Tue.May 02, 2023

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Mirror, mirror on the wall, how is product management performing?

Mind the Product

In this guest post, Sigi Osagie explains why KPIs should provide a view of product management’s status and progress from several perspectives and reveal the organisational health of the function. Contemplating what true product management success means is a valuable exercise. For starters, it may force some organisations and product leaders to realise that authentic Read more » The post Mirror, mirror on the wall, how is product management performing?

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Unlocking the Full Potential of AI: A Comprehensive Guide for Product Managers

The Product Coalition

Harnessing the Power of Artificial Intelligence to Revolutionize Product Management and Deliver Unparalleled User Experiences Continue reading on Product Coalition »

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Using traditional product frameworks in modern growth practices

Mind the Product

Christina Bourne explains why growth product managers shouldn't abandon their more traditional product development frameworks to deliver great monetizable experiences. Read more » The post Using traditional product frameworks in modern growth practices appeared first on Mind the Product.

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Goals, Metrics, KPIs, and OKRs: Distinctions and Examples

The Product Coalition

Product leader Siddharth Arora explains characteristics between Goals, Metrics, KPIs, and OKRs. Examples included. By Tremis Skeete , for Product Coalition A product manager’s success is arguably due to their keen focus on measuring the performance of their product(s). They focus on learning how successful the services, features and capabilities to discover opportunities to take that performance to higher levels.

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Platform Product Management Beyond Features: Introducing B-MAP for Platform Ecosystem Success

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.

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Launching new products and breaking things – Tanguy Crusson on The Product Experience

Mind the Product

Tanguy Crusson, Product leader at Atlassian joins us on The Product Experience podcast this week to talk all about product launches. Tune in to find out his thoughts on why most products fail, and learn how he successfully launched a new product at Atlassian. Read more » The post Launching new products and breaking things – Tanguy Crusson on The Product Experience appeared first on Mind the Product.

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Little Minds, Big Insights: Why 5-Year-Olds Should Guide Your Product Marketing Strategy

The Product Coalition

When it comes to marketing, sometimes the answer is as simple as child’s play. Just as teachers distill complex concepts for young minds, marketers can adopt a similar strategy to captivate their target audience. Enter the Explain Like I’m 5 (ELI5) framework, breaking complicated concepts into easily digestible bites. By embracing the clarity and curiosity of a kindergartener, you also unlock opportunities to form genuine connections with educators.

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How Mixpanel Marketing Analytics unlocks full user journey analysis

Mixpanel

Like a lot of software companies, we have an ongoing core focus at Mixpanel to push growth. About a year ago, we were in the middle of a sprint to increase paid customers when we hit a speed bump. Though our marketing team at the time was reporting healthy acquisition in Google Analytics leading to high numbers of new signups, our product team’s Mixpanel dashboard showed conversion from those signups to paying customers was low.

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How to design and test business ideas

Strategyzer

A few years ago, Nico LeBlanc and I were invited to work with an innovation team at a large pharmaceutical company. The team was preparing to launch a digital health platform within a few months.

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How to Build a Better Product Roadmap

Gocious Blog

The product roadmap is an essential piece of communication for your teams. It is a high-level document that conveys the strategic goals of a product amongst the product line and portfolio. With this in mind, a product roadmap should outline the development process , highlight key metrics, and display important details, such as dependencies, milestone targets, and features of the product.

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Reimagined: Building Products with Generative AI

“Reimagined: Building Products with Generative AI” is an extensive guide for integrating generative AI into product strategy and careers featuring over 150 real-world examples, 30 case studies, and 20+ frameworks, and endorsed by over 20 leading AI and product executives, inventors, entrepreneurs, and researchers.

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The role of an effective innovation coach

Strategyzer

A few years ago, Nico LeBlanc and I were invited to work with an innovation team at a large pharmaceutical company. The team was preparing to launch a digital health platform within a few months.

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The Internship That Confirmed My Career Path: A Product Design Intern’s Story

ProductBoard

I invite you to join me while I celebrate and reflect on my 11-month internship at Productboard. In those 11 months, I achieved two things: I entered the job market and validated that I can and want to work as a product designer. I went from being a complete novice to owning my own domain and shipping a feature. I’d like to share how I did it.

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The endless possibilities of AR & VR

freshtrax

The way that we consume digital content is ever evolving, with new technologies and new uses for existing technologies popping up seemingly every day! From Pokémon Go and Instagram filters to Oculus VR games, Augmented Reality (AR) and Virtual Reality (VR) are becoming increasingly relevant in our lives. VR is often associated with creating immersive experiences, primarily for entertainment.

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How to Build a Product Lifecycle Management Strategy | Productboard

ProductBoard

Product Lifecycle Management (PLM) is a strategic, scalable approach that helps companies orchestrate every stage of a product’s development, from ideation to design, production, marketing, and long-term support. PLM software tools provide a comprehensive solution for managing the data, processes, and workflows necessary to drive efficiency and accuracy across the entire product lifecycle.

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Entity Resolution Checklist: What to Consider When Evaluating Options

Are you trying to decide which entity resolution capabilities you need? It can be confusing to determine which features are most important for your project. And sometimes key features are overlooked. Get the Entity Resolution Evaluation Checklist to make sure you’ve thought of everything to make your project a success! The list was created by Senzing’s team of leading entity resolution experts, based on their real-world experience.

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15 Best Onboarding Experiences in SaaS and Why They Are Successful

Userpilot

All the best onboarding experiences help new users learn about your product and set realistic user expectations for the rest of the customer journey. That said, optimizing the onboarding experience can be hard if you don’t have user onboarding examples to reference. In this guide, we’ll take you through 15 best onboarding experiences in SaaS that will show you what a good user onboarding flow for new users looks like!