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Product Strategy Depends on Company Strategy

Mironov Consulting

  Do Sales, Marketing, Finance, HR, Engineering, and Product know/have what they need to support the plan?  ”  Our scope typically doesn’t cover all of Sales, Marketing, Finance, HR, Bus Dev, and Engineering.    Did they have sufficient input?   Tous pour un, un pour tous.

Strategy 119
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Digital transformation is more than AI: you still need a customer-focused strategy

Modus Create

Generative AI captured the world’s imagination and received unprecedented attention. As enterprise leaders, we need to figure out how AI augments and supports overall digital initiatives before blindly investing. Every year is a year of disruption. But 2023 felt different.

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In Scope for My Role?

Mironov Consulting

Something that comes up periodically in my product leadership coaching sessions: “As a Director or VP of Product, how do I get folks outside my immediate span of control to make improvements or do their jobs better or take my advice?”  With Sales leadership, it’s all about upcoming quarters. 

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Mismatched Expectations: Product Information and Sales Teams

Mironov Consulting

 Plus time with Marketing (launch, messaging, product marketing content), Finance (packaging, pricing, forecasts), Support, Customer Success/Implementation, and broad Sales training and enablement.  Plus Generative AI may help here, if we trust it enough to risk seven-figure revenue on the answers being correct.  Hallucinations