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16 Customer Acquisition Strategies To Increase Conversion Rates

Userpilot

Best practices for effective customer acquisition and product-led growth. 16 Customer acquisition strategies to grow your customer base This section covers strategies to attract your ideal users and keep them glued to your product when they finally sign up. Begin by promoting your paid ads on social media platforms and search engines.

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Growth and Analytics: How to Enable Product-Led Success

Gainsight

Product-led growth is launching SaaS companies to success faster than ever. Unfortunately, if you’re a product leader or manager who’s in charge of building your product-led growth strategy from scratch, you may feel overwhelmed. . Enter product analytics, the secret to building your own product-led machine.

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Willingness to Pay in SaaS: Definition, Calculation, Factors + More

Userpilot

We also look at: how to calculate willingness to pay factors that influence it how product managers can boost it Let’s get right to it! TL;DR Willingness to pay (WTP) is the maximum amount that customers are ready to pay for a product, while willingness to accept (WTA) is the minimum amount that would satisfy a seller.

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Dark Funnel in SaaS: How To Confront Dark Funnel and Make It Work for You?

Userpilot

Whether you’re trying to accelerate customer acquisition or increase product engagement, understanding the dark funnel is necessary. The dark funnel exists because third-party content platforms, social media channels, and offline conversations can neither be tracked nor controlled by conventional marketing systems.

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Churn Rate vs Retention Rate: Formulas, Benchmarks and Ways to Improve

Userpilot

Both metrics are important to track if you want to implement a successful product retention strategy. In this article, we will cover: Formulas to calculate each of these metrics. Other important metrics related to churn and retention efforts. Wondering how churn rate vs retention rate are different?

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Resurrected Users: Who Are They and How to Retain Them?

Userpilot

The retention lifecycle framework helps you identify users according to their stage of the product journey and come up with relevant retention strategies. You should focus on user resurrection when there’s a spike in churn rates, there’s a drop in product usage, and your survey results indicate a decrease in customer satisfaction.

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Appcues vs Userlane: What’s the Difference, and Is There a Better Option?

Userpilot

Are you on the hunt for the perfect digital adoption platform (DAP)? In this post, we’ll break down the pros, cons, features, and pricing of using Appcues vs Userlane; plus, we’re throwing in an alternative onboarding and engagement tool that could be perfect for you! What are the key features of Appcues?