Meta’s New Engagement Tactic: Chatbots Initiating Conversations
NextBigWhat
JULY 6, 2025
Meta is testing customizable chatbots that proactively message users without being prompted, providing a new avenue for engagement. These chatbots can follow up on previous conversations, potentially increasing user interaction within Meta's platforms. The post Meta’s New Engagement Tactic: Chatbots Initiating Conversations appeared first on nextbigwhat.
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