Userpilot

NOVEMBER 15, 2021

In this blog post, we’re going to break down the pros and cons of using UserGuiding as an onboarding and engagement tool for SaaS and give you the best alternatives that may fit your specific needs and use cases. UserGuiding is a no-code tool for user onboarding. Userguiding features. User onboarding.

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Userpilot

FEBRUARY 21, 2023

User adoption is essential for B2B SaaS companies, as it helps customers to learn about your product, adopt features , stick around, and nurture product growth. In this post, we’ll clarify what user adoption is, explain the best practices, and share some tools you can leverage to make a bigger impact in your job.

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Split

MAY 9, 2024

Product development often centers on the introduction of new features. These features, generated from innovative product teams, target solving customer problems, enhancing user experience, and ultimately, facilitating business success. The feature release is a crucial stage and demands careful attention.

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Userpilot

MAY 2, 2024

It puts your product’s future at risk. In the article, we share 24 customer retention marketing tactics that will help you reduce churn and increase your product performance. TL;DR Customer retention refers to the strategies and tactics used to build strong customer relationships and encourage them to continue using the product.

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Userpilot

FEBRUARY 21, 2023

User adoption is essential for B2B SaaS companies, as it helps customers to learn about your product, adopt features , stick around, and nurture product growth. In this post, we’ll clarify what user adoption is, explain the best practices, and share some tools you can leverage to make a bigger impact in your job.

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Userpilot

JANUARY 7, 2022

The majority of SaaS executives are so concerned with engineering and raising money that they don’t give enough thought to building a SaaS onboarding process. Here’s the brutal truth: it doesn’t matter how beautifully engineered your product is or how many millions of dollars you’ve raised.

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Analytic Tools Feedback Software Onboarding KPIs User Testing 98

Userpilot

OCTOBER 1, 2022

Software adoption is crucial to the success of SaaS companies because it secures users to be long-term customers. A SaaS business model relies on recurring revenue from retained users, so if adoption fails, the whole business model fails as well. In SaaS, the median user growth is 4%, while the median activation rate is 17%.

Feedback Software 98

Feedback Software Research Software User Testing Onboarding KPIs 98

Userpilot

JANUARY 8, 2024

In-app strategies for converting free or trial users to paying customers. Best practices for effective customer acquisition and product-led growth. This is particularly important in SaaS, where the CAC payback period is anything from a few months to over one year. To get quicker results, you’ll need to leverage paid marketing.

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Userpilot

FEBRUARY 3, 2023

The customer onboarding lifecycle is the ongoing process of educating users on your product and helping them achieve success with it. In SaaS, onboarding is the key to not only converting free users into paid customers but also driving long-term loyalty. Point users to key actions with onboarding checklists.

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Userpilot

OCTOBER 18, 2021

How can you influence SaaS growth? To answer this question (and take action), you basically need three things: Metrics – so you know how fast is your SaaS growing and what do you need to do to improve the growth rate. We cover these in detail in our guide, so read on if you want to take care of SaaS growth properly in 2021.

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Analytic Tools Feedback Software Research Software Onboarding KPIs 98

Userpilot

MARCH 6, 2024

How do you create a robust product funnel for your SaaS? We also explain: How product funnel differs from marketing and sales funnels. Why it is important for your product management efforts. Key metrics to track at each stage. There are multiple product and marketing metrics to track at each stage of the funnel.

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Userpilot

JANUARY 17, 2022

Looking for the best NPS surveys software to help you understand customer sentiment and improve customer loyalty with just one simple survey? That’s why we’re taking a look at the best NPS software so you can find the best match for your business and get on the road to sending those insightful surveys!

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Userpilot

OCTOBER 29, 2023

We also look at: how to calculate willingness to pay factors that influence it how product managers can boost it Let’s get right to it! TL;DR Willingness to pay (WTP) is the maximum amount that customers are ready to pay for a product, while willingness to accept (WTA) is the minimum amount that would satisfy a seller.

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Userpilot

APRIL 18, 2023

In SaaS, customer success is needed to ensure that your customers achieve their desired outcomes with your product and become loyal advocates for your brand. In this article, we’ll show you how to build an effective customer success strategy that drives SaaS growth. Provide product training via live webinars.

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Userpilot

MARCH 25, 2022

Looking for inspiration to design a great in-app survey? We’ve compiled the best in-app survey design practices from Asana, LinkedIn, Slack, and more, which gently prompt users to provide feedback. Read the article and learn how to build simple but awesome in-app surveys to collect relevant user feedback with no friction.

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Userpilot

FEBRUARY 22, 2024

Customer lifetime value , repeat customer rate, product adoption rate, and customer churn rate are key metrics to measure alongside your customer retention rate. Introduce interactive walkthroughs in place of product tours to help users derive immediate value from your product. Book a demo to get started!

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Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. How is marketing for software products different? You might be wondering, how to compete.

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Feedback Software Analytic Tools Research Software Software Review 98

Userpilot

JANUARY 9, 2023

Every good product marketer knows; the only thing better than acquiring new customers is retaining existing customers. What tools can help you personalize the customer experience? Personalize the onboarding process according to users’ JTBD. Help customers gain full value from your product. Let’s begin!

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Userpilot

JANUARY 30, 2023

Product adoption is crucial for the success of SaaS companies because it secures users to be long-term customers. But what are some product adoption examples you can learn from? Improving feature adoption is easier said than done. Becoming aware of the product's existence through branding and marketing campaigns.

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Userpilot

MARCH 29, 2022

One of the latest buzzwords in the SaaS circles is the ‘Product-led growth’ strategy. Several SaaS experts are raving about this ‘go-to-strategy’ that promises to boost customer engagement and satisfaction by making the ‘product’ the hero of everything the organization does.

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Userpilot

AUGUST 31, 2022

Fans will become their biggest marketing assets, freely sharing about the product and creating a network effect that pulls others in and drives product growth. Just think back to the last time you saw someone (or a group) passionately telling friends about a helpful tool. Remove friction with in-app guidance.

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Feedback Software User Testing Customer Experience Onboarding KPIs 98

Userpilot

JULY 18, 2022

Are you satisfied with the customer loyalty and retention rates of your SaaS? If you aren’t and want to boost these metrics, this article is for you! Today we explore what customer loyalty and retention mean for SaaS, how retention differs from loyalty, and tactics to help you boost both. Some of them never would.

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Userpilot

JULY 21, 2022

A customer service model defines your process for supporting your customers whenever they face any obstacle with your product. An excellent support service can reduce friction, increase activation, boost retention , and expand positive word-of-mouth. Constant improvement based on feedback. What is a customer service model?

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Userpilot

SEPTEMBER 12, 2022

Do you know that customer touchpoints can exponentially influence product growth ? Consumer touchpoints help to evaluate the degree of customer satisfaction and timely spot friction points (product bugs, lousy customer experience, poor UX, etc.). Group customer touchpoints by using the Pirate metrics framework.

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Userpilot

OCTOBER 21, 2022

Boost product growth. High customer confidence leads to repeat purchases, increased customer lifetime value , and positive word-of-mouth. Although you can’t measure customer confidence, NPS surveys and upsell rates are great metrics to see how many customers trust your brand. Attract good-fit customers.

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Feedback Software User Testing Customer Experience Customer Feedback 98

Userpilot

OCTOBER 6, 2023

In SaaS, the B2B marketing funnel forms the backbone of any successful product and marketing team. First, let’s explain the basic concepts and then discover a 6-step process to build a B2B marketing funnel that feeds product growth. When users are considering your product and comparing it with other alternatives.

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Userpilot

NOVEMBER 18, 2021

Rather than re-inventing the wheel, it's useful to look at how other SaaS companies set up their user onboarding. Defined as the instant when a customer understands the value of your product, the Aha Moment is an important precursor to user activation and retention. What is the Aha Moment? Or so the reasoning goes.

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Analytic Tools Research Software Feedback Software User Testing 98

Gainsight

MARCH 9, 2022

In the world of Customer Success, metrics often tell the story. Whether it’s Lifetime Value (LTV), customer acquisition cost (CAC), or the champion of them all, net revenue retention (NRR), companies rely on metrics to tell them how effectively they are serving their customers, and by extension, how well their businesses are doing.

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Userpilot

JANUARY 14, 2022

Are you using user engagement analytics to measure the success of your SaaS product? User engagement is how users interact with your product, website, or app. Users are more likely to become long-term, loyal customers and brand advocates with more positive interactions. What is user engagement analytics?

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Userpilot

JUNE 22, 2023

While customer churn is a grave concern, retention is what can help you tackle it and make your product successful. Customer retention brings you more customers who tend to spend more, refer others, and provide valuable feedback that drives product improvement. A good customer churn rate is 3% or less for SaaS companies.

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Userpilot

FEBRUARY 4, 2023

Need an example of strategic initiatives so you can implement them in your SaaS business? To stay ahead of the competition and drive customer retention , feature adoption, etc, you need to systematically build strategic initiatives and complete them. But you should be cautious not to confuse it with key performance indicators (KPIs).

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Userpilot

JULY 7, 2022

You might have a great product, but are your users engaging with it? You won’t be able to engage customers with your product. Customer stickiness is when a user makes repeated purchases of the same product because of transactional values (price, quality, etc.). This is also the outcome of product stickiness).

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Research Software Feedback Software Customer Experience User Testing 98

Userpilot

JULY 31, 2023

What does a product marketing manager (PMM) do? Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product. TL;DR The product marketing manager role (PMM) is primarily responsible for a product’s positioning, messaging, and branding.

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Userpilot

FEBRUARY 4, 2022

If you ask any sales rep, they’ll all tell you the same thing: the SaaS sales process is absolutely grueling! Today, we’re going to walk you through the top techniques you should implement into your SaaS sales strategy. SaaS sales can be broken down into three models: self-service, transactional, and enterprise.

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Userpilot

AUGUST 18, 2022

Then, prompt those loyal customers to share their positive experiences with their network and attract new customers for you. Customer advocacy is analyzed by looking at net promoter scores , a metric that measures on a scale of 1-10 how likely someone is to refer you to a friend. A score of 8+ indicates a potential customer advocate.

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Userpilot

SEPTEMBER 30, 2022

15+ strategies to offer seamless digital customer experiences and drive retention for your SaaS. Digital customer experience references the part of the journey that’s experienced virtually in digital channels, such as mobile app experiences, website browsing, social media interactions, etc. What is digital customer experience?

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Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. How is marketing for software products different? You might be wondering, how to compete.

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Feedback Software Analytic Tools Research Software Software Review 52