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How to Leverage AI in SaaS? (+Best Tools)

Userpilot

From marketing to product management and customer success, AI is improving productivity, helping teams make better decisions, and improving customer experience. AI chatbots handle queries three times faster than customer service agents, improving efficiency while meeting customers’ preferences for self-service.

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Fintech Customer Experience: How to Measure and Improve It [+ Tools]

Userpilot

Creating a positive fintech customer experience for every lead who walks through the door of financial institutions is easier said than done. However, this guide will show you how to measure customer experience in the fintech industry, make improvements, and pick the best tools for the job! What is the fintech customer experience?

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Top CX Trends That Are Shaping the SaaS Industry in 2022

Userpilot

Customer experience has a major impact on customer behavior and product growth. In fact, studies predict that in the foreseeable future, customer experience will become more important than price and even the product itself. Positive customer experiences result in improved customer retention and loyalty.

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How Product Managers Should Define and Use The Product Persona

Userpilot

How is different from user or buyer personas? We also look at the process of building a product persona, the data you need to collect, and some user persona examples that you can use for your SaaS. Product personas are fictional characters that represent real users. User personas are sometimes confused with user segments.

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How to Build a Strong Product Go-To-Market Strategy That Drives Adoption?

Userpilot

A typical B2B GTM strategy details the business objectives, a unique value proposition, pricing details, marketing channels, and distribution channels. Confirming you have product-market fit before launching your product ensures you have customers who are happy to pay for your product, use it, and share the word about it.

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An interview with John Kotowski on product pricing surveys: pricing research is not just “how much are you willing to pay”

Usersnap

If you are providing more value to your customers, then let your product be appreciated at the price it deserves. We hope to inspire you to be more hands-on and persistent in pricing research and experiments. What is pricing research? Pricing research is an act of investigation and validation of the market demand and supply.

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Top UX Trends That Are Shaping The SaaS Industry in 2022

Userpilot

A UX design trend occurs as a result of a change in user behavior or the adoption of new technologies. Miro provides relevant SSO options to help users access their products easily. Hyper-personalization of in-app experiences creates a better product experience for users. Decluttered UI’s are another UX trend.