Thu.Apr 27, 2023

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Engaging your users through Flow

Mind the Product

How can product managers engineer engagement for their users? In this guest post, Ebenezer Diagi, Product Manager and Designer, discusses the art of flow to cultivate passion and loyalty amongst your user base. Read more » The post Engaging your users through Flow appeared first on Mind the Product.

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Reflexivity in Qualitative Research: Why You'll Never Be An Objective Observer

UserInterviews

How do you know what you think you know? Reflexivity helps you better understand your role in shaping the outcomes of qualitative research.

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Top product management reads in April

Mind the Product

In the past month we’ve looked at why it’s so difficult to be outcome-led, the ugly truths about NPS in B2B companies, what it means to build a diverse product team, and much more besides. In case you’ve missed any of it, here’s the rundown on our most-read posts in April. 3 tips to ensure Read more » The post Top product management reads in April appeared first on Mind the Product.

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Three Strategic Mindsets To Crafting a Winning Product Strategy

The Product Coalition

Learn these 3 mindsets to stop relying on strategy frameworks and improve your strategic thinking.

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7 Pitfalls for Apache Cassandra in Production

Apache Cassandra is an open-source distributed database that boasts an architecture that delivers high scalability, near 100% availability, and powerful read-and-write performance required for many data-heavy use cases. However, many developers and administrators who are new to this NoSQL database often encounter several challenges that can impact its performance.

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Intro to Ethnography and Why it Matters for User Research

Generation Focus

Ethnography is the study of social interactions, behaviors, and perceptions within groups, teams, organizations, and communities. The goal of ethnography is to provide rich, holistic insights into people’s views, actions, and environment. Ethnography falls under the anthropology field, but it is a method of research that many other kinds of researchers in different fields can incorporate into their studies.

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How to Deal with Low Traffic in CRO

AB Tasty

If your website traffic numbers aren’t as high as you may hope for, that’s no reason to give up on your conversion rate optimization (CRO) goals. By now you must have noticed that most CRO advice is tailored for high-traffic websites.

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Service Transformation

ProductPlan

What is Service Transformation? Service transformation refers to the process of expanding an organization’s focus to include new service offerings in addition to their product offering. When an organization decides to broaden their services portfolio, they not only bring more value to customers, they also open new streams of revenue outside of traditional product-generated revenue.

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The Ultimate Guide to Customer Feedback for SaaS Companies

Userpilot

Customer feedback is like a window into your customers’ minds. It allows you to understand their pain points, needs, and desires so that you can build better products that satisfy genuine market demands. In this article, we explore the: Most common types of feedback, Top ways to collect actionable feedback, Best practices to follow, And, leading software that’ll get the job done.

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Choosing the right analytics data architecture tech: A step-by-step guide

Mixpanel

Every tool in your tech stack has two sides: what goes in and what comes out. With a tool like Mixpanel for product analytics , that includes event data (what’s happening in your product) and your team’s analysis of that data. As with any implementation, teams have to think about the “data in”—or the ingestion method to collect data and send it to Mixpanel.

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Platform Product Management Beyond Features: Introducing B-MAP for Platform Ecosystem Success

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.

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Are Pendo Surveys Worth It? (+ Better Alternatives)

Userpilot

Pendo is best known for its state-of-the-art analytics features. As a product adoption platform, it also offers survey functionality to collect customer feedback. How good are Pendo surveys though? That’s the main question we discuss in the article. To be more specific, we analyze the survey functionality, look at its strengths and limitations, share Pendo’s pricing, and explore alternative tools that might do a better job than Pendo surveys.

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Net Promoter Score: The Complete Guide to NPS SaaS

Userpilot

In the world of software-as-a-service (SaaS), customer satisfaction is paramount to the success of any business. One metric that has become increasingly popular in measuring customer loyalty and satisfaction is the Net Promoter Score (NPS). In this complete guide to NPS SaaS, we will dive into what NPS is, how it works, and why it’s important for SaaS companies to incorporate it into their customer feedback strategies.