continual process of overseeing the development of a product across its entire lifecycle. Product teams are staffed with various skilled professionals.

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Product Talk

JUNE 2, 2021

Suppose a product manager, a designer, and an engineer are working together on a shared desired outcome. Suppose this product trio works at your favorite streaming entertainment service (think Netflix , Hulu , or Disney+ ) and they are tasked with increasing subscriber engagement measured by average viewing minutes per week.

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Userpilot

NOVEMBER 21, 2023

If so, you should definitely watch the talk that Jason Knight , a product consultant and advisor, gave at this year’s Product Drive hosted by Userpilot. In his talk, Jason talked about how product managers can upskill to meet the challenges in their daily work and how to make sure that their organizations value their work.

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Userpilot

NOVEMBER 5, 2023

What’s customer value management? Why does it matter for product teams and what are its benefits? TL;DR Customer Value Management (CVM) is a business process that focuses on analyzing customer needs , building outstanding products that satisfy them, and enabling users to realize their value.

Research Software 105

Research Software Feedback Software Analytic Tools User Testing 105

Userpilot

OCTOBER 25, 2022

If you’re wondering what strategic product management is, you’ve come to the right place! In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users!

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Userpilot

MARCH 29, 2023

How can it help product and marketing teams make data-driven decisions and improve the user experience at different stages of the customer journey? TL;DR Digital analytics allows teams to measure and analyze product performance to improve their digital strategy. acquisition channels), product data (e.g.,

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Userpilot

MAY 30, 2023

Whether you work in product management, customer success, or marketing, you need creative survey ideas to collect feedback that’s relevant, honest, and useful for your job. Asking users to rate from 1 to 5 how easy it is to use your product and measure your customer effort score. Let’s go over them.

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Product Talk

MAY 5, 2021

Or does your product manager write requirements, your designer designs, and your engineers code? What’s a product trio? A product trio is typically comprised of a product manager, a designer, and a software engineer. These are the three roles that—at a minimum—are required to create good digital products.

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Userpilot

MAY 1, 2024

TL;DR Digital product experience encompasses all customer touchpoints and interactions with a digital product across its lifecycle. It’s also not the same as user experience. Product experience management helps to: Enhance the entire customer journey and deliver personalized experiences.

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Userpilot

MARCH 14, 2023

User segmentation is an essential strategy in product management. It improves customer experience, increases retention, and drives product growth. But where do you get started with user segmentation? In this article, we cover: Why user segmentation is essential for product managers.

Analytic Tools 98

Analytic Tools User Testing Customer Feedback Feedback Software 98

Userpilot

NOVEMBER 17, 2022

If you’ve been in the SaaS or start-up space for some time, there’s no way you haven’t heard about ‘delightful products.’ And what can product managers do to build quality products that really delight users ? This happens because users find interactions with the product rewarding.

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User Testing Customer Experience Feedback Software Customer Feedback 98

The Product Coalition

SEPTEMBER 29, 2022

You’re a Product Manager or Product Owner or both, and you have a new opportunity to add an existing product to your arsenal. Someone has to take over her products or features. Handover from the current product manager Ask the questions You have the responsibility to ask the questions, to get the knowledge.

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