Mind the Product
FEBRUARY 19, 2019
Digital transformation is “the use of technology to radically improve performance or reach of enterprises”, according to an MIT and Capgemini white paper. Gartner says : “Digital business transformation is the process of exploiting digital technologies and supporting capabilities to create a robust new digital business model”.
Agile Velocity
MAY 14, 2020
They are key inputs for your business and technology discussions around WHAT to work on. While the Agile movement originated in software development, it has been applied to much more: from medical devices to spacecraft, as well as engineering, marketing, and education. From organizational silos to legacy technology. The big WHY.
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Under 10 Consulting
DECEMBER 28, 2019
Review the corporate pitch. Perhaps the fastest way to get up to speed on your company and its role in the industry is to review the product and corporate slide decks. Take time to review the latest thinking in your industry. Fill out your technical expertise. Review them all. Review the product roadmap.
Pragmatic Marketing
FEBRUARY 17, 2017
” That’s because few high-tech vendors take the time to create product message maps and apply them to their marketing communications. And they also serve as a messaging structure for white papers, presentations, webinars and product videos. Do they match? Are they even close? Message Map Creation.
Userpilot
MARCH 3, 2022
Product managers with technical skills such as SQL or technical stack are in high demand, so highlight them in your resume. Your cover letter is like a customer testimonial white paper – it should be an in-depth discussion about one or two concrete and impactful experiences that bring you to life as a human being.”
Pragmatic Marketing
FEBRUARY 17, 2017
Revenue marketing is the combination of strategies, processes, people, technologies, customer focus and results that does the following: • Drops sales-ready leads into the top of the funnel • Accelerates sales opportunities through the sales pipeline. They have become an economic engine for the organization.
PMLesson's Ace the PM Interview
MAY 10, 2020
There is also a technical reason for having good lighting – the digital cameras in phones and computers automatically increase the sensitivity of the camera in bad light, resulting in a fuzzy picture. Strong light from a window makes the image very difficult to look at, and reduces picture quality.
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