Userpilot

MARCH 21, 2024

When done properly, learning how to optimize customer activity cycle can build lasting relationships and drive growth. But what strategies can you follow to boost product engagement at every stage of their journey? Let’s explore the customer lifecycle, its role in SaaS, and the key strategies to enhance each stage of the cycle.

User Testing 105

User Testing Analytic Tools Research Software Feedback Software 105

Userpilot

FEBRUARY 3, 2023

Effective customer analysis is the key to business success. Understanding customers’ unique needs and expectations allow companies to better meet these needs. From marketing campaigns to onboarding programs, catering your product experiences to your customers improves satisfaction and retention rates.

Analytic Tools 98

Analytic Tools User Testing Research Software Feedback Software 98

Userpilot

JANUARY 31, 2023

An effective customer activation funnel can be an extremely powerful way to channel new customers through your product and get them to experience value fast. Activation is one of the most important metrics for product managers and SaaS owners to focus on (and get right). What is customer activation?

Customer Experience 98

Customer Experience Analytic Tools User Testing Customer Feedback 98

Userpilot

OCTOBER 4, 2022

Driving activation is a critically important skill for SaaS owners and product managers: in this article, we’re going to explore the most effective activation strategies for driving growth and engagement. A customer activation strategy is about devising the most effective customer journey in pursuit of that aim.

User Testing 98

User Testing Customer Experience Customer Feedback Data Visualization 98

Userpilot

JULY 17, 2023

How to choose the right product team structure for your SaaS? We also look at: Responsibilities of product teams Key roles you may want to include Different ways to structure your team Examples of different structures Let’s get right to it! In structure by metrics, different teams work to improve different KPIs.

Analytic Tools 98

Analytic Tools Feedback Software Research Software Product Research 98

The Product Coalition

JANUARY 24, 2021

A flexible framework for one of today’s most important business documents “A great product manager has the brain of an engineer, the heart of a designer, and the speech of a diplomat.”?—?Deep Just like the role of a product manager can vary significantly from company to company, so can? So what goes into a product spec?

Onboarding KPIs 128

Onboarding KPIs User Testing Customer Experience Feedback Software 128

Userpilot

JULY 27, 2023

Are you a results-driven product manager looking for the best product retention strategies for SaaS growth? In this article, we’re going to do a deep dive into a whopping 16 different strategies you can draw from to boost customer retention and increase loyalty. Driving users toward activation with checklists.

Product Research 97

Product Research Onboarding KPIs Customer Experience Data Visualization 97

Userpilot

SEPTEMBER 29, 2023

The product development process is part art, part science, and all important to the success of your SaaS. In this article, we've got a comprehensive review of the entire product development process. While product development describes the process of creating the product itself (i.e. Ready to get started?

User Testing 105

User Testing Feedback Software Research Software Product Research 105

Lenny Rachitsky

FEBRUARY 20, 2024

Each week I tackle reader questions about building product, driving growth, and accelerating your career. Consider these recent news items that caught my attention: When Italy banned ChatGPT, the productivity of coders in the country fell by 50% before recovering. 👋 Hey, Lenny here! But you’re wrong. What are GPTs?

Data Visualization 134

Data Visualization ChatGPT Reporting Tools User Testing 134

Userpilot

AUGUST 28, 2022

What is customer value and how you can use it to improve the actual value you deliver to your customers and establish brand loyalty? So let’s see what you can do to increase your customer value and retain loyal customers. In SaaS, customer value is a user’s perception of what your product or service is worth.

Feedback Software 105

Feedback Software Customer Feedback Customer Experience User Testing 105

Userpilot

OCTOBER 11, 2023

Growth is fundamental to every SaaS business: growth experimentation is a way to turbocharge your growth prospects and drive customer success. Finally, utilizing the right growth experimentation framework can help improve conversion (alongside other metrics ) at key touchpoints in your product. Let's get right into it!

User Testing 105

User Testing Product Research Customer Experience Onboarding KPIs 105

Userpilot

MARCH 29, 2022

One of the latest buzzwords in the SaaS circles is the ‘Product-led growth’ strategy. Several SaaS experts are raving about this ‘go-to-strategy’ that promises to boost customer engagement and satisfaction by making the ‘product’ the hero of everything the organization does.

Feedback Software 98

Feedback Software Onboarding KPIs User Testing Strategy 98

Userpilot

SEPTEMBER 12, 2022

Investing in customer delight is a great business strategy to: Engage customers until they become loyal promoters. Increase customer lifetime value. But what does it even mean to delight customers? Customer delight is consistently exceeding your customer’s expectations across the entire journey.

Feedback Software 98

Feedback Software Analytic Tools Customer Experience User Testing 98

Userpilot

DECEMBER 22, 2023

TL;DR UX microcopy is the small snippets of text in the UI that help users interact effectively with the app or website. A few common examples of microcopy in UX include CTAs, error messages, placeholders, in-app guidance and new feature announcements , and confirmation messages. Make it an instruction manual, not a poem.

Analytic Tools 105

Analytic Tools Feedback Software UX Data Visualization 105

Userpilot

NOVEMBER 21, 2023

Do you even need a product launch checklist? More importantly, you will find here 2 different checklists: one for new products and the other for updates or feature releases. We also share some best practices for product managers on how to pull off a successful product launch. Let’s get right into it!

Product launches 104

Product launches User Testing Product Research Analytic Tools 104

Userpilot

APRIL 23, 2021

Looking for user persona examples to inspire your research, or (product) marketing strategy? Creating a user persona can be hard sometimes. Depending on how many your product has, it may require several hours of interviews and a number of surveys to do each. SaaS User Persona Example -Userpilot: Product Manager 2.

Analytic Tools 98

Analytic Tools Feedback Software Research Software User Testing 98

Userpilot

APRIL 7, 2023

What are the different types of B2B customer insights for SaaS businesses? When your product is catering to other businesses, it can be difficult for sales reps and other teams to understand the needs and experiences of the clients, especially if the client company sells multiple products. What are B2B customer insights?

Data Visualization 98

Data Visualization Analytic Tools Feedback Software Research Software 98

The Product Coalition

FEBRUARY 15, 2024

From personalized customer experiences to predictive analytics, the impact of GenAI is tangible and far-reaching. Personalized customer experiences The modern era demands personalized interactions. Generative AI empowers businesses to create tailored recommendations, product descriptions, and chatbot interactions.

Generative AI 107

Generative AI Data Visualization Reporting Tools Research Software 107

Userpilot

OCTOBER 29, 2020

Product Marketing is a fairly new domain and the role of ‘Product Marketing Manager’ differs greatly from organization to organization. You may want to jump to a relevant section: Who’s a Product Marketing Manager? Product Marketing Manager’s Role and Responsibilities (depending on the company).

Analytic Tools 99

Analytic Tools Feedback Software Onboarding KPIs Product Marketing 99

Userpilot

NOVEMBER 14, 2022

What’s product planning? How do you apply your product management skills and knowledge to build a robust product plan? Product planning is the iterative process that prepares every stage of the product development life cycle, from the initial idea through launch and further development. Why is it important?

Product Research 98

Product Research User Testing Research Software Onboarding KPIs 98

Bain Public

JANUARY 11, 2022

As a product manager, it’s normal to get all kinds of new feature requests from stakeholders (these requests are usually related to pain points). Do you validate the pain point and place it in a parking lot for triage? But how you handle these requests is where it matters. Let’s dive deeper!

Onboarding KPIs 52

Onboarding KPIs Weak Development Team User Friction Customer Experience 52

Userpilot

MAY 26, 2021

Love it or hate it, one thing is clear: product onboarding is an important driver of activation and retention in SaaS businesses. If you see onboarding in the broader sense as customer education , there are few things more essential than educating your customer about how to derive value from your product.

Research Software 52

Research Software Feedback Software Onboarding KPIs Product Research 52

Userpilot

SEPTEMBER 12, 2022

It’s aimed to understand how likely customers are to recommend your product to a friend/colleague on a scale of 1-10. The greater the score, the more satisfied your customers are and the more loyalty they feel towards your brand. Userpilot can help you create rNPS and tNPS surveys to measure customer loyalty code-free.

Feedback Software 98

Feedback Software Product Research Onboarding KPIs User Testing 98

Userpilot

JULY 26, 2021

Have you, like me, ever wondered how it’s possible to try so many SaaS products for free? It’s because of something called product-led growth (or product growth for short.). They use their product as the selling point. They promote their products, right? But isn’t that what all companies do? Not exactly.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs User Testing 98

Userpilot

JULY 20, 2022

Would you like to know when product managers should use it and how? It also outlines its stages, looks at the House of Quality, and how to make sure the Voice of your Customers is heard. Thanks to QDF you can build products that meet user expectations and decrease the development time and cost. Are you ready?

User Testing 98

User Testing Feedback Software Customer Feedback Customer Experience 98

Userpilot

MAY 14, 2021

Growing numbers of SaaS companies are adding an onboarding survey to their customer sign-up flows. Those that do often gain insights into the needs of their customers, which ultimately translate into an improved product experience for users, higher activation and greater retention. What is an onboarding survey?

Feedback Software 52

Feedback Software Onboarding KPIs Product Research Data Visualization 52

Userpilot

JUNE 9, 2021

Are you thinking about a career in product, but you’re not sure whether you should pursue Product Marketing or Product Management? To explain the difference in the simplest of terms: Product Managers build product features and Product Marketers promote them to their audience and users.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Product Research 52

Userpilot

JUNE 4, 2020

It’s no secret that we’re in the middle of the Product-Led Era – aka – your user finds your product, signs up, checks it out, and decides if it’s doing the job for them or not. Now – from the minute the potential user hits the ‘sign up’ button (or even earlier!) – the clock is ticking for you.

Onboarding KPIs 59

Onboarding KPIs Analytic Tools Research Software Customer Experience 59

Userpilot

DECEMBER 31, 2022

SaaS businesses are typically subscription-based, where they should provide continuous value to customers and ensure repeat purchases. Thus, one of the most important goals for SaaS companies is to reduce churn and retain as many existing customers as possible. Track product usage and segment customers for offering contextual flows.

Analytic Tools 98

Analytic Tools Feedback Software Research Software Data Visualization 98

Userpilot

FEBRUARY 13, 2020

Product experience is fast becoming one of the most important things to consider when it comes to growing your SaaS company. It has a direct impact on how users interact and engage with your company. We’ll also share real-world examples from leading SaaS products along the way, so you can learn from the best. Product-Led Growth.

Feedback Software 128

Feedback Software Analytic Tools Research Software Customer Experience 128

Userpilot

OCTOBER 20, 2023

Getting user feedback is a crucial step of the market research process. However, sentiment analysis takes things a step further to get a clearer view of your brand reputation in the eyes of multiple customer segments. Assess how your products/services are perceived in comparison to your competitors.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Customer Satisfaction 52

ProductPlan

APRIL 5, 2022

But unlike the ghosts of baseball players, your customers aren’t going to show up just because your product exists. Getting the attention of prospects and customers alike takes a full-scale effort. To make this a home run, you need sales and marketing to come up to bat. The first internal group to train is marketing.

Product launches 59

Product launches Onboarding KPIs Feedback Software Research Software 59

Userpilot

SEPTEMBER 8, 2023

TL;DR A/B testing is a method of comparing a version of a software product, feature, webpage element, or user interface element against a control group to determine if it performs better in terms of user engagement, conversions, or other key metrics. Fix this by using multivariate tests or conducting user surveys.

Product Research 104

Product Research User Testing Analytic Tools Data Visualization 104

ProductPlan

APRIL 5, 2022

But unlike the ghosts of baseball players, your customers aren’t going to show up just because your product exists. Getting the attention of prospects and customers alike takes a full-scale effort. To make this a home run, you need sales and marketing to come up to bat. The first internal group to train is marketing.

Product launches 52

Product launches Onboarding KPIs Feedback Software Research Software 52

Userpilot

FEBRUARY 5, 2023

Do you need some behavioral KPI examples to understand what metrics to track and why? Behavioral key performance indicators (KPIs) can help you understand user experience and measure feature adoption. You can also segment customers based on customer behavior, and get powerful behavioral analytics in a single place.

Onboarding KPIs 98

Onboarding KPIs KPI Analytic Tools Feedback Software 98

PMLesson's Ace the PM Interview

FEBRUARY 7, 2022

Your first 90 days as a product manager can feel overwhelming. But what should you do in your first 30, 60, or 90 days as a product manager to set you up for success? Here's what you should do in your first 90 days as a product manager. ?? Talk to Users & Customers ?? Become Deeply Familiar With the Product ??

User Testing 52

User Testing Onboarding KPIs User Friction Weak Development Team 52

Userpilot

MAY 13, 2021

Product intelligence is the magic that turns everyday products into smart machines. It’s what helps teams build great product experiences. From Alexa putting on your favorite tunes in the kitchen to Siri setting up your morning alarm, product intelligence is the bridge that connects people to products. Conclusion.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52