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A productlaunch marketing plan is more than a simple press release announcing your product. It is the process that guides you to a successful product release. With several productlaunches occurring every day, you need something special to ensure your announcement doesn’t get lost in the noise.
For example, take a look at this clip: [link] Recently, OpenAI announced Sora: a new version of video-generatingAI. The process typically involves the following steps: Write a text prompt: provide AI with written content, such as a script, blog post, prompt, or presentation outline, that you want to convert.
Suddenly it seemed that generativeAI might transform industries from education to marketing. We think this could unlock a lot of the value generativeAI promises, saving teammates minutes finding relevant content and rewriting it each time. The arrival of ChatGPT just eight weeks ago was a watershed moment.
Future Trends in Outsourced Development AIAugmented Development: Integration of generativeAI tools like GitHub Copilot and ChatGPT Code Interpreter to accelerate coding, testing, and documentation. Hidden Cost Warnings: Watch for scope creep, change requests without impact analysis, and vendor management overhead.
It is not an understatement to say that the success of a new digital productlaunch is largely determined during the product development process. With the introduction of AI into this process, it is more critical than ever for businesses to stay on top of the latest product trends to compete.
Collaborate with product teams to understand product features , benefits, and competitive advantages, translating them into effective marketing strategies. Plan and execute go-to-market strategies for new productlaunches, including developing launch plans, pricing strategies , and promotional campaigns.
So here comes a list of helpful resources for every product specialist: Userpilot – Find live and on-demand webinars on various aspects of product management, from user onboarding and behavior analytics to productlaunch.
Google Digital Marketing Certification (Google) : Understanding core digital marketing concepts is valuable for product specialists who might support productlaunches or marketing initiatives. AWS Certified Solutions Architect for tech products). This free Google certification equips you with those fundamentals.
So here comes a list of helpful resources for every product specialist: Userpilot – Find live and on-demand webinars on various aspects of product management, from user onboarding and behavior analytics to productlaunch.
Best webinars for product specialists Userpilot – Find live and on-demand webinars on various aspects of product management, from user onboarding and behavior analytics to productlaunch. Gartner – Discover webinars on cutting-edge topics, including the impact of generativeAI on product management.
Every new productlaunch is equal parts intimidating and exciting. As the market becomes increasingly saturated with similar SaaS products, your productlaunch can easily get lost in the noise. In this article, we take a deep dive into the technicalities of a productlaunch.
Strategic foresight, the discipline of exploring multiple possible futures, is how product organisations move beyond backward looking research and start designing for what’s next: new market problems, emerging behaviours, market discontinuities, and entirely new business models. Ask: What would have to be true for this to succeed?
After years of building AIproducts, I’ve noticed something surprising: every PM building with generativeAI obsesses over crafting better prompts and using the latest LLM, yet almost no one masters the hidden lever behind every exceptional AIproduct: evaluations. Now, on to the post.
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