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How to Decrease Beta Testing Costs by 40%

Centercode

It’s the number one objective driving your product’s success. You need thorough test coverage before release — that is, you need to see how your product’s features and functions perform with real customers in their actual environments. Centercode is uniquely built for beta testing. Product Managers.

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I’ve abandoned “MVP”

Mironov Consulting

After years of struggle, I’m advising all of my clients and product leader coachees to stop using the term “MVP”. Not to stop doing validation, discovery, prototyping or experiments they may associate that that acronym, but to remove the label from all of their docs and presentations and talks. Here’s why….

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Two Development Team Configurations I Lobby Against

Mironov Consulting

Product management doesn’t run Engineering; Engineering runs Engineering. And at least in public, Engineering and Product leadership need to be shoulder-to-shoulder , actively supporting each other at every turn. But there are some engineering team configurations that I see as problematic.  So

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Correlation vs. Causation in Customer Success

Gainsight

As in the drug industry, CS teams could run an A/B test. They could perfectly separate out a set of accounts upon which to test an intervention (e.g., For example, you couldn’t have the test group be the customers who wanted to engage with a CSM (since those might be more likely to stay anyways).

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Why Your Entire Company Should Talk with Customers Weekly

Amplitude

All teams look at their own version of quantitative data—new sales, leads, net retention, crash burn, uptime, active users—but not all teams actively pair this data with qualitative feedback from customers. Helped lead to a culture change within the Product team, which started engaging with many customers weekly, even after this initiative.

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Don’t Ask a PM: What’s a typical day as a product manager?

The Product Coalition

Photo by rawpixel on Unsplash Product Managers are one of the top ten careers that are trending right now. During these meetups, one conversation topic that always seems to come up is what product managers typically do every day, and that’s a question that’s been asked numerous times on all the online forums I visit. And I get it.