press-releases 
The Product Guy
SEPTEMBER 12, 2017
Rather than treating your product’s onboarding like a feature that you only release once, revisit it periodically. Release notes and email announcements are two traditional ways to tell users about new features. This is more likely to work for a mobile app for consumers than for a desktop application for enterprise.
ProductPlan
MAY 30, 2019
Enterprise. Enterprise. Many innovative companies have adopted this working backwards mindset to keep people from being distracted during the development process and maintain a singular focus on the ultimate goal. Starting with a press release. If the press release is compelling, then you’re onto something.
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