Do It For the Portfolio Instead of Every Product: Five B2B Product Management Best Practices
Product Management University
AUGUST 5, 2019
If you have 20 products, that equates to 20 product visions and 20 product strategies. Create one customer-facing vision for the portfolio, something that’s strategic to every customer, and then create a tactical business goal for each product that supports the portfolio vision. ” Product 3 Goal: etc.
100 
Let's personalize your content