Product Management University

AUGUST 15, 2023

The biggest difference between product management and portfolio management is product management focuses specifically on the success of each product whereas portfolio management focuses on the success of the company (the portfolio) in chosen market segments. Traditional Product Management Here’s the other problem.

Product Management 246

Product Management Product Manager White Paper Management 246

Mind the Product

FEBRUARY 19, 2019

Digital transformation is “the use of technology to radically improve performance or reach of enterprises”, according to an MIT and Capgemini white paper. Analytics – understanding market and customer behaviour and using that knowledge to make good business decisions. What is Digital Transformation? Discovery of problems.

White Paper 123

White Paper Analytic Tools Technical Review Data Visualization 123

Under 10 Consulting

DECEMBER 28, 2019

Before the demands of others overwhelm you, you need to prepare yourself to be the business and market liaison to the product team. You can probably find some customer documentation and help screens, release notes, product plans, sales and conference presentations, white papers and ebooks, and sales enablement tools.

Technical Review 52

Technical Review White Paper Reporting Tools Product Management 52

Product Management University

OCTOBER 13, 2023

Before we bring the portfolio roadmap into the picture, let’s set the stage with product roadmaps. For most people, the term roadmap conjures up a visual presentation of product features and delivery dates published by product management. product marketing positions the value of those features for every product.

Roadmap 130

Roadmap White Paper Product Research Customer Experience 130

Product Management University

AUGUST 21, 2023

A rolling 24-month portfolio strategy is a good rule of thumb where the first 12 months is firm (assuming no drastic shifts in the market) and the next 12 months is more fluid since it based on the current market conditions which we know are likely to evolve in the coming year. Here’s an example. Portfolio executives, a.k.a.

Product Management 246

Product Management Product Manager White Paper Vision 246

ProductPlan

NOVEMBER 9, 2022

Maintaining alignment of the product launch timeline with the product roadmap ensures the pieces come together smoothly. A product manager in a heavily regulated market needs more than five months to confirm that regulatory requirements are met, whereas a cloud-based platform might push out an update in less than a month.

Product launches 52

Product launches User Testing Feedback Software Customer Experience 52